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Author: Harry E. Cook
Publisher: Springer Science & Business Media
ISBN: 1846289653
Category : Technology & Engineering
Languages : en
Pages : 220
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Book Description
Engineers and scientists often need to sell an innovative idea for a new product to top management. Those who occupy product planning positions also need to be constantly scanning ideas for improving value. The engineer as product planner must learn to think like its major competitor using customer value as a guide. This book provides essential support for engineers and scientists who are required to make realistic business cases for new product concepts.
Author: Harry E. Cook
Publisher: Springer Science & Business Media
ISBN: 1846289653
Category : Technology & Engineering
Languages : en
Pages : 220
Get Book Here
Book Description
Engineers and scientists often need to sell an innovative idea for a new product to top management. Those who occupy product planning positions also need to be constantly scanning ideas for improving value. The engineer as product planner must learn to think like its major competitor using customer value as a guide. This book provides essential support for engineers and scientists who are required to make realistic business cases for new product concepts.
Author: Rosten Woo
Publisher: Princeton Architectural Press
ISBN: 9781568988979
Category : Architecture
Languages : en
Pages : 0
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Book Description
Downtown Brooklyn's Fulton Mall is one of the most bustling public spaces in New York City. A colossus of commerce, itwelcomes over one hundred thousand shoppers daily and ranks among the most profitable commercial real estate in the entire country, and is also home to some of the city's most recognized institutions, including cheesecake mecca Junior's, that have been immortalized in song, film, and culture. Despite its historic link to Brooklyn's past and its financial success as a shopping district, Fulton Street is rarely celebrated in New York. The street's hand-painted signs, customized jewelry, rare sneakers, mega-church, and vendors offer a special sampling of noncorporate commerce, but many consider its sensorial and physical density a sign of blight. Misunderstandings about race, class, and profitability have led Fulton Street to be characterized as run-down, dangerous, or underutilized, and as a result it has been subject to nearly continuous renovation. Recently rezoned and becoming increasingly attractive to national chain stores, Fulton Street is once again poised for big changes. Street Value is a challenge to creatively rethink the planning and urban design of Fulton Street and other urban shopping districts. Street Value explores the mall's historical and contemporary conditions through original essays, oral histories, new and archival photographs, historic documents, and interviews with key planners, developers, city officials, historians, and activists from the 1960s to the present. Street Value probes the ideology of redevelopment and demonstrates how commercial, governmental, and activist forces have coalesced to produce one of Brooklyn's most legendary public spaces.
Author: Graham Squires
Publisher: Routledge
ISBN: 1000481603
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
This book introduces the interlocking disciplines of property and planning to economic theory and practice. Unlike any other available textbook, The Economics of Property and Planning skilfully introduces the reader to the interplay between property and planning using an economic lens. As resources become scarce, there is a growing need for students to understand the principles of economics in property and planning, especially given the rapid social, environmental, technological, and political changes that are shaping places. The book begins with an outline of key economists and economic problems, then resources and scarcity, before examining macro- and microeconomic factors at play in property and planning. Furthermore, this book covers a variety of topics, including spatial and locational modelling, fiscal approaches to redistribution, regeneration and renewal, and transport and infrastructure financing. There is also a particular focus on contemporary issues such as climate change, environmental limits to economic growth, sustainability and resilience, and affordable housing. This book also introduces practical evaluation tools and appraisal, plus a look at property and planning with respect to macroeconomic objectives, policy, and new directions. With property and planning essential factors in economic thinking and doing, this book provides insight into what future places will look like in real terms and how they will be shaped by policy. Targeted disciplines for this book include Economics, Planning, Property, Construction, Geography, Environmental Management, Sustainability, Housing, Built Environment, Land Economy, Urban Studies, Regional Studies, and Public Policy.
Author: Edwin J. Nijssen
Publisher: Springer Science & Business Media
ISBN: 1475732775
Category : Business & Economics
Languages : en
Pages : 148
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Book Description
Creating and delivering superior customer value is essential for organizations operating in today's competitive environment. This applies to virtually any kind of organization. It requires a profound understanding of the value creation opportunities in the marketplace, choosing what unique value to create for which customers, and to deliver that value in an effective and efficient way. Strategic marketing management helps to execute this process successfully and to achieving sustainable competitive advantage in the market place. Creating Customer Value Through Strategic Marketing Planning discusses an approach that is both hands-on and embedded in marketing and strategy theory. This book is different from most other marketing strategy books because it combines brief discussions of the underlying theory with the presentation of a selection of useful strategic marketing tools. The structure of the book guides the reader through the process of writing a strategic marketing plan. Suggestions for using the tools help to apply them successfully. This book helps students of marketing strategy to understand strategic marketing planning at work and how to use specific tools. Furthermore, it provides managers with a practical framework and guidelines for making the necessary choices to create and sustain competitive advantage for their organizations.
Author: Raymond Rauscher
Publisher: Springer Nature
ISBN: 3030629589
Category : Science
Languages : en
Pages : 197
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Book Description
The book offers a model for city development and renewal based on land value capture (called ‘value capture’). Firstly, a review is presented of cities around the world that are currently using value capture. From these city examples the author shows how any state, city or regional government can adopt value capture policies. Looking at recent events the author reviews the implications of the coronavirus pandemic (2020) for future planning (including value capture) of cities and regions (particularly noting healthy cities planning). The development of a value capture planning (VCP) model is then outlined. The basis of the model is reflected in its planning components, being: Housing (affordable, social and market housing); Public and Open Spaces (natural areas, open spaces and public spaces); and, Sustainable Transport (rail, bus, and active transport). The VCP model is devised to provide an economic and planning tool that can be utilised in addressing each of these planning components. This tool includes data entry tables and explanations of how these tables are applied. Four case study cities (within Australia) currently undergoing renewal are selected for the model to be applied to. The areas were chosen to represent contrasting urban settings and types of development and renewal, including: inner city, middle ring city; growth centre city; and, regional capital city. The current (2020) active renewal programs within these areas include (city in brackets): Central to Eveleigh Renewal Area (CERA) (City of Sydney); Sydenham to Bankstown Urban Renewal Corridor (SBURC) (Canterbury Bankstown City); Gosford City Centre Revitalisation (GCCR) area (Gosford City); and, Newcastle City Renewal Area (NCRA) (Newcastle City). The reader is walked through (graphically) the backgrounds of these case study cities, including geography, development trends and details of renewal plans. Conclusions on the VCP model application are outlined for each study area (within that chapter) and for the cumulative results across all study areas (final chapter). With these conclusions, the application of the model to any city or region anywhere in the world is outlined. Finally, on a practical level the reader would be interested in how value capture is administered through programs (including the roles of government, developers and the community). Summing up, the book offers the reader an understanding of current city planning and the tools (like value capture) that will be required for future planning.
Author: Frans Oliehoek
Publisher: Amsterdam University Press
ISBN: 9056296108
Category : Business & Economics
Languages : en
Pages : 222
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Book Description
In this thesis decision-making problems are formalized using a stochastic discrete-time model called decentralized partially observable Markov decision process (Dec-POMDP).
Author: David E. Boyce
Publisher:
ISBN:
Category : Technology & Engineering
Languages : en
Pages : 74
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Book Description
Author: United States. Bureau of Agricultural Economics
Publisher:
ISBN:
Category : Agricultural education
Languages : en
Pages : 146
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Book Description
Author: Norbert Bieberstein
Publisher: FT Press
ISBN: 0131870025
Category : Computers
Languages : en
Pages : 274
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Book Description
Providing a foundation for enterprise architects on the principles of service-oriented architecture, this text offers guidance on how to begin transitioning an IT infrastructure toward the SOA model, an operation tightly integrated into business processes and operations.
Author: Robert Wittmann
Publisher: Kogan Page Publishers
ISBN: 0749454342
Category : Business & Economics
Languages : en
Pages : 193
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Book Description
Strategic Planning is a comprehensive new title, offering practical information on how to develop and implement successful, revenue-generating strategies within your business. In addition to this, the book serves to provide ideas and guidance for producing strategic business plans for your company. Strategic Planning explores the thinking surrounding strategy, and explains concepts such as value based management, the strategic environment, strategies to suit products, establishing strategic strength and gaining competitive advantage. This thorough guide then goes on to demonstrate how to implement and evaluate strategy, how to manage your team and how to manage future risks to your business. Including key questions, pro-active workshops, useful tips and further reading, Strategic Planning is an essential guidebook, whether you are looking for advice about factors to consider when putting together a business plan - or whether you are responsible for the overall strategic direction of the business.
