Reagan Persuasion

Reagan Persuasion PDF Author: James Humes
Publisher: Sourcebooks, Inc.
ISBN: 140223841X
Category : Business & Economics
Languages : en
Pages : 189

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Book Description
Persuade, mentor, and motivate like the Great Communicator More than just an influential speaker, Ronald Reagan was a master of all types of communication and employed his personal warmth and charm to rally Americans around his vision. Now, former Reagan speechwriter James C. Humes shows how you can replicate Reagan's ability to influence others and utilize his communication tools when interacting with colleagues and partners. Don't just rely on words, instead: • Communicate with gestures, postures, and even clothing • Learn the power of podium presence • Fine-tune your humor and voice for each unique audience Praise for James C. Humes's Speak Like Churchill, Stand Like Reagan: "As a student of speech, I very much enjoyed this intriguing historic approach to public speaking. Humes creates a valuable and practical guide." -Roger Ailes, chairman and CEO, FOX News "I love this book. I've followed Humes's lessons for years, and he combines them all into one compact, hard-hitting resource. Get this book on your desk now." -Chris Matthews, Hardball with Chris Matthews

Reagan Persuasion

Reagan Persuasion PDF Author: James Humes
Publisher: Sourcebooks, Inc.
ISBN: 140223841X
Category : Business & Economics
Languages : en
Pages : 189

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Book Description
Persuade, mentor, and motivate like the Great Communicator More than just an influential speaker, Ronald Reagan was a master of all types of communication and employed his personal warmth and charm to rally Americans around his vision. Now, former Reagan speechwriter James C. Humes shows how you can replicate Reagan's ability to influence others and utilize his communication tools when interacting with colleagues and partners. Don't just rely on words, instead: • Communicate with gestures, postures, and even clothing • Learn the power of podium presence • Fine-tune your humor and voice for each unique audience Praise for James C. Humes's Speak Like Churchill, Stand Like Reagan: "As a student of speech, I very much enjoyed this intriguing historic approach to public speaking. Humes creates a valuable and practical guide." -Roger Ailes, chairman and CEO, FOX News "I love this book. I've followed Humes's lessons for years, and he combines them all into one compact, hard-hitting resource. Get this book on your desk now." -Chris Matthews, Hardball with Chris Matthews

Power Without Persuasion

Power Without Persuasion PDF Author: William G. Howell
Publisher: Princeton University Press
ISBN: 0691102708
Category : Political Science
Languages : en
Pages : 262

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Book Description
Since the early 1960s, scholarly thinking on the power of U.S. presidents has rested on these words: "Presidential power is the power to persuade." Power, in this formulation, is strictly about bargaining and convincing other political actors to do things the president cannot accomplish alone. Power without Persuasion argues otherwise. Focusing on presidents' ability to act unilaterally, William Howell provides the most theoretically substantial and far-reaching reevaluation of presidential power in many years. He argues that presidents regularly set public policies over vocal objections by Congress, interest groups, and the bureaucracy. Throughout U.S. history, going back to the Louisiana Purchase and the Emancipation Proclamation, presidents have set landmark policies on their own. More recently, Roosevelt interned Japanese Americans during World War II, Kennedy established the Peace Corps, Johnson got affirmative action underway, Reagan greatly expanded the president's powers of regulatory review, and Clinton extended protections to millions of acres of public lands. Since September 11, Bush has created a new cabinet post and constructed a parallel judicial system to try suspected terrorists. Howell not only presents numerous new empirical findings but goes well beyond the theoretical scope of previous studies. Drawing richly on game theory and the new institutionalism, he examines the political conditions under which presidents can change policy without congressional or judicial consent. Clearly written, Power without Persuasion asserts a compelling new formulation of presidential power, one whose implications will resound.

The Reagan Persuasion

The Reagan Persuasion PDF Author: James Humes
Publisher: Sourcebooks, Inc.
ISBN: 1402256582
Category : Business & Economics
Languages : en
Pages : 190

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Book Description
Persuade, mentor, and motivate like the Great Communicator More than just an influential speaker, Ronald Reagan was a master of all types of communication and employed his personal warmth and charm to rally Americans around his vision. Now, former Reagan speechwriter James C. Humes shows how you can replicate Reagan's ability to influence others and utilize his communication tools when interacting with colleagues and partners. Don't just rely on words, instead: Communicate with gestures, postures, and even clothing Learn the power of podium presence Fine-tune your humor and voice for each unique audience Praise for James C. Humes's Speak Like Churchill, Stand Like Reagan: "As a student of speech, I very much enjoyed this intriguing historic approach to public speaking. Humes creates a valuable and practical guide."—Roger Ailes, chairman and CEO, FOX News "I love this book. I've followed Humes's lessons for years, and he combines them all into one compact, hard-hitting resource. Get this book on your desk now."—Chris Matthews, Hardball with Chris Matthews

The Great Persuasion

The Great Persuasion PDF Author: Angus Burgin
Publisher: Harvard University Press
ISBN: 0674067436
Category : History
Languages : en
Pages : 314

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Book Description
Just as economists struggle today to justify the free market after the global economic crisis, an earlier generation revisited their worldview after the Great Depression. In this intellectual history of that project, Burgin traces the evolution of postwar economic thought in order to reconsider the most basic assumptions of a market-centered world.

The Strategic President

The Strategic President PDF Author: George C. Edwards III
Publisher: Princeton University Press
ISBN: 0691154368
Category : Political Science
Languages : en
Pages : 272

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Book Description
How do presidents lead? If presidential power is the power to persuade, why is there a lack of evidence of presidential persuasion? George Edwards, one of the leading scholars of the American presidency, skillfully uses this contradiction as a springboard to examine--and ultimately challenge--the dominant paradigm of presidential leadership. The Strategic President contends that presidents cannot create opportunities for change by persuading others to support their policies. Instead, successful presidents facilitate change by recognizing opportunities and fashioning strategies and tactics to exploit them. Edwards considers three extraordinary presidents--Abraham Lincoln, Franklin D. Roosevelt, and Ronald Reagan--and shows that despite their considerable rhetorical skills, the public was unresponsive to their appeals for support. To achieve change, these leaders capitalized on existing public opinion. Edwards then explores the prospects for other presidents to do the same to advance their policies. Turning to Congress, he focuses first on the productive legislative periods of FDR, Lyndon Johnson, and Reagan, and finds that these presidents recognized especially favorable conditions for passing their agendas and effectively exploited these circumstances while they lasted. Edwards looks at presidents governing in less auspicious circumstances, and reveals that whatever successes these presidents enjoyed also resulted from the interplay of conditions and the presidents' skills at understanding and exploiting them. The Strategic President revises the common assumptions of presidential scholarship and presents significant lessons for presidents' basic strategies of governance.

Recent Reports

Recent Reports PDF Author:
Publisher:
ISBN:
Category : Forests and forestry
Languages : en
Pages : 4

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Book Description


The Strategic President

The Strategic President PDF Author: George C. Edwards III
Publisher: Princeton University Press
ISBN: 0691154368
Category : Political Science
Languages : en
Pages : 272

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Book Description
How do presidents lead? If presidential power is the power to persuade, why is there a lack of evidence of presidential persuasion? George Edwards, one of the leading scholars of the American presidency, skillfully uses this contradiction as a springboard to examine--and ultimately challenge--the dominant paradigm of presidential leadership. The Strategic President contends that presidents cannot create opportunities for change by persuading others to support their policies. Instead, successful presidents facilitate change by recognizing opportunities and fashioning strategies and tactics to exploit them. Edwards considers three extraordinary presidents--Abraham Lincoln, Franklin D. Roosevelt, and Ronald Reagan--and shows that despite their considerable rhetorical skills, the public was unresponsive to their appeals for support. To achieve change, these leaders capitalized on existing public opinion. Edwards then explores the prospects for other presidents to do the same to advance their policies. Turning to Congress, he focuses first on the productive legislative periods of FDR, Lyndon Johnson, and Reagan, and finds that these presidents recognized especially favorable conditions for passing their agendas and effectively exploited these circumstances while they lasted. Edwards looks at presidents governing in less auspicious circumstances, and reveals that whatever successes these presidents enjoyed also resulted from the interplay of conditions and the presidents' skills at understanding and exploiting them. The Strategic President revises the common assumptions of presidential scholarship and presents significant lessons for presidents' basic strategies of governance.

Persuasion

Persuasion PDF Author: Charles U. Larson
Publisher: Wadsworth Publishing Company
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 382

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Book Description


Shadow

Shadow PDF Author: Bob Woodward
Publisher: Simon and Schuster
ISBN: 1471104729
Category : Social Science
Languages : en
Pages : 1068

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Book Description
Twenty-five years after Richard Nixon's resignation, investigative journalist Bob Woodward examines the legacy of Watergate. Based on hundreds of interviews - both on and off the record - and three years of research of government archives, Woodward's latest book explains in detail how the premier scandal of US history has indelibly altered the shape of American politics and culture - and has limited the power to act of the presidency itself. Bob Woodward's mix of historical perspective and journalistic sleuthing provides a unique perspective on the repercussions of Watergate and proves that it was far more than a passing, embarrassing crisis in American politics: it heralded the beginning of a new period of troubled presidencies. From Ford through to Clinton, presidents have battled public scepticism, a challenging Congress, adversarial press and even special prosecutors in their term in office. Now, a quarter of a century after the scandal emerged, the man who helped expose Watergate shows us the stunning impact of its heritage.

The Business of Persuasion

The Business of Persuasion PDF Author: Harold Burson
Publisher: RosettaBooks
ISBN: 0795350449
Category : Biography & Autobiography
Languages : en
Pages : 390

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Book Description
“A wonderfully personal account of the thoughts behind a lifelong focus on the reputation of corporations around the world. Candid and straightforward.”—Huffington Post Harold Burson, described by PRWeek as “the [20th] century’s most influential PR figure,” is perhaps the most recognized name in the industry today. The founder of PR giant Burson-Marsteller had an incredible 70-year career, in which he built a global enterprise from a one-man consulting firm. In this illuminating and engaging business memoir, Burson traces his career from studying at Ole Miss to serving in World War II, reporting on the Nuremburg trials, and joining with Bill Marsteller. Together, he and Marsteller made history in a new venture that would grow to be one of the biggest public relations companies in the world, with over 60 offices on six continents. By way of personal and professional examples, Burson shows readers what public relations really entails—its challenges, methodologies, and impacts. His anecdotes on PR challenges like the “Tylenol crisis,” the removal of confederate flags from Ole Miss, and the introduction of “New Coke” illustrate Burson’s time-tested tenets of great PR and crisis management. He interweaves iconic moments from the history of public relations into his story, making this “a must-read for any PR professional” (Jack Welch, executive chairman, Jack Welch Management Institute). “Every detail of Harold’s professional life is brought alive through an interesting narrative of the highs and lows . . . There is loads of inspiration hidden in every page for everyone. Be it a reader with no interest in Public Relations or a veteran who wants to understand more about the profession.”—Reputation Today