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Author: Devanathan Sudharshan
Publisher: Emerald Group Publishing
ISBN: 1839096020
Category : Business & Economics
Languages : en
Pages : 204
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Book Description
With the rise of virtual reality, augmented reality, the internet of things and more, customers are more engaged, more involved, and easier to reach than ever;while being inundated with increasing amounts of marketing material. This straightforward guide takes you through these new technologies and shows how to leverage them to reach new markets.
Author: Devanathan Sudharshan
Publisher: Emerald Group Publishing
ISBN: 1839096020
Category : Business & Economics
Languages : en
Pages : 204
Get Book Here
Book Description
With the rise of virtual reality, augmented reality, the internet of things and more, customers are more engaged, more involved, and easier to reach than ever;while being inundated with increasing amounts of marketing material. This straightforward guide takes you through these new technologies and shows how to leverage them to reach new markets.
Author: Michael D. Bailey
Publisher: Routledge
ISBN: 1317610660
Category : History
Languages : en
Pages : 252
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Book Description
Magic: The Basics is a concise and engaging introduction to magic in world history and contemporary societies. Presenting magic as a global phenomenon which has manifested in all human cultures, this book takes a thematic approach which explores the historical, social, and cultural aspects of magic. Key features include: attempts to define magic either in universal or more particular terms, and to contrast it with other broad and potentially fluid categories such as religion and science; an examination of different forms of magical practice and the purposes for which magic has been used; debates about magic’s effectiveness, its reality, and its morality; an exploration of magic’s association with certain social factors, such as gender, ethnicity and education, among others. Offering a global perspective of magic from antiquity through to the modern era and including a glossary of key terms, suggestions for further reading and case studies throughout, Magic: The Basics is essential reading for anyone seeking to learn more about the academic study of magic.
Author: Gustav Kuhn
Publisher: MIT Press
ISBN: 026203946X
Category : Science
Languages : en
Pages : 292
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Book Description
How the scientific study of magic reveals intriguing—and often unsettling—insights into the mysteries of the human mind. What do we see when we watch a magician pull a rabbit out of a hat or read a person's mind? We are captivated by an illusion; we applaud the fact that we have been fooled. Why do we enjoy experiencing what seems clearly impossible, or at least beyond our powers of explanation? In Experiencing the Impossible, Gustav Kuhn examines the psychological processes that underpin our experience of magic. Kuhn, a psychologist and a magician, reveals the intriguing—and often unsettling—insights into the human mind that the scientific study of magic provides.Magic, Kuhn explains, creates a cognitive conflict between what we believe to be true (for example, a rabbit could not be in that hat) and what we experience (a rabbit has just come out of that hat!). Drawing on the latest psychological, neurological, and philosophical research, he suggests that misdirection is at the heart of all magic tricks, and he offers a scientific theory of misdirection. He explores, among other topics, our propensity for magical thinking, the malleability of our perceptual experiences, forgetting and misremembering, free will and mind control, and how magic is applied outside entertaiment—the use of illusion in human-computer interaction, politics, warfare, and elsewhere. We may be surprised to learn how little of the world we actually perceive, how little we can trust what we see and remember, and how little we are in charge of our thoughts and actions. Exploring magic, Kuhn illuminates the complex—and almost magical—mechanisms underlying our daily activities.
Author: Hugo Letiche
Publisher: Edward Elgar Publishing
ISBN: 1839106735
Category : Business & Economics
Languages : en
Pages : 317
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Book Description
Exploring magic as a creative necessity in contemporary business, this book clarifies the differences between magic as an organizational resource and magic as fakery, pretence and manipulation. Using this lens, it highlights insights into the relationship between anthropology and business, and organizational studies.
Author: G. Keith Still
Publisher: CRC Press
ISBN: 1351053051
Category : Political Science
Languages : en
Pages : 333
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Book Description
Applied Crowd Science outlines the theory and applications of the crowd safety course that Keith Still has developed and taught worldwide for over thirty years. It includes the background and applications of the crowd risk assessment tools, as well as essays and case studies from international users (UK, Ireland, Canada, Australia, Holland, Belgium and Japan) -- see Support Material on www.routledge.com/9781138626560. Keith’s courses are mandatory training for all UK Police Public Event Commanders. The text covers legislation and guidance for crowd safety in places of public assembly, and outlines the requirements of a crowd risk assessment for mass gatherings. It draws on Prof. Still’s expert witness experience, highlighting both the problems you need to understand for your event planning.
Author: Ricardo V Teixeira
Publisher: World Scientific
ISBN: 9811214522
Category : Mathematics
Languages : en
Pages : 406
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Book Description
'This delightful book connects mathematical concepts in a dozen areas to magic tricks. Expositions of the mathematics precede description and analysis of the tricks. The expositions are too short for in-depth learning; the intent is to give sophomores a taste of the content and ideas of later mathematics courses. Each chapter features exercises on the mathematics, and students can have fun practicing the tricks.'Mathematics MagazineTeixeira and Park present over 60 different magic tricks while introducing students to high-level math areas. Readers will learn really interesting ideas that will better prepare them for future courses and help them finding areas they might want to study deeper. And as a 'side effect' students will learn amazing magic tricks, century-old secrets, and details from famous magicians and mathematicians.The material was written to quickly present key concepts in several mathematical areas in direct way. Little or no proficiency in math is assumed. In fact, students do not require any Calculus knowledge. And since chapters are almost independent from each other, this book also work as introduction to several other courses.Topics covered include mathematical proofs, probability, abstract algebra, linear algebra, mathematical computing, number theory, coding theory, geometry, topology, real analysis, numerical analysis and history of math.
Author: Eugene Subbotsky
Publisher: Oxford University Press
ISBN: 0190453117
Category : Psychology
Languages : en
Pages : 217
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Book Description
Magical thinking and behavior have traditionally been viewed as immature, misleading alternatives to scientific thought that in children inevitably diminish with age. In adults, these inclinations have been labeled by psychologists largely as superstitions that feed on frustration, uncertainty, and the unpredictable nature of certain human activities. In Magic and the Mind, Eugene Subbotsky provides an overview of the mechanisms and development of magical thinking and beliefs throughout the life span while arguing that the role of this type of thought in human development should be reconsidered. Rather than an impediment to scientific reasoning or a byproduct of cognitive development, in children magical thinking is an important and necessary complement to these processes, enhancing creativity at problem-solving and reinforcing coping strategies, among other benefits. In adults, magical thinking and beliefs perform important functions both for individuals (coping with unsolvable problems and stressful situations) and for society (enabling mass influence and promoting social harmony). Operating in realms not bound by physical causality, such as emotion, relationships, and suggestion, magical thinking is an ongoing, developing psychological mechanism that, Subbotsky argues, is integral in the contexts of politics, commercial advertising, and psychotherapy, and undergirds our construction and understanding of meaning in both mental and physical worlds. Magic and the Mind represents a unique contribution to our understanding of the importance of magical thinking, offering experimental evidence and conclusions never before collected in one source. It will be of interest to students and scholars of developmental psychology, as well as sociologists, anthropologists, and educators.
Author: Mike Leslie
Publisher: Llewellyn Worldwide
ISBN: 9780738701875
Category : Body, Mind & Spirit
Languages : en
Pages : 292
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Book Description
What's your magical personality: Dragon? Pegasus? Mermaid? Written by a professional psychologist and psychotherapist, this book outlines 12 different personality types based on the four elements of the ancient world.
Author: Jacob Gould Schurman
Publisher:
ISBN:
Category : Electronic journals
Languages : en
Pages : 712
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Book Description
An international journal of general philosophy.
Author: Peter Lamont
Publisher: Univ of Hertfordshire Press
ISBN: 190739656X
Category : Games & Activities
Languages : en
Pages : 164
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Book Description
A useful manual for any magician or curious spectator who wonders why the tricks seem so real, this guide examines the psychological aspects of a magician's work. Exploring the ways in which human psychology plays into the methods of conjuring rather than focusing on the individual tricks alone, this explanation of the general principles of magic includes chapters on the use of misdirection, sleight of hand, and reconstruction, provides a better understanding of this ancient art, and offers a section on psychics that warns of their deceptive magic skills.
