Author: Vance Packard
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 394
Book Description
The Status Seekers
Author: Vance Packard
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 394
Book Description
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 394
Book Description
The Status Seekers
Author: Vance Packard
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 356
Book Description
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 356
Book Description
The Status Seekers
Author: Vance Packard
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 342
Book Description
Publisher:
ISBN:
Category : Social classes
Languages : en
Pages : 342
Book Description
American Social Classes in the 1950s
Author: Vance Packard
Publisher: Bedford/St. Martin's
ISBN: 9780312111809
Category : History
Languages : en
Pages : 215
Book Description
This abridged edition of Vance Packard's 1959 The Status Seekers presents a picture of American society in the late 1950s that allows students to develop a more accurate and complex understanding of an often-caricatured era. Daniel Horowitz's introduction provides historical context, an assssment of the book's impact, and a discussion of its critical reception.
Publisher: Bedford/St. Martin's
ISBN: 9780312111809
Category : History
Languages : en
Pages : 215
Book Description
This abridged edition of Vance Packard's 1959 The Status Seekers presents a picture of American society in the late 1950s that allows students to develop a more accurate and complex understanding of an often-caricatured era. Daniel Horowitz's introduction provides historical context, an assssment of the book's impact, and a discussion of its critical reception.
Vance Packard and American Social Criticism
Author: Daniel Horowitz
Publisher: Univ of North Carolina Press
ISBN: 0807862118
Category : Biography & Autobiography
Languages : en
Pages : 396
Book Description
Vance Packard's bestselling books--Hidden Persuaders (1957), Status Seekers (1959), and Waste Makers (1960)--taught the generation that came of age in the late 1950s and early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Like Betty Friedan and William H. Whyte, Jr., Packard (1914- ) was a journalist who played an important role in the nation's transition from the largely complacent 1950s to the tumultuous 1960s. He was also one of the first social critics to benefit from and foster the newly energized social and political consciousness of this period. Based in part on interviews with Packard, Daniel Horowitz's intellectual biography focuses on the period during which Packard left magazine writing to author his most famous works of social criticism. Horowitz traces the influence of Packard's education and early years in rural Pennsylvania, providing a deeper understanding of his thought and his later books. Packard's life, Horowitz contends, illuminates the dilemmas of a freelance social critic without inherited wealth or academic affiliation. His career also expands our understanding of how one era shaped the next, underscoring how the adversarial 1960s drew on the mass culture of the previous decade. Originally published in 1994. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
Publisher: Univ of North Carolina Press
ISBN: 0807862118
Category : Biography & Autobiography
Languages : en
Pages : 396
Book Description
Vance Packard's bestselling books--Hidden Persuaders (1957), Status Seekers (1959), and Waste Makers (1960)--taught the generation that came of age in the late 1950s and early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Like Betty Friedan and William H. Whyte, Jr., Packard (1914- ) was a journalist who played an important role in the nation's transition from the largely complacent 1950s to the tumultuous 1960s. He was also one of the first social critics to benefit from and foster the newly energized social and political consciousness of this period. Based in part on interviews with Packard, Daniel Horowitz's intellectual biography focuses on the period during which Packard left magazine writing to author his most famous works of social criticism. Horowitz traces the influence of Packard's education and early years in rural Pennsylvania, providing a deeper understanding of his thought and his later books. Packard's life, Horowitz contends, illuminates the dilemmas of a freelance social critic without inherited wealth or academic affiliation. His career also expands our understanding of how one era shaped the next, underscoring how the adversarial 1960s drew on the mass culture of the previous decade. Originally published in 1994. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
The status seekers
Author: Vance Oakley Packard
Publisher:
ISBN:
Category :
Languages : en
Pages : 331
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 331
Book Description
The Hidden Persuaders
Author: Vance Packard
Publisher: Ig Publishing
ISBN: 9780978843106
Category : Business & Economics
Languages : en
Pages : 0
Book Description
A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.
Publisher: Ig Publishing
ISBN: 9780978843106
Category : Business & Economics
Languages : en
Pages : 0
Book Description
A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.
The status seekers
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
Book Description
Status Update
Author: Alice E. Marwick
Publisher: Yale University Press
ISBN: 0300176724
Category : Social Science
Languages : en
Pages : 369
Book Description
Presents an analysis of social media, discussing how a technology which was once heralded as democratic, has evolved into one which promotes elitism and inequality and provides companies with the means of invading privacy in search of profits.
Publisher: Yale University Press
ISBN: 0300176724
Category : Social Science
Languages : en
Pages : 369
Book Description
Presents an analysis of social media, discussing how a technology which was once heralded as democratic, has evolved into one which promotes elitism and inequality and provides companies with the means of invading privacy in search of profits.
Bobos in Paradise
Author: David Brooks
Publisher: Simon and Schuster
ISBN: 1416561730
Category : Social Science
Languages : en
Pages : 361
Book Description
In his bestselling work of “comic sociology,” David Brooks coins a new word, Bobo, to describe today’s upper class—those who have wed the bourgeois world of capitalist enterprise to the hippie values of the bohemian counterculture. Their hybrid lifestyle is the atmosphere we breathe, and in this witty and serious look at the cultural consequences of the information age, Brooks has defined a new generation. Do you believe that spending $15,000 on a media center is vulgar, but that spending $15,000 on a slate shower stall is a sign that you are at one with the Zenlike rhythms of nature? Do you work for one of those visionary software companies where people come to work wearing hiking boots and glacier glasses, as if a wall of ice were about to come sliding through the parking lot? If so, you might be a Bobo.
Publisher: Simon and Schuster
ISBN: 1416561730
Category : Social Science
Languages : en
Pages : 361
Book Description
In his bestselling work of “comic sociology,” David Brooks coins a new word, Bobo, to describe today’s upper class—those who have wed the bourgeois world of capitalist enterprise to the hippie values of the bohemian counterculture. Their hybrid lifestyle is the atmosphere we breathe, and in this witty and serious look at the cultural consequences of the information age, Brooks has defined a new generation. Do you believe that spending $15,000 on a media center is vulgar, but that spending $15,000 on a slate shower stall is a sign that you are at one with the Zenlike rhythms of nature? Do you work for one of those visionary software companies where people come to work wearing hiking boots and glacier glasses, as if a wall of ice were about to come sliding through the parking lot? If so, you might be a Bobo.