Understanding User-Web Interactions via Web Analytics

Understanding User-Web Interactions via Web Analytics PDF Author: Bernard J. Jansen
Publisher: Springer Nature
ISBN: 3031022645
Category : Computers
Languages : en
Pages : 101

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Book Description
This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data. The lecture first provides an overview of Web analytics, providing in essence, a condensed version of the entire lecture. The lecture then outlines the theoretical and methodological foundations of Web analytics in order to make obvious the strengths and shortcomings of Web analytics as an approach. These foundational elements include the psychological basis in behaviorism and methodological underpinning of trace data as an empirical method. These foundational elements are illuminated further through a brief history of Web analytics from the original transaction log studies in the 1960s through the information science investigations of library systems to the focus on Websites, systems, and applications. Following a discussion of on-going interaction data within the clickstream created using log files and page tagging for analytics of Website and search logs, the lecture then presents a Web analytic process to convert these basic data to meaningful key performance indicators in order to measure likely converts that are tailored to the organizational goals or potential opportunities. Supplementary data collection techniques are addressed, including surveys and laboratory studies. The overall goal of this lecture is to provide implementable information and a methodology for understanding Web analytics in order to improve Web systems, increase customer satisfaction, and target revenue through effective analysis of user–Website interactions. Table of Contents: Understanding Web Analytics / The Foundations of Web Analytics: Theory and Methods / The History of Web Analytics / Data Collection for Web Analytics / Web Analytics Fundamentals / Web Analytics Strategy / Web Analytics as Competitive Intelligence / Supplementary Methods for Augmenting Web Analytics / Search Log Analytics / Conclusion / Key Terms / Blogs for Further Reading / References

Understanding User-Web Interactions via Web Analytics

Understanding User-Web Interactions via Web Analytics PDF Author: Bernard J. Jansen
Publisher: Springer Nature
ISBN: 3031022645
Category : Computers
Languages : en
Pages : 101

Get Book Here

Book Description
This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data. The lecture first provides an overview of Web analytics, providing in essence, a condensed version of the entire lecture. The lecture then outlines the theoretical and methodological foundations of Web analytics in order to make obvious the strengths and shortcomings of Web analytics as an approach. These foundational elements include the psychological basis in behaviorism and methodological underpinning of trace data as an empirical method. These foundational elements are illuminated further through a brief history of Web analytics from the original transaction log studies in the 1960s through the information science investigations of library systems to the focus on Websites, systems, and applications. Following a discussion of on-going interaction data within the clickstream created using log files and page tagging for analytics of Website and search logs, the lecture then presents a Web analytic process to convert these basic data to meaningful key performance indicators in order to measure likely converts that are tailored to the organizational goals or potential opportunities. Supplementary data collection techniques are addressed, including surveys and laboratory studies. The overall goal of this lecture is to provide implementable information and a methodology for understanding Web analytics in order to improve Web systems, increase customer satisfaction, and target revenue through effective analysis of user–Website interactions. Table of Contents: Understanding Web Analytics / The Foundations of Web Analytics: Theory and Methods / The History of Web Analytics / Data Collection for Web Analytics / Web Analytics Fundamentals / Web Analytics Strategy / Web Analytics as Competitive Intelligence / Supplementary Methods for Augmenting Web Analytics / Search Log Analytics / Conclusion / Key Terms / Blogs for Further Reading / References

Handbook of Digital Public History

Handbook of Digital Public History PDF Author: Serge Noiret
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110430290
Category : History
Languages : en
Pages : 562

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Book Description
This handbook provides a systematic overview of the present state of international research in digital public history. Individual studies by internationally renowned public historians, digital humanists, and digital historians elucidate central issues in the field and present a critical account of the major public history accomplishments, research activities, and practices with the public and of their digital context. The handbook applies an international and comparative approach, looks at the historical development of the field, focuses on technical background and the use of specific digital media and tools. Furthermore, the handbook analyzes connections with local communities and different publics worldwide when engaging in digital activities with the past, indicating directions for future research, and teaching activities.

Artificial Intelligence Trends in Intelligent Systems

Artificial Intelligence Trends in Intelligent Systems PDF Author: Radek Silhavy
Publisher: Springer
ISBN: 331957261X
Category : Technology & Engineering
Languages : en
Pages : 563

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Book Description
This book presents new methods and approaches to real-world problems as well as exploratory research that describes novel artificial intelligence applications, including deep learning, neural networks and hybrid algorithms. This book constitutes the refereed proceedings of the Artificial Intelligence Trends in Intelligent Systems Section of the 6th Computer Science On-line Conference 2017 (CSOC 2017), held in April 2017.

Information Needs Analysis

Information Needs Analysis PDF Author: Daniel G. Dorner
Publisher: Facet Publishing
ISBN: 185604484X
Category : Computers
Languages : en
Pages : 289

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Book Description
If you want to provide an information service that truly fulfils your users' needs, this book is essential reading. Analysing and assessing the information needs of clients is key to the provision of effective service and appropriate collections in both face-to-face and virtual library services. The importance of information needs analysis is widely recognized by information professionals, but currently there is little substantive, detailed work in the professional literature devoted to this important topic. This new book is designed to fill that gap, by supporting practitioners in developing an information needs analysis strategy, and offering the necessary professional skills and techniques to do so. It will offer guidance to team leaders and senior managers in all areas of library work, especially those involved in collection management, service provision and web development, and is equally applicable to the needs of academic, public, government, commercial and other more specialized library and information services. The text adopts a hands-on, jargon-free approach, and includes relevant examples, case studies, reader activities and sources of further reading. Key areas covered include: - what is information needs analysis? - how is needs analysis conducted? - what are the varieties of needs analysis? - how are analyses evaluated and reported? Readership: The book will be essential reading for library and information practitioners, team leaders and senior managers. It will also be a core text on course reading lists in departments of library and information studies.

Advances in Neural Computation, Machine Learning, and Cognitive Research VIII

Advances in Neural Computation, Machine Learning, and Cognitive Research VIII PDF Author: Boris Kryzhanovsky
Publisher: Springer Nature
ISBN: 3031736915
Category :
Languages : en
Pages : 537

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Book Description


Library Automation

Library Automation PDF Author: Dania Bilal
Publisher: Bloomsbury Publishing USA
ISBN: 1591589231
Category : Language Arts & Disciplines
Languages : en
Pages : 310

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Book Description
Recent advances in technology such as cloud computing, recent industry standards such as RFID, bibliographic standards like RDA and BIBFRAME, the increased adoption of open source integrated library systems (ILS), and continued shift in users' expectations have increased the complexity of the decision regarding ILS for all types of libraries. Recent advances in technology such as cloud computing, recent industry standards such as RFID, bibliographic standards like RDA and BIBFRAME, the increased adoption of open source integrated library systems (ILS), and continued shift in users' expectations have increased the complexity of the decision regarding ILS for all types of libraries. In a complete re-envisioning of the previous edition, Automating Media Centers and Small Libraries: A Microcomputer-Based Approach, Dania Bilal conceptualizes library automation in the Library Automation Life Cycle (LALC) that is informed by the systems development lifecycle (SDLC). She explains how the next-generation discovery services supported in the library services platforms (LSPs) provide a single point of access to library content in all types and formats, thereby offering a unified solution to managing library operations. The book covers methods of analyzing user requirements, describes how to structure these requirements in RFPs, and details proprietary and open-source integrated library systems (ILSs) and LSPs for school, public, special, and academic libraries. Up-to-date information is provided about ILS software installation and testing, software and hardware architecture such as single- and multi-tenant SaaS and Paas and IaaS, and usability assessment strategies for evaluating the ILS or LSP. The author concludes by describing what is likely coming next in the library automation arena.

Cognitive Systems Engineering

Cognitive Systems Engineering PDF Author: Michael D. McNeese
Publisher: CRC Press
ISBN: 1498782310
Category : Computers
Languages : en
Pages : 413

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Book Description
This book provides a framework for integrating complex systems that are problem-centric, human-centered, and provides an interdisciplinary, multi-methodological purview of multiple perspectives surrounding the human factors/human actors within living ecosystems. This book will provide useful theoretical and practical information to human factors, human-computer interaction, cognitive systems engineering personnel who are currently engaged in human-centered design or other applied aspects of modeling, simulation, and design that requires joint understanding of theory and practice.

Building a Better World with our Information

Building a Better World with our Information PDF Author: William Jones
Publisher: Morgan & Claypool Publishers
ISBN: 1627053425
Category : Computers
Languages : en
Pages : 205

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Book Description
Personal Information Management (PIM) is the art of getting things done in our lives through information. How do we - can we better - manage our information at home, at school, at work, at play and “@large” in a global community? How do we use information not only to know but also to represent, communicate and effect useful change in the world around us? In the study of PIM, does the search for practical methods with practical impact lead to methods that are "massive open on-line"? Can the ancient practice of storytelling help us better to weave our fragmented information together? In the practice of PIM, how can our information best serve as "near knowledge" - close at hand and, through our information tools, serving in practical ways to extend the knowledge that's "in the head"? If attempts to multitask lead to ineffective, even dangerous, instances of task switching and divided attention, can better PIM help us to realize, instead, opportunities for "multi-goaling" where the same time and effort accomplishes not just one but several goals? These and other questions are addressed in this third and final book to conclude the series on "The Future of Personal Information Management". Part 1, "Our Information, Always and Forever", covered the fundamentals of PIM and then explored the seismic shift, already well underway, towards a world where our information is always at hand (thanks to our devices) and "forever" on the web. Part 2, "Transforming Technologies to Manage Our Information", provided a more focused look at technologies for managing information. The opening chapter discussed "natural interface" technologies of input/output to free us from keyboard, screen and mouse. Successive chapters then explored technologies to save, search and structure our information. A concluding chapter introduced the possibility that we may see dramatic reductions in the "clerical tax" we pay as we work with our information. Now in Part 3, "Building a Better World with Our Information", focus shifts to the practical present and to the near future. Part 3 is in three chapters: • Group information management and the social fabric in PIM. How do we preserve and promote our PIM practices as we interact with others at home, at work, at play and in wider, even global, communities? (Chapter 10). • Designing for PIM in the development of tools and in the selection of teachable (learnable) "better practices" of PIM. (Chapter 11). • To each of us, our own concludes with an exploration of the ways each of us, individually, can develop better practices for the management of our information in service of the lives we wish to live and towards a better world we all must share. (Chapter 12).

IRODS Primer

IRODS Primer PDF Author: Arcot Rajasekar
Publisher: Morgan & Claypool Publishers
ISBN: 1608453332
Category : Computers
Languages : en
Pages : 143

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Book Description
Policy-based data management enables the creation of community-specific collections. Every collection is created for a purpose. The purpose defines the set of properties that will be associated with the collection. The properties are enforced by management policies that control the execution of procedures that are applied whenever data are ingested or accessed. The procedures generate state information that defines the outcome of enforcing the management policy. The state information can be queried to validate assessment criteria and verify that the required collection properties have been conserved. The integrated Rule-Oriented Data System implements the data management framework required to support policy-based data management. Policies are turned into computer actionable Rules. Procedures are composed from a Micro-service-oriented architecture. The result is a highly extensible and tunable system that can enforce management policies, automate administrative tasks, and periodically validate assessment criteria. Table of Contents: Introduction / Integrated Rule-Oriented Data System / iRODS Architecture / Rule-Oriented Programming / The iRODS Rule System / iRODS Micro-services / Example Rules / Extending iRODS / Appendix A: iRODS Shell Commands / Appendix B: Rulegen Grammar / Appendix C: Exercises / Author Biographies

Framing Privacy in Digital Collections with Ethical Decision Making

Framing Privacy in Digital Collections with Ethical Decision Making PDF Author: Virginia Dressler
Publisher: Springer Nature
ISBN: 3031023161
Category : Computers
Languages : en
Pages : 85

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Book Description
As digital collections continue to grow, the underlying technologies to serve up content also continue to expand and develop. As such, new challenges are presented which continue to test ethical ideologies in everyday environs of the practitioner. There are currently no solid guidelines or overarching codes of ethics to address such issues. The digitization of modern archival collections, in particular, presents interesting conundrums when factors of privacy are weighed and reviewed in both small and mass digitization initiatives. Ethical decision making needs to be present at the onset of project planning in digital projects of all sizes, and we also need to identify the role and responsibility of the practitioner to make more virtuous decisions on behalf of those with no voice or awareness of potential privacy breaches. In this book, notions of what constitutes private information are discussed, as is the potential presence of such information in both analog and digital collections. This book lays groundwork to introduce the topic of privacy within digital collections by providing some examples from documented real-world scenarios and making recommendations for future research. A discussion of the notion privacy as concept will be included, as well as some historical perspective (with perhaps one the most cited work on this topic, for example, Warren and Brandeis' "Right to Privacy," 1890). Concepts from the The Right to Be Forgotten case in 2014 (Google Spain SL, Google Inc. v Agencia Españla de Protección de Datos, Mario Costeja González) are discussed as to how some lessons may be drawn from the response in Europe and also how European data privacy laws have been applied. The European ideologies are contrasted with the Right to Free Speech in the First Amendment in the U.S., highlighting the complexities in setting guidelines and practices revolving around privacy issues when applied to real life scenarios. Two ethical theories are explored: Consequentialism and Deontological. Finally, ethical decision making models will also be applied to our framework of digital collections. Three case studies are presented to illustrate how privacy can be defined within digital collections in some real-world examples.