Author: Kevin Dubrosky
Publisher:
ISBN: 9781544169224
Category :
Languages : en
Pages : 306
Get Book Here
Book Description
Problemogue.You've been duped into thinking that volume of effort is a substitute for value. You're victimized by the iniquity of ubiquity. Your company is advertising as if it's still 1962. You have a serious, undiagnosed lemming problem. Your company is screaming louder and louder, and your market is caring less and less. In the race to compete, you're becoming redundant. You're locked in price wars. You're scared of coloring outside of the lines, because no one told you the lines were imaginary. You're hemorrhaging marketing buys. You chalk up poor response to nebulous and impossibly insurmountable forces like "the bad economy," or "corrupt back-door deals." Your business is struggling. You're part of the 99%.On the other hand, a handful of companies get it right.1% of companies have the rare courage to make their stuff remarkable. They embrace the plural nature of perfection, and welcome a market holding the veto card. They're fixated and obsessed, and at peace with a lopsided value proposition. They understand marketing isn't a shiny coat of paint on a rusted out shell, but must be baked into the DNA of your products and services. They've learned that pricing is a game. They carefully engineer scarcity and exclusivity, even where it's never existed before. They know what their clients want, and have found a way to peer at the world through eyes that are not their own. Their businesses are booming. And profitable.This book is about how to move your company from the 99% to the 1%, as quickly and easily as possible, using The Whale Vomit Method, no matter what business you're in. Which means it's time to introduce you to William. He's waiting.
Author: Christopher Kemp
Publisher: University of Chicago Press
ISBN: 0226430367
Category : Health & Fitness
Languages : en
Pages : 212
Get Book Here
Book Description
An entertaining and lively history that covers ambergris--a digestive byproduct from whales that is in most perfumes and one of the world's most expensive substances. Kemp presents an informative account of the natural history of whales, squid, ocean ecology, and the perfume industry.
Author: Kevin Dubrosky
Publisher: Lulu.com
ISBN: 9781365920011
Category : Business & Economics
Languages : en
Pages : 306
Get Book Here
Book Description
Problemogue. You've been duped into thinking that volume of effort is a substitute for value. You're victimized by the iniquity of ubiquity. Your company is advertising as if it's still 1962. You have a serious, undiagnosed lemming problem. Your company is screaming louder and louder, and your market is caring less and less. In the race to compete, you're becoming redundant. You're locked in price wars. You're scared of coloring outside of the lines, because no one told you the lines were imaginary. You're hemorrhaging marketing buys. You chalk up poor response to nebulous forces like ""the bad economy,"" or ""corrupt back-door deals."" Your business is struggling. You're part of the 99%. On the other hand, a handful of companies get it right. 1% of companies have the rare courage to make their stuff remarkable. This book is about how to move your company from the 99% to the 1%, as quickly and easily as possible, using The Whale Vomit Method, no matter what business you're in.
Author: Jeff VanderMeer
Publisher: Underland Press
ISBN: 0980226015
Category : Fiction
Languages : en
Pages : 352
Get Book Here
Book Description
In a world where mysterious underground dwellers rule the state of Ambergris and control its residents with addictive drugs, internment camps and random acts of terror, John Finch and his partner, Wyte, must solve a double murder for their oppressive masters, all while trying to make contact with the scattered rebel resistance.
Author: Jeff VanderMeer
Publisher: Picador
ISBN: 0374721157
Category : Fiction
Languages : en
Pages : 674
Get Book Here
Book Description
From Jeff VanderMeer, the author of Borne and Annihilation, comes the paperback reissue of his cult classic City of Saints and Madmen. In this reinvention of the literature of the fantastic, you hold in your hands an invitation to a place unlike any you’ve ever visited—an invitation delivered by one of our most audacious and astonishing literary magicians. City of elegance and squalor. Of religious fervor and wanton lusts. And everywhere, on the walls of courtyards and churches, an incandescent fungus of mysterious and ominous origin. In Ambergris, a would-be suitor discovers that a sunlit street can become a killing ground in the blink of an eye. An artist receives an invitation to a beheading—and finds himself enchanted. And a patient in a mental institution is convinced that he’s made up a city called Ambergris, imagined its every last detail, and that he’s really from a place called Chicago . . . By turns sensuous and terrifying, filled with exotica and eroticism, this interwoven collection of stories, histories, and “eyewitness” reports invokes a universe within a puzzle box where you can lose—and find—yourself again.
Author: William F. Perrin
Publisher: Academic Press
ISBN: 0080919936
Category : Science
Languages : en
Pages : 1355
Get Book Here
Book Description
This thorough revision of the classic Encyclopedia of Marine Mammals brings this authoritative book right up-to-date. Articles describe every species in detail, based on the very latest taxonomy, and a host of biological, ecological and sociological aspects relating to marine mammals. The latest information on the biology, ecology, anatomy, behavior and interactions with man is provided by a cast of expert authors – all presented in such detail and clarity to support both marine mammal specialists and the serious naturalist. Fully referenced throughout and with a fresh selection of the best color photographs available, the long-awaited second edition remains at the forefront as the go-to reference on marine mammals. - More than 20% NEW MATERIAL includes articles on Climate Change, Pacific White-sided Dolphins, Sociobiology, Habitat Use, Feeding Morphology and more - Over 260 articles on the individual species with topics ranging from anatomy and behavior, to conservation, exploitation and the impact of global climate change on marine mammals - New color illustrations show every species and document topical articles FROM THE FIRST EDITION "This book is so good...a bargain, full of riches...packed with fascinating up to date information. I recommend it unreservedly it to individuals, students, and researchers, as well as libraries." --Richard M. Laws, MARINE MAMMALS SCIENCE "...establishes a solid and satisfying foundation for current study and future exploration" --Ronald J. Shusterman, SCIENCE
Author: Jeff VanderMeer
Publisher: Picador
ISBN: 0374721173
Category : Fiction
Languages : en
Pages : 310
Get Book Here
Book Description
From the author of Borne and Annihilation comes the paperback reissue of his cult classic Shriek: An Afterword. An epic yet personal look at several decades of life, love, and death in the imaginary city of Ambergris—previously chronicled in Jeff VanderMeer’s acclaimed City of Saints and Madmen—Shriek: An Afterword relates the scandalous, heartbreaking, and horrifying secret history of two squabbling siblings and their confidantes, protectors, and enemies. Narrated with flamboyant intensity and under increasingly urgent conditions by the ex-society figure Janice Shriek, this afterword presents a vivid gallery of characters and events, emphasizing the adventures of Janice’s brother Duncan, a historian obsessed with a doomed love affair and a secret that may kill or transform him; a war between rival publishing houses that will change Ambergris forever; and the gray caps, a marginalized people armed with advanced fungal technologies, who have been waiting underground for their chance to mold the future of the city. After reading this introduction to the Family Shriek—part academic treatise, part tell-all biography—you’ll never look at history in quite the same way.
Author: Jeff VanderMeer
Publisher: Farrar, Straus and Giroux (BYR)
ISBN: 0374308896
Category : Young Adult Fiction
Languages : en
Pages : 304
Get Book Here
Book Description
A Peculiar Peril is a head-spinning epic about three friends on a quest to protect the world from a threat as unknowable as it is terrifying, from the Nebula Award–winning and New York Times bestselling author of Annihilation, Jeff VanderMeer. Jonathan Lambshead stands to inherit his deceased grandfather’s overstuffed mansion—a veritable cabinet of curiosities—once he and two schoolmates catalog its contents. But the three soon discover that the house is filled with far more than just oddities: It holds clues linking to an alt-Earth called Aurora, where the notorious English occultist Aleister Crowley has stormed back to life on a magic-fueled rampage across a surreal, through-the-looking-glass version of Europe replete with talking animals (and vegetables). Swept into encounters with allies more unpredictable than enemies, Jonathan pieces together his destiny as a member of a secret society devoted to keeping our world separate from Aurora. But as the ground shifts and allegiances change with every step, he and his friends sink ever deeper into a deadly pursuit of the profound evil that is also chasing after them.
Author: Casey L. Adams
Publisher:
ISBN: 9781522085300
Category :
Languages : en
Pages : 45
Get Book Here
Book Description
Your food and drink goes on quite a journey. First it's chewed up, then it gets brewed up, and sometimes it's spewed up! If you have ever wondered about what exactly goes on when you vomit, then this book of goo is perfect for you! Find out what gives puke its special perfume, why every splatter of vomit comes complete with carrots, and what is so wonderful about whale vomit. Play our Goo or False game to separate truth from fiction and uncover the slimiest, stinkiest spewing secrets ever. So if you think you can stomach it then let's goo!"
Author: Linda Coffman
Publisher: Fodor's Travel Publications
ISBN: 1400018528
Category : Caribbean Area
Languages : en
Pages : 682
Get Book Here
Book Description
What's really included in your cruise fare? What cabins are the best--and the worst? What cruise line has the largest standard cabins, even at the lowest price levels? Which cruise line's ships have rock-climbing walls?--Fodor's The Complete Guide to Caribbean Cruises, 2nd Edition answers all these questions and many more Linda Coffman, our resident Cruise Diva, has been dishing out cruise-travel advice for more than a decade and has the answers to all your cruise questions. An avid cruiser, she spends most of her time cruising in the Caribbean and knows all the inside info on all the ships and even the best things to do while ashore The San Francisco Chronicle sums it up best --"Fodor's guides are saturated with information." - We make every effort to bring you the most accurate and thorough book possible. Plus we provide timely updates about cruising and the Caribbean at Fodors.com. - You know you're getting the real scoop on Caribbean cruising because unlike other guidebooks, Fodor's relies heavily on a cruising expert who knows the industry inside and out - We give you the planning tools you need to tailor your trip. We give options for all budgets. You make the choices. ----------------------------------- With Fodor's you get much more than a guidebook-we make it easy for you to customize your dream vacation. Visit www.fodors.com to find up-to-date travel bargains, mini-guides to worldwide destinations, information on local festivals, dazzling drives, maps, vacation planning tips and much more And, for more insider secrets, visit "Travel Talk" and "Rants and Raves" online at www.fodors.com/forums to get advice from other travelers like you.
