The Consumer . . . Or Else!

The Consumer . . . Or Else! PDF Author: Donald F Dufek
Publisher: Routledge
ISBN: 1135185808
Category : Business & Economics
Languages : en
Pages : 197

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Book Description
Doing business in today's economy and surviving requires a new paradigm. Who are at the center of this new approach to doing business? CONSUMERS. In the past, power struggles raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultimate power . . . it now resides solely with the consumer! This valuable book will show you what this change means and howand whybusinesses must adapt to succeed. Handy charts, tables, case vignettes, and illustrations make the information easy to understand, and fascinating sidebar quotations from well-known leaders of various industriesSam Walton, Jack Welch, and many moregive the book a unique and memorable flavor. To view an excerpt online, find the book in our QuickSearch catalog at www.HaworthPress.com.

The Consumer . . . Or Else!

The Consumer . . . Or Else! PDF Author: Donald F Dufek
Publisher: Routledge
ISBN: 1135185808
Category : Business & Economics
Languages : en
Pages : 197

Get Book Here

Book Description
Doing business in today's economy and surviving requires a new paradigm. Who are at the center of this new approach to doing business? CONSUMERS. In the past, power struggles raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultimate power . . . it now resides solely with the consumer! This valuable book will show you what this change means and howand whybusinesses must adapt to succeed. Handy charts, tables, case vignettes, and illustrations make the information easy to understand, and fascinating sidebar quotations from well-known leaders of various industriesSam Walton, Jack Welch, and many moregive the book a unique and memorable flavor. To view an excerpt online, find the book in our QuickSearch catalog at www.HaworthPress.com.

Presenting History

Presenting History PDF Author: Peter J. Beck
Publisher: Bloomsbury Publishing
ISBN: 023036411X
Category : History
Languages : en
Pages : 368

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Book Description
Who reads academic histories? Should historians reach out more beyond academia to the general public? Why do Hollywood films, historical novels and television histories prove more successful in presenting the past to a wider audience? What can historians do to improve their effectiveness in reaching and engaging their target audience in a digital age? The way history is presented to an audience is often taken for granted, even ignored. Presenting History explores the vital role played by presenters in both establishing why history matters in today's world and communicating the past to audiences within and outside academia. Through case studies of leading historians, historical novelists, Hollywood filmmakers and television history presenters, this book looks critically at alternative literary and visual ways of presenting the past as both academic history and popular history. Historians discussed include Stephen Ambrose, Niall Ferguson, Eric Hobsbawm, Robert A. Rosenstone, Simon Schama, Joan Wallach Scott and A.J.P. Taylor. Chapter topics include Hollywood and history; Michael Bellesiles' controversial history of gun rights in the USA; Philippa Gregory's historical novels; historians and the David Irving trial; and Terry Deary's 'Horrible Histories'. Raising serious questions about the nature, study and communication of history, Presenting History is an essential text for historians and history students, as well as anyone involved in listening to, reading, or watching presenters of the past.

Fabulating Beauty

Fabulating Beauty PDF Author: Andreas Gaile
Publisher: Rodopi
ISBN: 9042019565
Category : Literary Criticism
Languages : en
Pages : 475

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Book Description
Peter Carey is one of Australia's finest creative writers, much admired by both literary critics and a worldwide reading public. While academia has been quick to see his fictions as exemplars of postcolonial and postmodern writing strategies, his general readership has been captivated by his deadpan sense of humour, his quirky characters, the outlandish settings and the grotesqueries of his intricate plots. After three decades of prolific writing and multiple award-winning, Carey stands out in the world of Australian letters as designated heir to Patrick White. Fabulating Beauty pays tribute to Carey's literary achievement. It brings together the voices of many of the most renowned Carey critics in twenty essays (sixteen commissioned especially for this volume), an interview with the author, as well as the most extensive bibliography of Carey criticism to date. The studies represent a wide range of current perspectives on the writer's fictions. Contributors focus on issues as diverse as the writer's biography; his use of architectural metaphors; his interrogation of narrative structures such as myths and cultural master-plots; intertextual strategies; concepts of sacredness and references to the Christian tradition; and his strategies of rewriting history. Amidst predictions of the imminent death of 'postist' theory, the essays all attest to the ongoing relevance of the critical parameters framed by postmodernism and postcolonialism.

This Day in American History, 4th ed.

This Day in American History, 4th ed. PDF Author: Ernie Gross
Publisher: McFarland
ISBN: 0786448393
Category : History
Languages : en
Pages : 405

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Book Description
This up-to-date fourth edition of the most important and interesting data--on a day by day basis--throughout American history includes more than 1,400 new entries with information on a wide variety of subjects--both the "important" matters (Supreme Court decisions, war events, scientific breakthroughs, etc.) and the lesser known but thought provoking incidents and phenomena (societal changes, unexpected events) that add richness and depth to American history.

What Happens Next?

What Happens Next? PDF Author: Gail de Vos
Publisher: Bloomsbury Publishing USA
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 262

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Book Description
This fascinating book uncovers the history behind urban legends and explains how the contemporary iterations of familiar fictional tales provide a window into the modern concerns—and digital advancements—of our society. What do ghost hunting, legend tripping, and legendary monsters have in common with email hoaxes, chain letters, and horror movies? In this follow-up to Libraries Unlimited's Tales, Rumors, and Gossip: Exploring Contemporary Folk Literature in Grades 7–12, author Gail de Vos revisits popular urban legends, and examines the impact of media—online, social, and broadcast—on their current iterations. What Happens Next? Contemporary Urban Legends and Popular Culture traces the evolution of contemporary legends from the tradition of oral storytelling to the sharing of stories on the Internet and TV. The author examines if the popularity of contemporary legends in the media has changed the form, role, and integrity of familiar legends. In addition to revisiting some of the legends highlighted in her first book, de Vos shares new tales in circulation which she sees as a direct result of technological advancements.

Shadows of ANZAC

Shadows of ANZAC PDF Author: David W. Cameron
Publisher: Simon and Schuster
ISBN: 1922132195
Category : History
Languages : en
Pages : 352

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Book Description
On 25 April 1915, with the landing of the Australian and New Zealand Army Corps (ANZAC) below the slopes of Sari Bair on the Gallipoli peninsula, the ANZAC legend was born. Nine months later, having suffered thousands of casualties from disease, hand-to-hand fighting, bombing, sniping and forlorn charges across no man’s land, the politicians and senior military commanders in London called it quits. While the Turks also suffered terribly, they at least emerged victorious. The fighting at Anzac was not restricted to the ANZACs and Turks alone. British troops also fought at Anzac from the earliest days of the invasion and large numbers of British and Indian troops were committed to the Anzac sector during the failed August offensive designed to break the stalemate. The invasion was also supported by large numbers of men — often non-combatants — who performed vital roles. Naval beach officers kept logistics operating in some form of ‘orderly’ fashion; Indian mule handlers moved supplies of food, water and ammunition to the front lines; and medical staff and army chaplains worked on the beach, caring for the wounded and the dead. All these men were frequently under fire from the Turkish battery known as ‘Beachy Bill’. Others surveyed the narrow beachhead and bored deep holes for drinking water; signallers tried desperately to establish and maintain communications; and the gunners hunted the battlefield for suitable places to site their guns. Off the peninsula, but just as vital, were the nursing and medical staff on the hospital ships, at Lemnos, Alexandria, Cairo and Malta, and the airmen who flew above the battlefield spotting for the navy and artillery. Shadows of Anzac: An intimate history of Gallipoli tells the story of the ‘ordinary’ men and women who participated in the Gallipoli campaign from April to December 1915 and gave the Anzac legend meaning. Drawing on letters, diaries and other primary and secondary sources, David Cameron provides an intimate and personal perspective of Anzac, a richly varied portrayal that describes the absurdity, monotony and often humour that sat alongside the horrors of the bitter fight to claim the peninsula.

A COMPARATIVE STUDY OF ALTAIC MYTHOLOGIES IN CHINA

A COMPARATIVE STUDY OF ALTAIC MYTHOLOGIES IN CHINA PDF Author: G. Namjil
Publisher: American Academic Press
ISBN: 1631814397
Category : Literary Criticism
Languages : en
Pages : 292

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Book Description
Lending support to the search for the roots of the Altaic language family and pushing forward the field of Altaic mythologies and related topics, this comprehensive study of the early beliefs of China’s Altaic peoples is the first thorough, systematic academic treatment in this, as yet, underdeveloped research field. While discussing nine types of Altaic mythologies, A Comparative Study of Altaic Mythologies in China uses primary sources in several languages to explore Altaic myths’ origins, development over centuries, lineage relationships, and external influences. For this purpose, it compares the mythologies of various ethnic groups within the Altaic language family, Altaic mythologies with those of other cross-language and cross-cultural ethnic groups having direct, indirect or even no cultural exchanges with them in history, as well as Altaic mythologies with folklore, religion and other interdisciplinary domains of Altaic Studies by applying the theories and methods of comparative literature studies, comparative folklore studies and comparative mythology to a vast collection of mythological materials. As wide-ranging as it is deeply researched, this serious exploration of Altaic Studies breaks the boundaries of the previously closed research model, expands theoretical horizons, broadens the research scope, introduces a new mechanism for understanding myths and co-cultures of the Altaic language family, and offers insight toward the reconstruction of Proto-Altaic Mythology.

Chase's Calendar of Events 2022

Chase's Calendar of Events 2022 PDF Author: Editors of Chase's
Publisher: Rowman & Littlefield
ISBN: 1641435046
Category : Reference
Languages : en
Pages : 753

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Book Description
Find out what's going on any day of the year, anywhere across the globe! The world’s date book since 1957, Chase's is the definitive, authoritative, day-by-day resource of what the world is celebrating. From national days to celebrity birthdays, from historical milestones to astronomical phenomena, from award ceremonies and sporting events to religious festivals and carnivals, Chase's is the must-have reference used by experts and professionals—a one-stop shop with 12,500 entries for everything that is happening now or is worth remembering from the past. Completely updated for 2022, Chase's also features extensive appendices as well as a companion website that puts the power of Chase's at the user's fingertips. 2022 is packed with special events and observances, including National days and public holidays of every nation on Earth Scores of new special days, weeks and months Birthdays of new world leaders, lauded authors, and breakout celebrities Info on key anniversaries, such as the 200th birth anniversaryof Harriet Tubman, the 100th anniversary of the first insulin treatment, the 100th anniversary of the discovery of King Tut's tomb, the 75th anniversary of Jackie Robinson breaking the color line, and the 150th anniversary of Yellowstone. And much more! All from the reference book that Publishers Weekly calls "one of the most impressive reference volumes in the world."

Legends of Pro Wrestling

Legends of Pro Wrestling PDF Author: Tim Hornbaker
Publisher: Skyhorse Publishing Inc.
ISBN: 1613210752
Category : Biography & Autobiography
Languages : en
Pages : 569

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Book Description
Details the lives and careers of the best professional wrestling figures of the last one hundred fifty years, including Bruno Sammartino, The Undertaker, and John Cena.

The Home Book of Verse, American and English, 1580-1912

The Home Book of Verse, American and English, 1580-1912 PDF Author:
Publisher:
ISBN:
Category : American poetry
Languages : en
Pages : 616

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Book Description