Visual Merchandising and Display 5th Edition PDF Download
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Author: Martin M. Pegler
Publisher: Fairchild Books
ISBN:
Category : Architecture
Languages : en
Pages : 408
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Book Description
A brand new edition of the bestselling text aimed at anyone in merchandising - from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Hundreds of textual and visual examples reveal how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Author: Martin M. Pegler
Publisher: Fairchild Books
ISBN:
Category : Architecture
Languages : en
Pages : 408
Get Book Here
Book Description
A brand new edition of the bestselling text aimed at anyone in merchandising - from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Hundreds of textual and visual examples reveal how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Author: Martin M. Pegler
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 344
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Book Description
This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Author: Judy Bell
Publisher: Bloomsbury Publishing USA
ISBN: 1501315498
Category : Business & Economics
Languages : en
Pages : 448
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Book Description
This all-inclusive approach to best practices in visual merchandising includes a new "Creative Challenge" chapter feature offering experiential tools to deepen students' understanding of the material, plus full-page color photographs of the latest retail concept stores.
Author: Martin M. Pegler
Publisher: Bloomsbury Publishing USA
ISBN: 1501315293
Category : Business & Economics
Languages : en
Pages : 416
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Book Description
Revised edition of Visual merchandising and display, c2012.
Author: Jay Diamond
Publisher:
ISBN: 9780137417940
Category : Display of merchandise
Languages : en
Pages : 0
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Book Description
Appropriate for undergraduate business and fashion courses in Visual Merchandising and Display. This comprehensive and practical textbook/workbook introduces visual merchandising through a combination of fundamentals and projects that provide hands-on experience.
Author: Tony Morgan
Publisher: Laurence King Publishing
ISBN: 1780679246
Category : Design
Languages : en
Pages : 224
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Book Description
A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology and how to construct and source props, and explains the psychology behind shopping and buyer behaviour. This new edition contains two new case studies, updated images and new material on digital and interactive visual merchandising. Visual Merchandising is presented through colour photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.
Author: Martin M. Pegler
Publisher: Visual Reference Publications
ISBN: 9781584710356
Category : Architecture
Languages : en
Pages : 188
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Book Description
Store Presentation & Design showcases the very best in store visual merchandising...demonstrating how the creative use of design, architecture, lighting, fixturing, and merchandise presentation and display can turn selling space into sales. This book illustrates how store design, visual merchandising, and display have become closely inter-related and keeps you abreast of the latest trends in new materials, fixturing, lighting, interior design, store layout, props and signage. Learn why the store itself is the most influential salesperson... it 's the store's design and displays that showcase the merchandise, project the store's image, entice the customer to buy, and create a customer's most lasting impression.
Author: Hearst Books
Publisher: Watson-Guptill Publications
ISBN: 9780823056217
Category : Display of merchandise
Languages : en
Pages : 0
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Book Description
Prized by manufacturers, retailers, and designers, this book bursts with state-of-the-art merchandising ideas.
Author: Dr. Komaldeep Kaur Randhawa
Publisher: Shashwat Publication
ISBN: 9393557705
Category : Education
Languages : en
Pages : 169
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Book Description
Visual merchandizing is a vital tool to draw the customers, towards the displayed merchandise and also enhances the shopping experience for customers by conveying the exact message about the merchandize and also presenting it in an exceptional manner with efficient creative quotient. Therefore ardor for design and creativity are crucial to be a good visual merchandiser.This book is an effort to shed light on the effects of visual merchandising on consumer impulse buying behaviour with specific reference to apparel’s in Punjab.
Author: Martin M. Pegler
Publisher: Fairchild Books & Visuals
ISBN: 9781563671746
Category :
Languages : en
Pages : 87
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Book Description
This revised edition of a best-selling text is for anyone in merchandising -- from store planners and manufacturers to visual merchandisers. In easy-to-read language and with a no-nonsense approach, Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest and pizzazz to window and interior displays, optimizing the retailer's image and the target market. This informative and comprehensive text explains how to use mannequins and alternatives to mannequins as "silent salespeople"; how to create different display types and settings; where to find and how to use props, accessories, and furniture, and much more. Instructor's Guide provides lectures, teaching suggestions, and exams. There is also a section on how to use the Study Guide, 3rd Edition with Visual Merchandising & Display, 4th Edition.
