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Author: Peter Mead
Publisher: Prelude Books
ISBN: 071565425X
Category : Biography & Autobiography
Languages : en
Pages : 347
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Book Description
Peter Mead's spectacular career in advertising began when he joined the despatch department of a large agency straight from school at the age of 16. He fell in love with the business and his ambition and drive led him in 1977 to co-found Abbott Mead Vickers, which grew into one of the industry's most respected and highly awarded agencies. In 1995 AMV BBDO became the largest advertising agency in the UK, a position it has held ever since. When in Doubt Be Nice begins with the most important business lessons Peter has learnt from his years at the cutting edge of advertising, and tells how he became one of the legends of the industry. It reveals the secrets of his success, his beliefs about the right way to do business and the values on which he built his remarkable career, including the benefits of behaving not simply as a leader to those who work closely with him, but also as a guide and mentor. Written with modesty and wit, it is an inspiring insight into the mind of a great businessman who used intuitive flair and an understanding of how those around him think to build and run an extraordinarily successful advertising agency.
Author: Peter Mead
Publisher: Prelude Books
ISBN: 071565425X
Category : Biography & Autobiography
Languages : en
Pages : 347
Get Book Here
Book Description
Peter Mead's spectacular career in advertising began when he joined the despatch department of a large agency straight from school at the age of 16. He fell in love with the business and his ambition and drive led him in 1977 to co-found Abbott Mead Vickers, which grew into one of the industry's most respected and highly awarded agencies. In 1995 AMV BBDO became the largest advertising agency in the UK, a position it has held ever since. When in Doubt Be Nice begins with the most important business lessons Peter has learnt from his years at the cutting edge of advertising, and tells how he became one of the legends of the industry. It reveals the secrets of his success, his beliefs about the right way to do business and the values on which he built his remarkable career, including the benefits of behaving not simply as a leader to those who work closely with him, but also as a guide and mentor. Written with modesty and wit, it is an inspiring insight into the mind of a great businessman who used intuitive flair and an understanding of how those around him think to build and run an extraordinarily successful advertising agency.
Author:
Publisher:
ISBN: 9781909269064
Category :
Languages : en
Pages :
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Book Description
Author: Lianne Oelke
Publisher: Houghton Mifflin Harcourt
ISBN: 0544867858
Category : Juvenile Fiction
Languages : en
Pages : 435
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Book Description
"Jane Sinner, a 17-year-old dropout, sets out to redefine herself through a series of schemes and stunts, including participating in a low-budget reality TV show at her local community college"--
Author: Peter Mead
Publisher: Bloomsbury Academic
ISBN: 9780715655092
Category : Biography & Autobiography
Languages : en
Pages : 0
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Book Description
The go-to guide on how to build a world-class business by doing the right thing - from one of Britain's most successful ever businessmen.
Author: Fran Hauser
Publisher: HarperCollins
ISBN: 132883297X
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
An Amazon Best Business Book of 2018 Selected by Audible as the Best Business Book of 2018 Named “Best New Book” by People Magazine and Refinery29 Named a Most Anticipated Title of April 2018 by Bustle and Levo A Women@Forbes “Boss Moves Book Club” pick A candid guide for ambitious women who want to succeed without losing themselves in the process Fran Hauser deconstructs the negative perception of "niceness" that many women struggle with in the business world. If women are nice, they are seen as weak and ineffective, but if they are tough, they are labeled a bitch. Hauser proves that women don’t have to sacrifice their values or hide their authentic personalities to be successful. Sharing a wealth of personal anecdotes and time-tested strategies, she shows women how to reclaim “nice” and sidestep regressive stereotypes about what a strong leader looks like. Her accessible advice and hard-won wisdom detail how to balance being empathetic with being decisive, how to rise above the double standards that can box you in, how to cultivate authentic confidence that projects throughout a room, and much more. THE MYTH OF THE NICE GIRL is a refreshing dose of forward-looking feminism that will resonate with smart, professional women who know what they want and are looking for real advice to take their career to the next level without losing themselves in the process.
Author:
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 428
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Book Description
Author: John Boag
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 854
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Book Description
Author: Robert Hunter
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 932
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Author:
Publisher:
ISBN:
Category : Encyclopedias and dictionaries
Languages : en
Pages : 1384
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Book Description
Author:
Publisher:
ISBN:
Category : Encyclopedias and dictionaries
Languages : en
Pages : 788
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Book Description
