Using Psychology in Business

Using Psychology in Business PDF Author: Mark Parkinson
Publisher: Gower Publishing, Ltd.
ISBN: 9780566081293
Category : Organizational behavior
Languages : en
Pages : 232

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Book Description
Mark Parkinson looks at an organization's most valuable resource, its people, and the approaches that can be used to maximize their performance. The topics he covers trace a path through the rapidly growing field of business psychology from recruitment, selection and psychometrics to team building, individual development and workplace counselling.

Using Psychology in Business

Using Psychology in Business PDF Author: Mark Parkinson
Publisher: Gower Publishing, Ltd.
ISBN: 9780566081293
Category : Organizational behavior
Languages : en
Pages : 232

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Book Description
Mark Parkinson looks at an organization's most valuable resource, its people, and the approaches that can be used to maximize their performance. The topics he covers trace a path through the rapidly growing field of business psychology from recruitment, selection and psychometrics to team building, individual development and workplace counselling.

Business Psychology and Organisational Behaviour

Business Psychology and Organisational Behaviour PDF Author: Eugene F. McKenna
Publisher: Psychology Press
ISBN: 9780863776670
Category : Business & Economics
Languages : en
Pages : 730

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Book Description
Introductory textbook about business psychology and organisational behaviour.

Evolutionary Psychology in the Business Sciences

Evolutionary Psychology in the Business Sciences PDF Author: Gad Saad
Publisher: Springer Science & Business Media
ISBN: 3540927840
Category : Business & Economics
Languages : en
Pages : 392

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Book Description
All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed theories within their conceptual toolboxes. This edited book addresses this lacuna by culling chapters at the intersection of the evolutionary behavioral sciences and specific business contexts including in marketing, consumer behavior, advertising, innovation and creativity, intertemporal choice, negotiations, competition and cooperation in organizational settings, sex differences in workplace patterns, executive leadership, business ethics, store design, behavioral decision making, and electronic communication. To reword the famous aphorism of T. G. Dobzhansky, nothing in business makes sense except in the light of evolution.

The Psychology of Selling

The Psychology of Selling PDF Author: Brian Tracy
Publisher: Thomas Nelson Inc
ISBN: 0785288066
Category : Selling
Languages : en
Pages : 240

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Book Description
Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

Business Psychology in Practice

Business Psychology in Practice PDF Author: Pauline Grant
Publisher: John Wiley & Sons
ISBN: 0470713720
Category : Psychology
Languages : en
Pages : 422

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Book Description
Organisations are communities. Increasingly the leaders of those communities are drawing on the services of psychologists to help them realise the potential of their “human capital”. What do these business psychologists do to assist in the identification, motivation and development of the talent that employees bring into their communities? The authors, all Principal Members of the Association of Business Psychologists, are experienced and qualified professionals who candidly share their experiences and learning derived from those experiences. They provide case studies and examples from real interventions, they ask provocative questions about conventional thinking and practice and they explain the models that help them make sense of the complex organisations in which they operate. Business Psychology in Practice takes us on an excursion behind the scenes in organisations. This book will be of interest to consultants, those who commission their services and anybody wrestling with ‘people issues’.

Positive Psychology in Business

Positive Psychology in Business PDF Author: Sarah Lewis
Publisher: Pavilion Publishing and Media Limited
ISBN: 9781912755578
Category : Creative ability in business
Languages : en
Pages : 0

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Book Description
This accessible book draws together key ideas and techniques for applying concepts drawn from positive psychology and strengths-based management in workplace settings. It illuminates the application of various positive psychology approaches in a wide range of different workplace settings and cultures, so most readers will find examples that resonate with their own workplace and its challenges. In a series of concise articles, originally written for her Appreciating Change website, Sarah Lewis shows how any leader, manager, organization or employee can learn from positive and appreciative concepts like playing to strengths, creating a feel-good workplace, building social capital, encouraging positive deviation, leading authentically, creating conditions for change, having courageous conversations and building happy teams. - A unique collection of short, practical, to-the-point articles on the application of positive psychology concepts and principles to business and the workplace - Shows how individual, team and organizational effectiveness can be enhanced by recognising the value of social capital and promoting the wellbeing of staff - Links positive psychology with strengths-based management and appreciative inquiry, and with dialogue-based tools for organizational leadership and change - Topics covered include strengths-based development, creating a positive culture, leadership gratitude, appreciative listening, creating hope, resilience, and flow

Top Business Psychology Models

Top Business Psychology Models PDF Author: Stefan Cantore
Publisher: Kogan Page Publishers
ISBN: 0749464666
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
Top Business Psychology Models is a quick, accessible overview to the fundamental theories and frameworks that will help you understand human behaviour, emotions and cognition at work. Each model is presented in a short and crisply written summary, which could be easily converted into materials for use in training or in coaching conversations. Clear, succinct and well-referenced chapters also offer routes into accessing further information. Free of academic jargon, Top Business Psychology Models explains all the main theories and models used by psychologists, giving you all the essential information to immediately implement business psychology techniques in your organization.

Psychology in Business

Psychology in Business PDF Author: American Academy of Political and Social Science
Publisher:
ISBN:
Category : Business
Languages : en
Pages : 244

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Book Description


Business Psychology

Business Psychology PDF Author: W. W. Atkinson
Publisher: Blurb
ISBN: 9781388137243
Category : Self-Help
Languages : en
Pages : 166

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Book Description
Until the last few years the mere mention of the word "psychology" in connection with business was apt to be greeted with a shrug of the shoulders, a significant raising of the eyebrows-and a change of the subject. Psychology was a subject that savored of the class room, or else was thought to be somehow concerned with the soul, or possibly related to the abnormal phenomena generally classified as "psychic." The average business man was apt to impatiently resent the introduction into business of class room topics, or speculation regarding the soul, or of theories and tales regarding clairvoyance, telepathy, or general "spookiness"-for these were the things included in his concept of "psychology." But a change has come to the man in business. He has heard much of late years regarding psychology in business affairs, and has read something on the subject. He understands now that psychology means "the science of the mind" and is not necessarily the same as metaphysics or "psychism." He has had brought home to him the fact that psychology plays a most important part in business, and that it is quite worth his while to acquaint himself with its fundamental principles. In fact, if he has thought sufficiently on the subject, he will have seen that the entire process of selling goods, personally, or by means of advertising or display, is essentially a mental process depending upon the state of mind induced in the purchaser, and that these states of mind are induced solely by reason of certain established principles of psychology. Whether the salesman, or advertiser, realizes this or not, he is employing psychological principles in attracting the attention, arousing the interest, creating the desire, and moving the will of the purchaser of his goods.

Consumerology, New Edition

Consumerology, New Edition PDF Author: Philip Graves
Publisher: Hachette UK
ISBN: 1857889231
Category : Business & Economics
Languages : en
Pages : 207

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Book Description
Philip Graves explores the “mind gap” between conscious and unconscious thought – and behavior