Tourism Product And Services: Development Strategy And Management Options PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Tourism Product And Services: Development Strategy And Management Options PDF full book. Access full book title Tourism Product And Services: Development Strategy And Management Options by Jitendra Kumar Sharma. Download full books in PDF and EPUB format.
Author: Jitendra Kumar Sharma
Publisher: Kanishka Publishers
ISBN: 9788173919879
Category : Tourism
Languages : en
Pages : 368
Get Book Here
Book Description
Author: Jitendra Kumar Sharma
Publisher: Kanishka Publishers
ISBN: 9788173919879
Category : Tourism
Languages : en
Pages : 368
Get Book Here
Book Description
Author: Batabyal, Debasish
Publisher: IGI Global
ISBN: 1522584951
Category : Business & Economics
Languages : en
Pages : 340
Get Book Here
Book Description
As one of the largest service industries serving millions of international and domestic individuals yearly, it is important to understand the current trends, practices, and challenges surrounding tourism. Emphasized by the effects on people, management processes, and technological advancements, this economic and socio-cultural phenomenon’s importance is increasing worldwide. Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management discusses and analyzes the impacts of new trends in the tourism industry, including sub-sectors of tourism, and revisits existing trends, identifies new types and forms of tourism, and discusses the influence and use of technology. Featuring research on topics such as guest retention, predictive analysis, and ecotourism practices, the material collected is ideally designed for managers, travel agents, industry professionals, practitioners, consultants, and researchers.
Author: Biju Abraham, K Nagarajan, Alex K Thottunkel
Publisher: Educreation Publishing
ISBN:
Category : Education
Languages : en
Pages : 257
Get Book Here
Book Description
In recent years, there is an increasing awareness on the need to sustain the environment and to protect it from the various damages caused by human activities including tourism. Ecotourism is viewed as a panacea to protect the environment from the negative impact of mass tourism and is considered as a sustainable option to bring employment, income and livelihood opportunities for host communities. This book Ecotourism, Economics and Environment is a compilation of research papers analyzing the economic, social, cultural and environmental impact of tourism in India. The papers focus on the positive effect ecotourism can bring about in making tourism development environmental friendly and sustainable. In general the essays included in this book covers the theoretical aspects related to ecotourism, with a stress on practical issues from a developing countries standpoint and case studies that highlight the stumbling blocks for migration from mass tourism to ecotourism in a developing nation.
Author: Santos, José Duarte
Publisher: IGI Global
ISBN: 1522597859
Category : Business & Economics
Languages : en
Pages : 283
Get Book Here
Book Description
The growth of internet access and the entry of smartphones into everyday life has provided a revolutionary way for consumers to interact with businesses throughout the tourist industry. As a result, numerous companies are utilizing techniques and concepts designed to communicate directly with potential clientele all over the world. Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries provides innovative insights into how digital marketing can influence the consumer relationship at every stage of the tourism process and features emerging tools and techniques to establish better connections with consumers. The content within this publication examines topics such as branding strategies, social media, and influencer marketing for maximum content exposure. This information is designed for marketing managers, executives, event planners, tour developers, hotel managers, airline managers, program directors, advertisers, restaurateurs, students, business professionals, and researchers.
Author: Nigel Evans
Publisher: Routledge
ISBN: 1136362665
Category : Business & Economics
Languages : en
Pages : 421
Get Book Here
Book Description
Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, 'speaks the language' of the Travel and Tourism student. Among the new features and topics included in this edition are: * international case studies from large-scale businesses such as Airtours, MyTravel and South West Airlines * user-friendly applications of strategic management theory, such as objectives, products and markets and strategic implementation, together with illustrative case studies, and longer case studies for seminar work and summaries * contemporary strategic issues affecting travel and tourism organizations, such as vertical integration and strategic alliances Strategic Management for Travel and Tourism is a well-rounded book, ideal for all undergraduate and postgraduate students focusing on strategy in travel and tourism.
Author: Moutinho, L.
Publisher: CABI
ISBN: 1780640781
Category :
Languages : en
Pages : 327
Get Book Here
Book Description
Author: Stephen F. Witt
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 648
Get Book Here
Book Description
This handbook provides a detailed guide to marketing and management in tourism in the 1990s. This second edition features 100 contributions from international authorities on the subject; new chapters reflecting the issues of increasing importance in tourism; greater emphasis on management and internationally applicable topics; and major revisions of all existing chapters. The contents have been reorganized by subject area for convenience. Designed to provide a user-friendly reference, the topics covered include cost-benefit analysis, hotel marketing, international tourism trends, financial analysis and planning, quality management and pricing and promotional strategy. This edition shows the application of marketing and mangement techniques within the tourism industry, and is appropriate for use in tourism businesses of any size.
Author: Nigel Evans
Publisher: Routledge
ISBN: 1135038260
Category : Business & Economics
Languages : en
Pages : 1105
Get Book Here
Book Description
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. Among the new features and topics included in this edition are: Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategy New international Tourism, Hospitality and Events case studies from both SME’s and large-scale businesses are integrated throughout to show applications of strategic management theory, such as objectives, products and markets and strategic implementation. Longer combined sector case studies are also included at the end of the book for seminar work. New content on emerging strategic issues affecting the tourism ,hospitality and events industries, such as innovation, employment, culture and sustainability Web Support for tutors and students providing explanation and guidelines for instructors on how to use the textbook and case studies, additional exercises, case studies and video links for students. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. This book is an essential resource to Tourism, Hospitality and Events students.
Author: Marcello M. Mariani
Publisher: Springer
ISBN: 1137401850
Category : Business & Economics
Languages : en
Pages : 292
Get Book Here
Book Description
Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cannot survive the escalating international competition without good managerial practices, has provided significant momentum for the development of the disciplinary field of tourism management in the last three decades. This volume recognizes the relevance of travel, tourism, and tourism activities as major economic drivers in the contemporary global economy, with a specific focus on performance, strategies, and sustainability. It is the collective intellectual effort of a number of international scholars, who cultivate original research on tourism management from a variety of theoretical perspectives. Together, they outline the importance for tourism companies and destinations to achieve and maintain a sustained competitive advantage by embracing sustainability and a Triple Bottom Line (TBL) approach to performance.
Author: Susan L. Slocum
Publisher: Routledge
ISBN: 1351031058
Category : Business & Economics
Languages : en
Pages : 347
Get Book Here
Book Description
The Business of Sustainable Tourism Development and Management provides a comprehensive introduction to sustainable tourism, crucially combining both theoretical and practical approaches to equip students with the tools to successfully manage a sustainable tourism business or destination. Covering a range of crucial topics such as mass tourism, alternative tourism, human capital management, and many more, this book incorporates a global curriculum that widens the sustainable tourism debate to include theoretical perspectives, applied research, best-practice frameworks, business tools, and case studies, facilitating a more comprehensive sustainable tourism educational strategy. Information on how to effectively implement strategies that can be applied to business environments, entrepreneurship, and job skills to enhance career preparation is at the forefront of this textbook. Highly illustrated and with an interactive companion website including bonus learning materials, this is the ideal textbook for students of tourism, hospitality, and events management at both undergraduate and postgraduate levels.
