Author: Jeffrey Pfeffer
Publisher: Harvard Business Press
ISBN: 1422103129
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
The question of how to improve organizational effectiveness through better people management is always top of mind. This book challenges incorrect and oversimplified assumptions and much conventional management wisdom - delivering business commentary that helps business leaders make smarter decisions.
Author: David Hofstede
Publisher: Watson-Guptill Publications
ISBN: 9780823084418
Category : Performing Arts
Languages : en
Pages : 226
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Book Description
TV is never short of bad ideas, as demonstrated in a guide to one hundred of television's most memorable blunders and bloopers, arranged in a count-down format and including information on each incident that seeks to answer the question of "Why did this happen?" Original.
Author: Steve Adubato
Publisher: Rutgers University Press
ISBN: 0813545536
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Some corporations spend millions of dollars on so-called "crisis communication plans." Others offer lip service, avoiding the subject like the plague. They simply hope for the best, praying that they never face a crisis. Either way, as Steve Adubato says, "Wishful thinking is no substitute for a strategic plan." Nationally recognized communication coach and four-time Emmy Awardûwinning broadcaster Steve Adubato has been teaching, writing, and thinking about comm¡unication, leadership, and crisis communication for nearly two decades. In What Were They Thinking? Adubato examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public. Among cases and people discussed are: The Johnson & Johnson Tylenol scare: Perhaps the best crisis management ever Don Imus: Sometimes saying "sorry" is too little too late Former Attorney General Alberto Gonzales: Authority does not put you above questioning Bill O'Reilly: Know when to stop defending yourself and save face Former EPA Administrator Christie Whitman: Proof that your written words can come back to haunt you Hurricane Katrina: A natural disaster that led to a larger governmental disaster The Catholic Church's pedophilia scandal: Denial won't get rid of the skeletons in your closet Arranged in short chapters detailing each case individually, the book provides a brief history of the topics and answers the questions: Who got it right? Who got it wrong? What can the rest of us learn from them?
Author: Bill Haney
Publisher:
ISBN: 9780984565191
Category : Michigan
Languages : en
Pages : 292
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Book Description
Not all of them set out to change the world, but some of them managed to do just that. Not even legendary announcer Ernie Harwell knew the intrigue that led to his brutal and disastrous dismissal--the full story is presented here for the first time. How did the coolest-of-cool novelist Elmore "Dutch" Leonard find his voice and create those just-off-center bad guys and capture that street-smart dialogue? Haney takes readers inside the minds of these and more than a dozen other notable Michigan figures, people like Dr. Jack Kevorkian, the zealot who elevated the issue of assisted suicide. And Academy Award-winning Sue Marx, automotive genius Ed Cole, the three visionary men who built the Palace and the championship Pistons, and many more men and women who made a difference. Haney reveals the motivations and the passions of people--some prominent, some scarcely known--who made decisions and took actions that had impacts that reverberated far beyond the borders of the state.
Author: Robert McMath
Publisher: Crown Currency
ISBN: 0307793648
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
Those ignorant of the mistakes of the past are bound to lose a lot of money. That's why Bob McMath founded the New Products Showcase and Learning Center--a "Smithsonian for Stinkers," Business Week dubbed it. There, executives from top corporations pay huge amounts of money to rummage through some 80,000 products gone awry. Their mission: to avoid the misguided, expensive, and occasionally ludicrous mistakes that trip up even top companies. In What Were They Thinking?, McMath shows you how to avoid such mistakes, with more that eighty marketing lessons he's learned from his long experience with clods and clunkers. As People magazine put it "McMath knows his goods--and his uglies, too"--and here he shows you how to: Steer clear of the number one killer of new products (page 129) Develop a marketing campaign based on a "Significant Point of Difference" (page 183) Take advantage of eight "Hot Buttons for Success in the Millennium" (page 101) Keep out of the "Buy-This-If-You're-a-Loser School of Marketing" (page 28) Combat "Corporate Alzheimer's" (page 4) and much more !
Author: Carlos Lozada
Publisher: Simon & Schuster
ISBN: 1982145625
Category : Political Science
Languages : en
Pages : 272
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Book Description
The Washington Post’s Pulitzer Prize–winning book critic uses the books of the Trump era to argue that our response to this presidency reflects the same failures of imagination that made it possible. As a book critic for The Washington Post, Carlos Lozada has read some 150 volumes claiming to diagnose why Trump was elected and what his presidency reveals about our nation. Many of these, he’s found, are more defensive than incisive, more righteous than right. In What Were We Thinking, Lozada uses these books to tell the story of how we understand ourselves in the Trump era, using as his main characters the political ideas and debates at play in America today. He dissects works on the white working class like Hillbilly Elegy; manifestos from the anti-Trump resistance like On Tyranny and No Is Not Enough; books on race, gender, and identity like How to Be an Antiracist and Good and Mad; polemics on the future of the conservative movement like The Corrosion of Conservatism; and of course plenty of books about Trump himself. Lozada’s argument is provocative: that many of these books—whether written by liberals or conservatives, activists or academics, Trump’s true believers or his harshest critics—are vulnerable to the same blind spots, resentments, and failures that gave us his presidency. But Lozada also highlights the books that succeed in illuminating how America is changing in the 21st century. What Were We Thinking is an intellectual history of the Trump era in real time, helping us transcend the battles of the moment and see ourselves for who we really are.
Author: Page Keeley
Publisher: NSTA Press
ISBN: 1938946650
Category : Education
Languages : en
Pages : 248
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Book Description
"Children are continually developing ideas and explanations about their natural world. … Some of these ideas are consistent with the science children are taught; others differ significantly from scientific explanations. Many of these ideas will follow students into adulthood if they remain hidden from the teacher and unresolved. The challenge for teachers is to find ways to elicit these ideas and then use appropriate strategies to move students’ learning forward.” —Page Keeley, author of the bestselling NSTA Press series Uncovering Student Ideas in Science You don’t have to become a mind reader to understand the ideas young students bring to science class. This collection will help you draw out and then recognize what students know—or think they know—about the natural world. What Are They Thinking? is a compendium of 30 “Formative Assessment Probes” columns from NSTA’s elementary journal Science and Children. Each chapter provides: • A sample formative assessment probe: a set of interesting questions that root out commonly held, often-mistaken ideas. Geared to elementary students, probe topics range from why you can see the Moon in the daytime to where water goes when it evaporates to what is or isn’t a rock. Your students’ answers to each probe will help you take a step back and figure out how to guide them from where they are conceptually to where they need to be. • Accompanying teacher notes: easy-to-grasp explanations and advice that tell you how to encourage evidence-based discussion and then monitor students’ understanding. • A bonus feature: a set of study group questions written especially for this compendium by award-winning author Page Keeley. So forget about acquiring psychic powers. Instead, turn to What Are They Thinking? to transform both your teaching and your students’ learning about science.
Author: Bruce Felton
Publisher: Globe Pequot
ISBN: 9781599211329
Category : History
Languages : en
Pages : 0
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Book Description
Now revised and expanded, this best-selling compendium of some 400 harebrained schemes, fool notions, and misguided obsessions both grandiose and mundane covers bad ideas in politics, science, sports, and more.
Author: Alain Stephen
Publisher: Michael O'Mara Books
ISBN: 1782430970
Category : Philosophy
Languages : en
Pages : 168
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Book Description
Written in an accessible and informative style, this book will help readers get to grips with the complex concepts of philosophy through the ages, and match the theories to the names.
Author: Aaron M White
Publisher: WW Norton
ISBN: 0393065804
Category : Family & Relationships
Languages : en
Pages : 289
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Book Description
Groundbreaking developments in adolescent brain research underpin this straightforward guide to understanding—and dealing with—teen behavior. Adolescence has long been characterized as the “storm and stress” years, and with recent developments in digital communication, it seems today’s teens are in for a more complicated journey than ever before. Even the most sympathetic, “in-touch” parents might throw their hands up in frustration at their teen’s unpredictable and risky behavior and ask: what are they thinking?! It turns out that teens’ thrill-seeking activities and quests for independence aren’t just the result of raging hormones, but rather typical effects of the unique structure and development of the adolescent brain. In easily navigable chapters full of practical anecdotes and examples, acclaimed scientists Aaron White and Scott Swartzwelder draw from the most recent studies on the teen brain to illuminate the complexities of issues such as school, driving, social networking, video games, and mental health in kids whose crucial brain connections are just coming online.
