Author: Steve Miller
Publisher: Sound Wisdom
ISBN: 1640955267
Category : Business & Economics
Languages : en
Pages : 180
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Book Description
In Uncopyable YOU, authors Steve and Kay Miller bring to life the art and science of personal branding in a way that's never been done before. This transformative book is more than just a guide; it's a blueprint for creating a personal brand that is not only successful but also truly unforgettable. Inspired by iconic personal brands like Steve Jobs, the authors teach you to build a brand that transcends trends and time. Each chapter is filled with actionable advice, real-life examples, and engaging anecdotes, making the art of personal branding both accessible and enjoyable. Whether you're a budding entrepreneur, a professional looking to stand out, or someone exploring personal branding, this book is your perfect companion. Uncopyable YOU is a journey into the heart of what makes a personal brand successful and enduring. Steve and Kay Miller guide you step-by-step to not just step out of the box but to create a box of your own. Embrace this journey to create a personal brand that's not only successful but truly, unmistakably uncopyable.
Author: Steve Miller
Publisher: Sound Wisdom
ISBN: 1640951717
Category : Business & Economics
Languages : en
Pages : 112
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Book Description
What separates average businesses from extraordinarily successful ones? Better product? Nope. Your competitor will rapidly reverse-engineer your "secret sauce" and get their "better-than-you" version on the market faster than you can say "Usain Bolt." Better customer service? Guess what? All of your competitors say they provide the best customer service. It's a wishy washy phrase ... a vague generality with no meaningful specific. Better pricing? You're kidding, right? The company that lives on price dies on price. Harsher reality: Almost all industries today struggle with the increasing commoditization of their products and services, putting considerable pressure on prices and margins, leading to fiercer competition. The Solution? You must create an Uncopyable Attachment with your customers. They must see you as not only delivering a superior product but also as a high-value relationship they simply cannot get anywhere else. In Uncopyable, Steve Miller compellingly argues that new advantage isn't found by going "outside the box" - you must actually build your own box. Uncopyable will guide you to achieving an unfair and enduring competitive advantage.
Author: Kay Miller
Publisher: Sound Wisdom
ISBN: 1640953647
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
Make more sales, grow your network, and become a top earner! Uncopyable Sales Secrets teaches a foolproof system for creating an Uncopyable Attachment with your prospects and clients so that you can fill your sales pipeline, close more deals, and build a loyal customer base. Sales success isn’t the result of being good at selling a product or service…it comes from being good at selling yourself. That’s right—you, not your product or service, are the most valuable asset to the customer. To become a master salesperson, you have to make the relationship with the buyer uniquely valuable. You have to make yourself invaluable and irreplaceable. In short, you have to make yourself and the partnership you’re pitching Uncopyable. Learn how to reach buyers before your competition—and become their personal and professional ally—in this breakthrough book on high-performance selling. Kay Miller, a powerhouse sales guru who began her career as one of the first women hired by an industry leader in hardware and went on to become the No. 1 muffler salesperson in the world, shares the proven principles responsible for her sales success. Kay calls it the Uncopyable Sales Strategy, and it involves: Creating a win-win outlook for both you and your customers Stepping beyond fear to consistently expand your comfort zone Getting in the door by making an Uncopyable first impression Trading negotiation and persuasion for mutually profitable relationship-building Leveraging multiple contact platforms to maximize communication effectiveness Securing the order by asking the right questions, listening, and following up And more! Uncopyable Sales Secrets equips you with the techniques you need to enhance your prospecting skills, make more sales, grow your network, and become a top earner in your organization. When you execute this process, your customers will see you not only as delivering a superior product or service, but also as part of a high-value relationship they simply cannot get anywhere else. Read this book…before your competition does!
Author: Steve Miller
Publisher: Sound Wisdom
ISBN: 1640953442
Category : Business & Economics
Languages : en
Pages : 183
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Book Description
Improvement is not innovation…and innovation is essential if your aim is to survive in today’s business environment. Stealing Genius lays the foundation for a dramatic, and long-overdue, shift in 21st-century strategic marketing and branding. Most executives and decision-makers are now focused on improving what they already have. They want better versions of the products and services they know about or understand. However, fixating on improvement in today’s world is a dangerous path—one that ultimately leads to commoditization and irrelevance. Targeting your time, attention, and resources on innovation, by contrast, means identifying something that does not exist right now in any form—something that will create a powerful, uncopyable experience for your target customer. In order to be successful both today and in the future, you need to separate yourself from the competition by practicing the breakthrough principle of Adaptive Innovation—what Steve Miller calls Stealing Genius™. How? By delivering an experience that the competition either cannot or will not attempt to copy. This is literally impossible if you stick to what is already familiar to you, because whatever is familiar to you and your customers is likely to be familiar to your competition. You must create a new experience that is unique to you and that fosters a powerful emotional attachment with your target customer. Featuring dozens of real-life case studies from a wide range of industries, Stealing Genius outlines Miller’s proven six-step process for creating an uncopyable experience. You’ll learn how to: Do more than think outside the box—you’ll build a new box completely Identify your “Moose,” the distinctive customer/client profile for which you are hunting Leverage insight from daily experience, personal heroes, and organizations outside your industry to better serve your customers Flip the competition by doing the exact opposite of what those in your industry are currently doing Maximize your strategic innovation by bringing in a Stealing Genius™ facilitator If you are trying to anticipate the crowd’s movement, you might as well be following the crowd. Create a truly original brand experience and start pioneering in your industry by implementing the game-changing process of Stealing Genius™.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 304
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Book Description
PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Author: Harold Wallace Ross
Publisher:
ISBN:
Category : Literature
Languages : en
Pages : 1052
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Book Description
Author: Scott Meyers
Publisher: Addison-Wesley
ISBN: 0132979187
Category : Computers
Languages : en
Pages : 1045
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Book Description
Scott Meyers’s seminal C++ books– Effective C++ , More Effective C++ , and Effective STL –have been immensely helpful to hundreds of thousands of C++ programmers. All three are finally available together in this eBook collection. Effective C++ has been embraced by hundreds of thousands of programmers worldwide. The reason is clear: Scott Meyers’s practical approach to C++ describes the rules of thumb used by the experts to produce clear, correct, efficient code. The book is organized around 55 specific guidelines, each of which describes a way to write better C++. Each is backed by concrete examples. In More Effective C++, Meyers presents 35 ways to improve your programs and designs. Drawing on years of experience, Meyers explains how to write software that is more effective: more efficient, more robust, more consistent, more portable, and more reusable. In short, how to write C++ software that’s just plain better. In Effective STL, Meyers goes beyond describing what's in the STL to show you how to use it. Each of the book’s 50 guidelines is backed by Meyers’s legendary analysis and incisive examples, so you’ll learn not only what to do, but also when to do it–and why. Together in this collection, these books include the following important features: Expert guidance on the design of effective classes, functions, templates, and inheritance hierarchies. Applications of new “TR1” standard library functionality, along with comparisons to existing standard library components. Insights into differences between C++ and other languages (e.g., Java, C#, C) that help developers from those languages assimilate “the C++ way” of doing things. Proven methods for improving program efficiency, including incisive examinations of the time/space costs of C++ language features Comprehensive descriptions of advanced techniques used by C++ experts, including placement new, virtual constructors, smart pointers, reference counting, proxy classes, and double-dispatching Examples of the profound impact of exception handling on the structure and behavior of C++ classes and functions Practical treatments of new language features, including bool, mutable, explicit, namespaces, member templates, the Standard Template Library, and more. If your compilers don’t yet support these features, Meyers shows you how to get the job done without them. Advice on choosing among standard STL containers (like vector and list), nonstandard STL containers (like hash_set and hash_map), and non-STL containers (like bitset). Techniques to maximize the efficiency of the STL and the programs that use it. Insights into the behavior of iterators, function objects, and allocators, including things you should not do. Guidance for the proper use of algorithms and member functions whose names are the same (e.g., find), but whose actions differ in subtle (but important) ways. Discussions of potential portability problems, including straightforward ways to avoid them.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 260
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Book Description
PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Author: Lincoln Child
Publisher: Ballantine Books
ISBN: 0385506694
Category : Fiction
Languages : en
Pages : 406
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Book Description
It’s like nothing anyone has ever seen before. Utopia is the brand-new frontier of theme parks, a fantastic collection of Worlds each so authentic it takes the average visitor’s breath away. Teeming with cutting-edge holographic and robotic technology, it has captured the nation’s imagination. But it has also attracted a group of ruthless criminals. After infiltrating the park and its computer systems, their leader—calling himself John Doe—sets the parameters: If their shocking demands are met, none of the visitors to the park that day will be harmed; if not, then all hell will rain down. Dr. Andrew Warne, the brilliant engineer who designed much of the park’s robotics, suddenly finds himself in a role he never imagined—trying to save the lives of thousands of innocent people . . . one of whom just happens to be his daughter. Praise for Lethal Velocity “A beautifully crafted scare-fest . . . heaven for techno-thriller fans.”—People (Page-turner of the Week) “Terrific . . . a sensational piece of popular entertainment . . . [Lincoln] Child has created a fictional wonderland that is both high-tech and nostalgic. . . . If you are looking for intelligent fun, it doesn’t get much better than this.”—The Washington Post Book World “[A] whiz-bang plot . . . springs to life from the opening pages . . . Child does an outstanding job of depicting the workings of this fantastic playground.”—San Francisco Chronicle “A riveting read . . . part mystery, part science-fiction, and all page-turner.”—Roanoke Times Previously published as Utopia
Author: United States. Congress. House. Committee on Commerce. Subcommittee on Telecommunications, Trade, and Consumer Protection
Publisher:
ISBN:
Category : Computers
Languages : en
Pages : 76
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Book Description
