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Author: David Ronfeldt
Publisher:
ISBN: 9781977405302
Category : Computers
Languages : en
Pages : 0
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Book Description
In this Perspective, the authors urge strategists to consider a new concept for adapting U.S. grand strategy to the information age-noopolitik, which favors the use of "soft power"--As a successor to realpolitik, with its emphasis on "hard power." The authors illuminate how U.S. adversaries are already deploying dark forms of noopolitik-e.g., weaponized narratives, strategic deception, epistemic attacks. The authors propose new ways to fight back and discuss how the future of noopolitik might depend on what happens to the global commons-i.e., the parts of the Earth and space that fall outside national jurisdictions and to which all nations are supposed to have access. The authors expand on many of the ideas they first proposed in a 1999 RAND Corporation report titled The Emergence of Noopolitik: Toward an American Information Strategy, in which they describe the emergence of a new globe-circling realm: the noosphere. The authors explain that Earth first developed a geosphere, a geological mantle, and then a biosphere, consisting of plant and animal life. Third to develop will be the noosphere, a global "thinking circuit" and "realm of the mind"-a collective form of intelligence enabled by the digital information revolution. As the noosphere expands, it will profoundly affect statecraft; the conditions favoring traditional realpolitik strategies will erode, and the prospects for noopolitik strategies will grow. Thus, the decisive factor in today's and tomorrow's wars of ideas is bound to be "whose story wins"-the essence of noopolitik. To improve prospects for the noosphere and noopolitik, U.S. policy and strategy should, among other initiatives, treat the global commons as a pivotal issue area, uphold "guarded openness" as a guiding principle, and institute a requirement for periodic reviews of America's "information posture."
Author: David Ronfeldt
Publisher:
ISBN: 9781977405302
Category : Computers
Languages : en
Pages : 0
Get Book Here
Book Description
In this Perspective, the authors urge strategists to consider a new concept for adapting U.S. grand strategy to the information age-noopolitik, which favors the use of "soft power"--As a successor to realpolitik, with its emphasis on "hard power." The authors illuminate how U.S. adversaries are already deploying dark forms of noopolitik-e.g., weaponized narratives, strategic deception, epistemic attacks. The authors propose new ways to fight back and discuss how the future of noopolitik might depend on what happens to the global commons-i.e., the parts of the Earth and space that fall outside national jurisdictions and to which all nations are supposed to have access. The authors expand on many of the ideas they first proposed in a 1999 RAND Corporation report titled The Emergence of Noopolitik: Toward an American Information Strategy, in which they describe the emergence of a new globe-circling realm: the noosphere. The authors explain that Earth first developed a geosphere, a geological mantle, and then a biosphere, consisting of plant and animal life. Third to develop will be the noosphere, a global "thinking circuit" and "realm of the mind"-a collective form of intelligence enabled by the digital information revolution. As the noosphere expands, it will profoundly affect statecraft; the conditions favoring traditional realpolitik strategies will erode, and the prospects for noopolitik strategies will grow. Thus, the decisive factor in today's and tomorrow's wars of ideas is bound to be "whose story wins"-the essence of noopolitik. To improve prospects for the noosphere and noopolitik, U.S. policy and strategy should, among other initiatives, treat the global commons as a pivotal issue area, uphold "guarded openness" as a guiding principle, and institute a requirement for periodic reviews of America's "information posture."
Author: Bryan V. Veal, BA, CADC, CDVC
Publisher: Dorrance Publishing
ISBN: 1637644825
Category : Self-Help
Languages : en
Pages : 84
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Book Description
Whose Story Is It Anyway? (Workbook) By: Bryan Veal Whose Story Is It Anyway? (Workbook) provides an opportunity for introspection and enables individuals to examine why they think and act the way they do, what stories they have been told, what stories they have made up that are controlling their lives. This workbook will provide the ability to create a new way of thinking, thus changing unwanted behaviors. You will see how you have been programmed to think a certain way by other people’s stories and society’s stories. If you feel stuck or have settled for where you are or convinced yourself that you are where you want to be, this workbook will help you move to a place that you REALLY want to be…unless you are that 1 percent of the world that is doing what they really want to do.
Author: Annette Simmons
Publisher: AMACOM
ISBN: 0814400841
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are, what you want...and why it matters. In presentations, department meetings, over lunch-any place you make a case for new customers, more business, or your next big idea-you'll have greater impact if you have a compelling story to relate. Whoever Tells the Best Story Wins will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated and more practical than ever, the second edition reveals how to use storytelling to: Capture attention * Motivate listeners * Gain trust * Strengthen your argument * Sway decisions * Demonstrate authenticity and encourage transparency * Spark innovation * Manage uncertainty * And more Complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across-and connect successfully with any audience.
Author: Peter Guber
Publisher: Crown Currency
ISBN: 0307587975
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it. And this book tells you how to do both. Historically, stories have always been igniters of action, moving people to do things. But only recently has it become clear that purposeful stories—those created with a specific mission in mind—are absolutely essential in persuading others to support a vision, dream or cause. Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell. Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals. In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Among his techniques: * Capture your audience’s attention first, fast and foremost * Motivate your listeners by demonstrating authenticity * Build your tell around “what’s in it for them” * Change passive listeners into active participants * Use “state-of-the-heart” technology online and offline to make sure audience commitment remains strong To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” —master tellers with whom he’s shared experiences. They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra. After listening to this extraordinary mix of voices, you’ll know how to craft, deliver—and own—a story that is truly compelling, one capable of turning others into viral advocates for your goal.
Author: Peter Guber
Publisher: Profile Books
ISBN: 1847657761
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Stories have always had the power to move, but it has only recently become clear that purposeful stories - those created with a specific mission in mind - are essential in persuading others to support a vision or cause. For Peter Guber, what began as a knack for telling stories as one of the world's leading entertainment executives has evolved into a set of principles that anyone can use to achieve their goals - whatever you do in life, you need to be able to tell a good story. In Tell to Win Guber explains how to move beyond PowerpPoint slides and spreadsheets to create purposeful stories that can serve as powerful calls to action. He reveals the best way to get noticed, how to turn passive listeners into active participants, and how technology can be used to ensure audience commitment. Featuring wisdom from Guber's meetings with (and lessons from) everyone from Nelson Mandela to YouTube founder Chad Hurley, and Muhammed Ali to Steven Spielberg (who he tutored in making films), Tell to Win entertainingly shows how to craft, deliver and own a story that is capable of turning others into viral advocates for your goal.
Author: Scott W. Aalgaard
Publisher: University of Hawaii Press
ISBN: 0824896645
Category : Music
Languages : en
Pages : 273
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Book Description
Homesick Blues explores how artists, fans, amateur practitioners, and others have used music to tell stories of everyday life in Japan from the late 1940s to 2018, a practice that author Scott Aalgaard calls “musical storytelling.” At its core, musical storytelling is a political practice, presenting world-producing potentials as social actors generate and share stories of themselves and others in ways that intersect with and inform social and political life. Sometimes, musical storytelling is used by powerful entities to reinforce dominant geopolitical, cultural, or economic visions. More often, it is deployed as a means of interfering in or redirecting those visions. In all cases, attending to musical storytelling helps reveal the complex and unexpected ways that everyday life has been imagined and critiqued across disparate moments in modern Japanese history. Aalgaard pushes beyond the upheavals of the 1960s and early 1970s, challenging well-established characterizations of these years as fleeting moments when critical politics in Japan reached an apex, and an end. Instead, he asserts that musical storytelling is robust and ongoing, and proposes more nuanced and comprehensive understandings of critical political and cultural engagement in modern Japan. Homesick Blues is comprised of five chapters, each of which addresses specific instances of musical storytelling in the contexts of their own political, economic, and social histories. From postwar jazz to contemporary rock, from 1960s “anti-war folk” to Japanese pops (enka) and the “girls’ rock” of the 1980s, the book explores the political uses of music, reassesses “protest music,” and grapples with the complex political-ness of artists, many of whom have continued to interrogate conditions of everyday life well into the contemporary moment. Homesick Blues assembles a diverse ensemble of voices, some of whom appear in English-language scholarship for the first time, including industry stakeholders, rock stars, fans, newscasters, Kyoto-based folk singers, jazz singers, karaoke enthusiasts, and even US military personnel. An equally diverse selection of scholarship and methodology, from ethnomusicology to literary studies, from philosophy to history, creates a richly interdisciplinary and accessible analysis of musical modes of politics.
Author: Noureddine Miladi
Publisher: Bloomsbury Publishing
ISBN: 0755649915
Category : History
Languages : en
Pages : 293
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Book Description
The attempts to evict Palestinian residents of Sheikh Jarrah in May 2021 caught the attention of the world. While this small Palestinian neighbourhood in East Jerusalem had long been central to the Israel-Palestinian conflict, the planned expulsions pushed the situation back into the spotlight. This book discusses the complexity of the media war that took place at the same time. Across 20 chapters, it compares Israeli, Western, Palestinian and Arab media to understand how different narratives were discussed, supported and challenged. In particular, the book captures how social media became a site of online activism and alternative war narratives. The volume is unique in focusing on a specific event from many different perspectives and with material from different countries and media platforms. Case studies include the Spanish press; the African press; the BBC; Al-Jazeera English; TRT World Television; and digital media such as TikTok and Facebook, as well as the impact of social media activism. In doing so, the book also comments on the extent that citizen journalists challenge the propaganda war.
Author: Nancy Snow
Publisher: Routledge
ISBN: 1135926891
Category : Language Arts & Disciplines
Languages : en
Pages : 403
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Book Description
The Routledge Handbook of Public Diplomacy provides a comprehensive overview of public diplomacy and national image and perception management, from the efforts to foster pro-West sentiment during the Cold War to the post-9/11 campaign to "win the hearts and minds" of the Muslim world. Editors Nancy Snow and Philip Taylor present materials on public diplomacy trends in public opinion and cultural diplomacy as well as topical policy issues. The latest research in public relations, credibility, soft power, advertising, and marketing is included and institutional processes and players are identified and analyzed. While the field is dominated by American and British research and developments, the book also includes international research and comparative perspectives from other countries. Published in association with the USC Center on Public Diplomacy at the Annenberg School based at the University of Southern California.
Author: S. Mayer
Publisher: Springer
ISBN: 1137330309
Category : Political Science
Languages : en
Pages : 296
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Book Description
This collection is the first book-length study of NATO's bureaucracy and decision-making after the Cold War and its analytical framework of 'internationalization' draws largely on neo-institutionalist insights.
Author: Stefan Halper
Publisher: Basic Books
ISBN: 0465028268
Category : Political Science
Languages : en
Pages : 319
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Book Description
Beijing presents a clear and gathering threat to Washington -- but not for the reasons you think. China's challenge to the West stems from its transformative brand of capitalism and an entirely different conception of the international community. In The Beijing Consensus, a leading expert in international relations presents a coherent integration of the many sides of U.S.-China relations.
