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Author:
Publisher:
ISBN:
Category : Air conditioning
Languages : en
Pages : 1338
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Book Description
Author:
Publisher:
ISBN:
Category : Air conditioning
Languages : en
Pages : 1338
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Book Description
Author: RSMeans
Publisher: John Wiley & Sons
ISBN: 1118392388
Category : Architecture
Languages : en
Pages : 990
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Book Description
This concise student edition of the most widely used dictionary for construction and design professionals offers clear explanations of essential construction-related terms and concepts. Illustrated throughout with explanatory drawings and photographs, it is an indispensable reference for beginning and advanced students in construction, architecture, design, facility management, real estate, and other related fields. Features include: Easy-to-understand definitions of nearly 10,000 terms, phrases, and abbreviations from every area of construction More than 1,400 drawings and photographs that help clarify concepts Up-to-date coverage of new industry trends, including building automation, energy conservation, green building, historic preservation, and more An extensive reference section with plan symbols, conversions and equivalents, and more
Author: Martin Lindstrom
Publisher: Currency
ISBN: 0385523890
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Author: Don Montague
Publisher: Taylor & Francis
ISBN: 9780419199106
Category : Architecture
Languages : en
Pages : 472
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Book Description
This dual-language dictionary lists over 20,000 specialist terms in both French and English, covering architecture, building, engineering and property terms. It meets the needs of all building professionals working on projects overseas. It has been comprehensively researched and compiled to provide an invaluable reference source in an increasingly European marketplace.
Author:
Publisher:
ISBN: 9780335123438
Category : Public welfare
Languages : en
Pages : 77
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Book Description
Author: United States. Office of Armed Forces Information and Education
Publisher:
ISBN:
Category : Guided missiles
Languages : en
Pages : 64
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Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 536
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Book Description
Author: Statistics Canada. Standards Division
Publisher:
ISBN:
Category : Commercial products
Languages : en
Pages : 536
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Book Description
Author:
Publisher: Palgrave Macmillan
ISBN:
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
A clear and logical aid to the revised coding of industrial activities for the United Kingdom in accordance with European regulations, introduced in 2008. This volume contains a hierarchical classification of all industrial activities. Also available: Index to the UK Standard Industrial Classification of Economic Activities 2007.
Author: Louis A. Robb
Publisher:
ISBN:
Category :
Languages : en
Pages : 664
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Book Description
