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Author: Matthew V. Champagne, Ph.d.
Publisher: Createspace Independent Publishing Platform
ISBN: 9781499202168
Category : Public opinion polls
Languages : en
Pages : 120
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Book Description
Why are surveys annoying, badly written, and provide ambiguous results? Because they ignore the 9 Principles of psychology! The Survey Playbook is a how-to guide for those who want to create a successful survey and an entertaining explanation of bad survey practices for those who fill out surveys. If you are responsible for creating surveys for customers, students, members, or employees, or you are simply interested in why surveys are so annoying and poorly-written, read on! The Survey Playbook answers these questions: How do we increase our response rates? Are we asking the "right" questions? Is our survey too long? What are the best incentives? Why are our survey results ambiguous? Why don't our customers provide useful comments? People have survey fatigue - what options do we have? This book is written for: Those who create surveys for customers, students, members, employees, alumni, or prospects Do-it-yourself'ers who use SurveyMonkey or other web-based survey tools Evaluation Committee members responsible for improving their course evaluation forms Tradeshow organizers who gather feedback from exhibitors and attendees College Administrators who interpret and act on faculty evaluation results Customer Retention Specialist or others dedicated to engaging and keeping customers Directors of Training responsible for instructor evaluations Marketing Researchers who have heard conflicting messages about the usefulness of surveys Those using web-based or paper-based surveys for accreditation and evaluation purposes Those who get annoyed when wasting their time filling out poorly constructed surveys WHAT THE EXPERTS SAY: "I teach research methods and applied measurement and have developed survey instruments for many organizations. I am impressed at the quality and accuracy of the advice and instruction given in The Survey Playbook. A similar course at my university would cost you $900 and take 15 weeks to complete. I enthusiastically recommend this volume and plan to start using this book in my courses." - Jeffrey Nicholas, Ph.D. "There are ridiculously expensive workshops that are far less informative and useful than this easy-to-read gem." - Stephen Schepman, MBA, Ph.D."
Author: Matthew V. Champagne, Ph.d.
Publisher: Createspace Independent Publishing Platform
ISBN: 9781499202168
Category : Public opinion polls
Languages : en
Pages : 120
Get Book
Book Description
Why are surveys annoying, badly written, and provide ambiguous results? Because they ignore the 9 Principles of psychology! The Survey Playbook is a how-to guide for those who want to create a successful survey and an entertaining explanation of bad survey practices for those who fill out surveys. If you are responsible for creating surveys for customers, students, members, or employees, or you are simply interested in why surveys are so annoying and poorly-written, read on! The Survey Playbook answers these questions: How do we increase our response rates? Are we asking the "right" questions? Is our survey too long? What are the best incentives? Why are our survey results ambiguous? Why don't our customers provide useful comments? People have survey fatigue - what options do we have? This book is written for: Those who create surveys for customers, students, members, employees, alumni, or prospects Do-it-yourself'ers who use SurveyMonkey or other web-based survey tools Evaluation Committee members responsible for improving their course evaluation forms Tradeshow organizers who gather feedback from exhibitors and attendees College Administrators who interpret and act on faculty evaluation results Customer Retention Specialist or others dedicated to engaging and keeping customers Directors of Training responsible for instructor evaluations Marketing Researchers who have heard conflicting messages about the usefulness of surveys Those using web-based or paper-based surveys for accreditation and evaluation purposes Those who get annoyed when wasting their time filling out poorly constructed surveys WHAT THE EXPERTS SAY: "I teach research methods and applied measurement and have developed survey instruments for many organizations. I am impressed at the quality and accuracy of the advice and instruction given in The Survey Playbook. A similar course at my university would cost you $900 and take 15 weeks to complete. I enthusiastically recommend this volume and plan to start using this book in my courses." - Jeffrey Nicholas, Ph.D. "There are ridiculously expensive workshops that are far less informative and useful than this easy-to-read gem." - Stephen Schepman, MBA, Ph.D."
Author: Matthew V. Champagne, Ph.D.
Publisher: Matthew V. Champagne
ISBN:
Category : Business & Economics
Languages : en
Pages : 109
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Book Description
Why are surveys annoying, badly written, and provide ambiguous results? Because they ignore the 9 Principles of psychology! The Survey Playbook is a how-to guide for those who want to create a successful survey and an entertaining explanation of bad survey practices for those who fill out surveys. If you are responsible for creating surveys for customers, students, members, or employees, or you are simply interested in why surveys are so annoying and poorly-written, read on! The Survey Playbook answers these questions: • How do we increase our response rates? • Are we asking the “right” questions? • Is our survey too long? • What are the best incentives? • Why are our survey results ambiguous? • Why don’t our customers provide useful comments? • People have survey fatigue - what options do we have? This book is written for: • Those who create surveys for customers, students, members, employees, alumni, or prospects • Do-it-yourself’ers who use SurveyMonkey or other web-based survey tools • Evaluation Committee members responsible for improving their course evaluation forms • Tradeshow organizers who gather feedback from exhibitors and attendees • College Administrators who interpret and act on faculty evaluation results • Customer Retention Specialist or others dedicated to engaging and keeping customers • Directors of Training responsible for instructor evaluations • Marketing Researchers who have heard conflicting messages about the usefulness of surveys • Those using web-based or paper-based surveys for accreditation and evaluation purposes • Those who get annoyed when wasting their time filling out poorly constructed surveys WHAT THE EXPERTS SAY: "I teach research methods and applied measurement and have developed survey instruments for many organizations. I am impressed at the quality and accuracy of the advice and instruction given in The Survey Playbook. A similar course at my university would cost you $900 and take 15 weeks to complete. I enthusiastically recommend this volume and plan to start using this book in my courses." - Jeffrey Nicholas, Ph.D. "There are ridiculously expensive workshops that are far less informative and useful than this easy-to-read gem." - Stephen Schepman, MBA, Ph.D.
Author: Dan Olsen
Publisher: John Wiley & Sons
ISBN: 1118961021
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.
Author: William H. Macey
Publisher: Oxford University Press, USA
ISBN: 0190939710
Category : Business & Economics
Languages : en
Pages : 505
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Book Description
"This volume comprises 27 chapters focused on the design and execution of employee survey programs. These chapters reflect the latest advances in technology and analytics, and reflect a pervasive emphasis on driving organizational performance and effectiveness. The individual chapters represent the full range of survey-related topics, including design, administration, analysis, feedback, and action taking. The latest methodological trends and capabilities are discussed including computational linguistics, applications of artificial intelligence, and the use of qualitative methods such as focus groups. Extending beyond traditional employee surveys, contributions include the role of passive data collection as an alternative or supplement in a comprehensive employee listening system. Unique contextual factors are discussed including the use of surveys in a unionized environment. Individual contributions also reflect increasing stakeholder concerns for the protection of privacy among other ethical considerations. Finally, significant clarifications to the literature are provided on the use of surveys for measuring organization culture, strategic climate and employee engagement"--
Author: Caroline Jarrett
Publisher: Rosenfeld Media
ISBN: 1933820837
Category : Computers
Languages : en
Pages : 349
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Book Description
Surveys That Work explains a seven–step process for designing, running, and reporting on a survey that gets accurate results. In a no–nonsense style with plenty of examples about real–world compromises, the book focuses on reducing the errors that make up Total Survey Error—a key concept in survey methodology. If you are conducting a survey, this book is a must–have.
Author: Jim Kalbach
Publisher: Rosenfeld Media
ISBN: 1933820527
Category : Design
Languages : en
Pages : 241
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Book Description
These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice–to–have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
Author: Jim Knight
Publisher: ASCD
ISBN: 1416629939
Category : Education
Languages : en
Pages : 234
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Book Description
In schools, every day is "game day." Every day, teachers need the best resources and forms of support because students deserve the best we as educators can offer. An instructional playbook aims to serve as that kind of support: a tool that coaches can use to help teachers match specific learning goals with the right research-based instructional strategies. Coaches have enormous potential to help teachers learn and implement new teaching practices, but coaches will be effective only if they deeply understand the strategies they describe and their explanations are clear. The Instructional Playbook: The Missing Link for Translating Research into Practice addresses both issues head on and offers a simple and clear explanation of how to create a playbook uniquely designed to meet teachers' instructional needs. The idea of an instructional playbook has caught fire since Jim Knight described it in The Impact Cycle (2017). This book helps instructional coaches create playbooks that produce a common language about high-impact teaching strategies, deepen everyone's understanding of what instructional coaches do, and, most important, support teachers and students in classrooms. “em>A joint publication of ASCD and One Fine Bird Press.
Author: Sydney Finkelstein
Publisher: Penguin
ISBN: 0525540121
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
The companion workbook to Dartmouth professor Sydney Finkelstein's acclaimed Superbosses: How Exceptional Leaders Master the Flow of Talent. Superbosses explained how industry legends like football coach Bill Walsh, television executive Lorne Michaels, restaurateur Alice Waters, and fashion pioneer Ralph Lauren find, nurture, and lead employees. Now, The Superbosses Playbook shows readers how to apply the tactics of these "superbosses" in their own organizations. The Superbosses Playbook features assessments, case studies, and exercises designed to help anyone recruit talent, lead performance, inspire teams, and even part with great people like a true superboss. For instance, Finkelstein includes assessments of your superboss score and templates for interviewing and evaluating new hires. This workbook will help you learn and apply the secrets of iconic business leaders.
Author: Jim Knight
Publisher: Corwin Press
ISBN: 1452293341
Category : Education
Languages : en
Pages : 301
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Book Description
An innovative professional development strategy that facilitates change, improves instruction, and transforms school culture! Instructional coaching is a research-based, job-embedded approach to instructional intervention that provides the assistance and encouragement necessary to implement school improvement programs. Experienced trainer and researcher Jim Knight describes the "nuts and bolts" of instructional coaching and explains the essential skills that instructional coaches need, including getting teachers on board, providing model lessons, and engaging in reflective conversations. Each user-friendly chapter includes: First-person stories from successful coaches Sidebars highlighting important information A "Going Deeper" section of suggested resources Ready-to-use forms, worksheets, checklists, logs, and reports
Author:
Publisher:
ISBN:
Category : Charities
Languages : en
Pages : 664
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Book Description
