Marketing Communications

Marketing Communications PDF Author: Ludi Koekemoer
Publisher: Juta and Company Ltd
ISBN: 9780702165092
Category : Business & Economics
Languages : en
Pages : 596

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Book Description
Six marketing communication tools—advertising, personal selling, sales promotion, direct marketing, public relations, and sponsorship—are reviewed in this text for South African learners and practitioners. This fully updated edition focuses on recent developments in marketing communications, highlighting the use of the World Wide Web, e-mail, and instant messaging in marketing. The user friendly and interactive presentation for self-assessment makes this an outcome-based learning tool.

Marketing Communications

Marketing Communications PDF Author: Ludi Koekemoer
Publisher: Juta and Company Ltd
ISBN: 9780702165092
Category : Business & Economics
Languages : en
Pages : 596

Get Book Here

Book Description
Six marketing communication tools—advertising, personal selling, sales promotion, direct marketing, public relations, and sponsorship—are reviewed in this text for South African learners and practitioners. This fully updated edition focuses on recent developments in marketing communications, highlighting the use of the World Wide Web, e-mail, and instant messaging in marketing. The user friendly and interactive presentation for self-assessment makes this an outcome-based learning tool.

Shadows in the Sun

Shadows in the Sun PDF Author: Betty Davies
Publisher: Routledge
ISBN: 1317771885
Category : Psychology
Languages : en
Pages : 294

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Book Description
Shadows in the Sun covers the immediate, short- and long-term responses and subsequent generational effects of sibling bereavement and discusses sibling responses in the context of the variables which influence them. The final chapter synthesizes all that has gone before into a comprehensive model of sibling bereavement. Practical guidelines are offered for those who seek to help grieving siblings, children, and families.

Civilian Manpower Management

Civilian Manpower Management PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 36

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Book Description


International Symposium on Hodgkin's Disease

International Symposium on Hodgkin's Disease PDF Author:
Publisher:
ISBN:
Category : Cancer cells
Languages : en
Pages : 616

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Book Description


America and the Third World

America and the Third World PDF Author: John Girling
Publisher: Routledge
ISBN: 1136858814
Category : Political Science
Languages : en
Pages : 287

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Book Description
John Girling’s book, first published in 1980, investigates the relationship between America and the Third World, centring on three main themes: the nature of American involvement in the Third World, the challenge posed by the rival Super-Power; and the Changes both in US-Soviet relations (from containment to détente) and in the Third World. Three propositions are put forward: that the overriding interest of American foreign policy maker is in the stability of the global system of relationships; that this interest coincides with most Third World élites; and that the global system normally operates peacefully, although continually subject to internal and external challenges.

Morbidity and Mortality Weekly Report

Morbidity and Mortality Weekly Report PDF Author:
Publisher:
ISBN:
Category : Diseases
Languages : en
Pages : 410

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Book Description


Contesting Inequality and Worker Mobilisation

Contesting Inequality and Worker Mobilisation PDF Author: Michael G. Quinlan
Publisher: Routledge
ISBN: 1000167798
Category : Business & Economics
Languages : en
Pages : 285

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Book Description
Contesting Inequality and Worker Mobilisation: Australia 1851-1880 provides a new perspective on how and why workers organise, and what shapes that organisation. The author’s 2018 Origins of Worker Mobilisation examined the beginning of worker organisation, arguing inequality at work, and regulatory subordination of labour, drove worker resistance, initially by informal organization that slowly transitioned to formal organisation. This new volume analyses worker mobilisation in the period 1851-1880, drawing data from a unique relational database recording every instance of organisation. It assesses not only the types of organization formed, but also the issues and objectives upon which mobilisation was founded. It examines the relationship between formal and informal organisation, including their respective influences in reshaping working conditions and the life-circumstances of working communities. It relates the examination of worker mobilisation to both historical and contemporary contexts and examines mobilisation by different categories of labour. The book identifies important effects of mobilisation on economic inequality, hours of work (including the eight-hour day and the beginnings of the weekend) and the development of democracy. It will be of interest to researchers, academics, and students in the fields of social mobilisation, social and economic history, industrial relations, labour regulation, labour history, and employment relations.

Cynicism and Postmodernity

Cynicism and Postmodernity PDF Author: Timothy Bewes
Publisher: Verso
ISBN: 9781859841969
Category : Philosophy
Languages : en
Pages : 264

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Book Description
In this original and provocative book, Timothy Bewes descends into the modern cynical consciousness with a critical assessment of the preoccupations of contemporary society.

Work-education councils

Work-education councils PDF Author:
Publisher:
ISBN:
Category : Career education
Languages : en
Pages : 368

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Book Description


Current Issues in Late Modern English

Current Issues in Late Modern English PDF Author: Ingrid Tieken-Boon van Ostade
Publisher: Peter Lang
ISBN: 9783039116607
Category : Foreign Language Study
Languages : en
Pages : 452

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Book Description
Papers presented at the 3rd International Conference on Late Modern English, held at the University of Leiden in 2007.