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Author: Brennan Dunn
Publisher: BenBella Books
ISBN: 1637742010
Category : Business & Economics
Languages : en
Pages : 195
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Book Description
Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy. This Is Personal offers a paradigm-shattering marketing model for meeting customers where they are. Most companies send “one-size-fits-all” communication to everyone in their audience, leading to low engagement on their social media channels and emails left unread in their customers’ inboxes because it’s unclear to recipients how this information helps them. But all businesses, from banks to local butchers, depend on their latest promotions and product announcements reaching and personally resonating with their customers. This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales. Author Brennan Dunn shares the key strategies for maintaining high-touch, personalized sales relationships and doing so at scale. As a speaker, consultant, and founder of RightMessage, a software company focused on infusing mass marketing with personalization, he has been dialing in on and refining these strategies for years so that you can immediately implement them in your business. He’s discovered that the best tool for this moment is email. Dunn showcases a range of companies who are using personalized email to better connect with their audience, including bakeries, bariatric surgeons, the State of Washington’s tourism board, business coaches, fitness instructors, a heavy metal band, and more. You’ll learn how these businesses have made this transition in their communication strategies and visualize your potential success in theirs. This Is Personal enables you to learn about your customers in a systematic way in order to communicate your specific value to them via one-to-many emails that feel one-to-one, resulting in better engagement and higher sales.
Author: Brennan Dunn
Publisher: BenBella Books
ISBN: 1637742010
Category : Business & Economics
Languages : en
Pages : 195
Get Book Here
Book Description
Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy. This Is Personal offers a paradigm-shattering marketing model for meeting customers where they are. Most companies send “one-size-fits-all” communication to everyone in their audience, leading to low engagement on their social media channels and emails left unread in their customers’ inboxes because it’s unclear to recipients how this information helps them. But all businesses, from banks to local butchers, depend on their latest promotions and product announcements reaching and personally resonating with their customers. This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales. Author Brennan Dunn shares the key strategies for maintaining high-touch, personalized sales relationships and doing so at scale. As a speaker, consultant, and founder of RightMessage, a software company focused on infusing mass marketing with personalization, he has been dialing in on and refining these strategies for years so that you can immediately implement them in your business. He’s discovered that the best tool for this moment is email. Dunn showcases a range of companies who are using personalized email to better connect with their audience, including bakeries, bariatric surgeons, the State of Washington’s tourism board, business coaches, fitness instructors, a heavy metal band, and more. You’ll learn how these businesses have made this transition in their communication strategies and visualize your potential success in theirs. This Is Personal enables you to learn about your customers in a systematic way in order to communicate your specific value to them via one-to-many emails that feel one-to-one, resulting in better engagement and higher sales.
Author: Jamila Liburd
Publisher: AuthorHouse
ISBN: 172832713X
Category : Poetry
Languages : en
Pages : 83
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Book Description
I hadn’t intended to do this, but one should practice what they preach and I often preach vulnerability. Vulnerability doesn’t come easy for a lot of us. That willingness to be hurt by others is a very hard thing. However, we have this awesome God who never forsakes us and He is always right there to collect every tear and provide us comfort as he mends the broken pieces of our lives. So here’s me...
Author: Marie Benedict
Publisher: Penguin
ISBN: 0593101545
Category : Fiction
Languages : en
Pages : 369
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Book Description
The Instant New York Times Bestseller! A Good Morning America* Book Club Pick! Named a Best Book of the Year by NPR! Named a Notable Book of the Year by the Washington Post! “Historical fiction at its best!”* A remarkable novel about J. P. Morgan’s personal librarian, Belle da Costa Greene, the Black American woman who was forced to hide her true identity and pass as white in order to leave a lasting legacy that enriched our nation, from New York Times bestselling authors Marie Benedict and Victoria Christopher Murray. In her twenties, Belle da Costa Greene is hired by J. P. Morgan to curate a collection of rare manuscripts, books, and artwork for his newly built Pierpont Morgan Library. Belle becomes a fixture in New York City society and one of the most powerful people in the art and book world, known for her impeccable taste and shrewd negotiating for critical works as she helps create a world-class collection. But Belle has a secret, one she must protect at all costs. She was born not Belle da Costa Greene but Belle Marion Greener. She is the daughter of Richard Greener, the first Black graduate of Harvard and a well-known advocate for equality. Belle’s complexion isn’t dark because of her alleged Portuguese heritage that lets her pass as white—her complexion is dark because she is African American. The Personal Librarian tells the story of an extraordinary woman, famous for her intellect, style, and wit, and shares the lengths she must go to—for the protection of her family and her legacy—to preserve her carefully crafted white identity in the racist world in which she lives.
Author: Bethenny Frankel
Publisher: Hachette UK
ISBN: 0306827050
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
A New York Times bestselling author and successful businesswoman shares the advice she used to build a business and maintain balance as a media personality, mogul, and mother. Consider this book your strategic toolbox, full of Bethenny’s smartest and most practical no-nonsense business principles and tactics, illustrated through her own compelling stories and lessons from the entrepreneurial front and experience building the successful Skinnygirl and Bethenny brands, becoming a successful television and podcast producer, and managing her philanthropic foundation. She also shares wisdom from her conversations with highly accomplished people from Mark Cuban to Hillary Clinton, Candace Bushnell to Matthew McConaughey and many more, on what it takes to be successful at every level in an authentic way. So many women, including stay-at-home moms yearning for more, entrepreneurs, and 9-to-5ers see this time of disruption as an open road. As Bethenny says, the snow globe has been shaken. This is THE handbook to navigate what will come next. Whether you are new to business, a seasoned rainmaker, pivoting from a loss or layoff– or just finding your way– you will find value within these pages. This book will inspire you to act without fear, turn mistakes into masterstrokes, and keep you laughing along the way.
Author: Alan Battersby
Publisher: Cambridge University Press
ISBN: 9780521798440
Category : Foreign Language Study
Languages : en
Pages : 116
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Book Description
Violent crime suddenly becomes personal for New York private investigator, Nathan Marley. A relative of Stella Delgado, Marley's assistant, is arrested for a brutal murder, and unidentified bodies are washed up on a beach. Marley's search for the truth takes him to the Russian American community where he finds a wall of silence. Behind the wall, there is trade in illegal immigration and a lot of dirty money.
Author: Reggie Joiner
Publisher:
ISBN: 9781635700923
Category : Christian education of children
Languages : en
Pages : 0
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Book Description
What if knowing the answers to five simple questions could give a kid hope?In a world where kids are known by a number on a jersey, digits on a car pool tag, and random usernames, we need more adults who will stop and take the time to know them personally.It's Personal is for volunteers and other leaders who work with children and teenagers. A practical guide for a personal (and more effective and fulfilling) approach to leading kids, It's Personal revisits the story of Zacchaeus and explores Jesus' simple model for how to be personal. Jesus' encounter with Zacchaeus shows us how to engage kids and teenagers personally to give them a renewed sense of identity, belonging, and purpose.Something remarkable can happen when you start seeing people the way Jesus sees them.Taking the time to answer the five questions in this book for a kid or teenager could radically change someone's faith, maybe even yours.
Author: Laurie Stone
Publisher:
ISBN: 9781732932821
Category : Art
Languages : en
Pages : 200
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Book Description
Everything is Personal, Notes on Now is a collage of hybrid narratives that begin with the stunning events of November 2016 and challenge Stone, a longtime feminist and writer for the Village Voice, to feel good when everything is bad. Freely jumping between social commentary, criticism, memoir, and fiction, Stone reports on traveling to D.C. to bird-dog senators ahead of the hearings for Brett Kavanaugh, considers the pleasures and terrors of the #MeToo movement, reassesses the legacy of Valerie Solanas, and recalls the way that in 1968 the sense of power and hope made you feel it would always be 1968. The pieces are constructed the way dreams and films are: juxtaposing images, racing along with dolly shots, moving in for close-ups, and pulling back for a sweeping sense of time. Woven throughout are chunks from Stone's Facebook posts that read like tender and funny postcards written to everyone from a time that is unimaginable, even as it's being lived.
Author:
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ISBN:
Category : Great Britain
Languages : en
Pages : 806
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Category : Locomotive engineers
Languages : en
Pages : 1118
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Author: California
Publisher:
ISBN:
Category : California
Languages : en
Pages : 2488
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