Trademark and Deceptive Advertising Surveys PDF Download
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Author: Shari Seidman Diamond
Publisher:
ISBN: 9781639050581
Category : Deceptive advertising
Languages : en
Pages : 0
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Book Description
"Second edition of Trademark and Deceptive Advertising Surveys"--
Author: Shari Seidman Diamond
Publisher:
ISBN: 9781639050581
Category : Deceptive advertising
Languages : en
Pages : 0
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Book Description
"Second edition of Trademark and Deceptive Advertising Surveys"--
Author: Jacob Jacoby (Researcher in economics)
Publisher: American Bar Association
ISBN: 9781627222655
Category : Law
Languages : en
Pages : 0
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Book Description
"Trademark Surveys provides the most expansive and cohesive treatment of the topic of survey research and its use in the courts. A complete revision of a long out-of-print resource, the two volumes that comprise Trademark Surveys will help attorneys understand and improve the quality of survey research proffered as evidence in litigated proceedings. Volume 1 begins with a discussion of critical pre-survey considerations, from the legal issues that can be examined via survey research to the reasons for and uses of survey research. The majority of this volume is authored by Jack Jacoby, a prominent social scientist who commands substantial expertise with all aspects in the construction, analysis, and application of trademark surveys in litigation. Case law commentary is woven into the discussion in each chapter. Topics in Volume I include: the elements of designing, conducting, and reporting surveys; understanding pertinent aspects of the marketplace; overview of the scientific research process; defining the proper universe; sampling issues; test settings and stimuli; questionnaire construction; implementing the survey and gathering data; numerous issues in aggregating, evaluating, and reporting survey findings"--Unedited summary from book.
Author: Thomas M. Williams
Publisher: OUP USA
ISBN: 9780199772582
Category : Law
Languages : en
Pages : 0
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Book Description
In False Advertising and the Lanham Act: Litigating Section 43(a)(1)(B), Thomas Williams addresses false advertising claims under Section 43(a)(1)(B) of the Lanham Act. The book covers established precedent and Section 43(a) false advertising case law, including key decisions where courts have developed essential analytical tools to flesh out sparse statutory language.
Author:
Publisher:
ISBN:
Category : Evidence, Expert
Languages : en
Pages : 652
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Book Description
Author: David H. Bernstein
Publisher: Law Journal Seminars Press
ISBN: 9781588521729
Category : Law
Languages : en
Pages :
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Book Description
The Law of Advertising, Marketing and Promotions explains the complex and evolving legislative, regulatory, court-based, and self-regulatory rules governing advertising content and practices.
Author:
Publisher:
ISBN: 9781641050753
Category : Advertising laws
Languages : en
Pages : 234
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Book Description
Author: United States. Federal Trade Commission. Bureau of Consumer Protection
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 32
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Book Description
Author: J. Thomas McCarthy
Publisher: Clark Boardman Callaghan
ISBN:
Category : Law
Languages : en
Pages : 1186
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Book Description
Author: Kung-Chung Liu
Publisher: Routledge
ISBN: 1000699269
Category : Law
Languages : en
Pages : 469
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Book Description
There has been little or no study on trademark laws in Asia on a cross-jurisdictional level. This book aims at filling the existing gap and provides a comprehensive overview of trademark laws of eight major Asian jurisdictions and their most-updated trademark case law. The book analyses six of the principal issues that best reflect Asian features in trademark law and trademark development. The cases in the book are principally the most authoritative decisions, usually the first to deal with certain new emerging issues, or the first to apply particular statutory provisions in the respective jurisdiction. Also included are a small number of direction-changing, outlying or even controversial decisions. Each case report is divided into six sections: summary, legal context, facts, reasoning of the court, legal analysis, and commercial or industrial significance. Readers will find this book useful in both its overview of the legal context and how those cases are to be interpreted legally and commercially.
Author: Jonathan Hudis
Publisher: American Bar Association
ISBN: 9781616320119
Category : Law
Languages : en
Pages : 436
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Book Description
This first-of-its-kind treatment of U.S. Trademark Trial and Appeal Board Proceedings (TTAB) is written by a veritable âe~Whoâe(tm)s Whoâe(tm) of trademark lawyers and specialists in the practice. It combines legal expertise with practical insights on all facets of TTAB practice and procedure, providing insightful commentary on each facet of Board practice, including inter partes proceedings; disclosures and discovery; motion practice; evidence and the use of experts; oral arguments; appeals; settlement and alternative dispute; and ethics. Each chapter includes a checklist of items that should be considered during each stage of a Board proceeding.
