Travel & Tourism Market Research Handbook 2017-2018 PDF Download
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Author: Richard K. Miller
Publisher:
ISBN: 9781577832423
Category : Consumers
Languages : en
Pages : 0
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Author: Richard K. Miller
Publisher:
ISBN: 9781577832423
Category : Consumers
Languages : en
Pages : 0
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Book Description
Author:
Publisher:
ISBN:
Category : Tourism
Languages : en
Pages : 324
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Author:
Publisher:
ISBN: 9781577830511
Category : Tourism
Languages : en
Pages : 588
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Book Description
Author: Metin Kozak
Publisher: Elsevier
ISBN: 0080450407
Category : Business & Economics
Languages : en
Pages : 328
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Book Description
The structure of this book is based upon the inclusion of an introduction and four main parts, namely IT marketing, destination competitive, image measurement and consumer behaviour. There is a brief introduction for each part prior to the discussion of specific chapters, just to make the readers familiar with their content.
Author: Paul Brunt
Publisher: Routledge
ISBN: 9780750630825
Category : Marketing research
Languages : en
Pages : 0
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Book Description
Market Research in Travel and Tourism is a practical guide to using survey research in the tourism industry. Market Research in Travel and Tourism examines the processes and techniques involved in survey research. From this detailed examination of the theory behind the research the author provides an accessible and practical guide to undertaking your own survey. Through exercises and case studies Market Research in Travel and Tourism takes you step by step through the stages of creating your own survey. It shows you how to:* plan your own survey * decide on a sample * design a questionnaire * collect the data * analyse the results * write up and present the results. Aimed primarily at students of tourism, this book will also be of interest to practitioners embarking on a market research project. Paul Brunt is Principal Lecture in Tourism Management at the University of Plymouth. Targeted directly to tourism students Gives precise guidelines for doing research Thorough use of exercises and case studies
Author: Juline E. Mills
Publisher: Psychology Press
ISBN: 9780789025999
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Available on Hospitality and Tourism Complete Publications via EBSCOHOST via internet. A password may be needed off campus.
Author: Richard Kendall Miller
Publisher:
ISBN: 9781577832942
Category : Consumer behavior
Languages : en
Pages : 654
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Book Description
Author: Richard Kendall Miller
Publisher:
ISBN: 9781577833376
Category : Tourism
Languages : en
Pages : 0
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Book Description
"This ebook provides the most comprehensive compilation of traveler spending and tourist visitor statistics available in any published reference. ... With a thorough and in-depth assessment of the travel market, this report covers such key topics as air travel, business travel, arts tourism, beaches, cruises, cultural and heritage tourism, economic impact of travel, fairs and festivals, hotels and resorts, leisure & family travel, nightlife, parks, performing arts, recreational activities, seasonal travel, spas, spectator sports, theme parks, traveler shopping, and more. The handbook presents tourist visitor and expenditure statistics for each state, major cities, and tourist destinations, based on surveys by RKMA. 'Travel & tourism market research 2023' includes 'Hotels & resorts,' previously published as a separate annual reference by RKMA. The 2023 edition provides the current data and assessments on hotel brands, city-by-city data, construction and supply growth, corporate profiles, management companies, occupancy and rates, segmentation, timeshare, valuations, and more. Over 1,000 website links--directly embedded into the electronic edition--will direct you to additional market research information and other resources."--
Author: Richard Kendall Miller
Publisher:
ISBN:
Category : Tourism
Languages : en
Pages : 339
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Book Description
Author: Richard Kendall Miller
Publisher:
ISBN: 9781577832034
Category : Consumer behavior
Languages : en
Pages : 0
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Book Description
