Author: Michael Mitchell
Publisher:
ISBN:
Category : Book design
Languages : en
Pages : 452
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Book Description
Books depend on good design to communicate. This practical guide to typography explains the principles of good design, why they exist and when and how to put them into practice.
Author: Gail Anderson
Publisher: Laurence King Publishing
ISBN: 1780679939
Category : Design
Languages : en
Pages : 128
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Book Description
This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Author: Henry BEADNELL
Publisher:
ISBN:
Category :
Languages : en
Pages : 284
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Book Description
Author: Willi Kunz
Publisher:
ISBN:
Category : Design
Languages : en
Pages : 180
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Book Description
Typography - that is, typography the reader can comprehend and understand - is based on certain fundamental principles. As long as letters, words, and sentences are used to transmit information, these same principles will remain valid - even in electroni
Author: Frederick W. Hamilton
Publisher: Good Press
ISBN:
Category : History
Languages : en
Pages : 70
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Book Description
"The Invention of Typography" by Frederick W. Hamilton. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.
Author: Sue Walker
Publisher: Routledge
ISBN: 1317879562
Category : Language Arts & Disciplines
Languages : en
Pages : 225
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Book Description
Typography and Language in Everyday Life provides a detailed look at graphic as well as linguistic aspects of language and suggests there is much to be gained from collaboration between typographers and applied linguists. The first part of the book provides an introduction to aspects of typographic theory and history and suggests some areas of applied linguistics that offer approaches to studying graphic language. The second part comprises case studies which look at the relationship between prescription and practice for visual organisation by considering everyday display typography, house style and typing manuals, and letter-writing. Each of these subjects is looked at from historical and theoretical perspectives. Aimed at those who may be unfamiliar with theoretical and historical perspectives on the graphic aspects of language, and with broad concepts in applied linguistics, the book also directs readers to areas of further reading in each of these fields. Extensively illustrated with examples of past and present graphic language, Typography and Language in Everyday Life is essential reading for students of typography, graphic design, applied linguistics and education, as well as the general reader.
Author: Jason Cranford Teague
Publisher: New Riders
ISBN: 0132104792
Category : Computers
Languages : en
Pages : 265
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Book Description
The type that designers use can say as much to their audience as the actual words on the page. But until now, Web designers have had an extremely limited palette of typefaces from which to choose -- essentially, Arial (yawn), Times (yawn), and Georgia (yawwwwwn). Design is about overcoming the limitations of a medium, and Web design is no different. In this book, Jason shows Web designers how to apply the principles of fluid typography, Web-safe fonts, downloaded fonts, and type on images to create robust scalable designs without resorting to type in images or Adobe Flash.
Author: Rob Carter
Publisher: John Wiley & Sons
ISBN: 1118715764
Category : Architecture
Languages : en
Pages : 352
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Book Description
"Provides a comprehensive overview of every aspect of designing with type"--
Author:
Publisher:
ISBN:
Category : Advertising layout and typography
Languages : en
Pages : 310
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Book Description
Author: J. André
Publisher: CUP Archive
ISBN: 9780521374903
Category : Computers
Languages : en
Pages : 318
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Book Description
