Author: Ryan Rieder
Publisher:
ISBN: 9781070615578
Category :
Languages : en
Pages : 202
Get Book Here
Book Description
Discover the key principles behind some of the industry's most successful and strategic marketing campaigns and transform your practice in to a goldmine of new patients. Many practice owners don't have the knowledge or resources to reach out to their perfect patients, with an idealised vision of where they want their practice to be, but are struggling with where it is. Do you feel like a lone wolf? Wanting to create a more stable and steady-flow of new patients? Do you have a small team? Are you scared to delegate tasks and feel like you battle to empower your staff?What if there was a way? A way to serve more people in your community, a way to earn more money, a way to take your practice to the next level, a way to unlock more free time to work "on" the business rather than "in" it, a way to scale your business with million-dollar strategies! Your fast track to six-figure growthThis book is that lifeline and Dr Ryan Rieder (DC) - one of the world's leading business and marketing mentors, who grew his 8 offices to multiple 7-figures success - shares with you his exact system for growing your practice from 45% - 200%, increasing profits, decreasing stress and creating a toolbox of evergreen marketing systems that you can use over and over again!Here's just a sneak peak of what you'll learn in this book: Key performance indicators you need to be measuring that most "experts" are not teachingFacebook strategies that attract up to 50 new patients per advertHow to get up to 60 people to come to your clinic for a talk and how to convert 80% of that roomThe rules of a successful reactivation campaign that gets up to 70 patients back in to careHow to craft a "robust" marketing plan with advertising that works
Author: Bruce Tremper
Publisher: The Mountaineers Books
ISBN: 9780898868340
Category : Sports & Recreation
Languages : en
Pages : 292
Get Book Here
Book Description
Winter recreation in the mountains has increased steadily over the past few years, and so has the number of deaths and injuries caused by avalanches. Staying Alive in Avalanche Terrain covers everything you need to know to avoid trouble in avalanche terrain: what avalanches are and how they work, common myths, human activities that lead to avalanche trouble, what happens to victims when an avalanche occurs, and rescue techniques. Provides step- by-step instruction for determining avalanche hazards, using safe travel technique, and making effective rescues.
Author: Lee Thompson
Publisher: Bruce Kay
ISBN: 099489290X
Category : Psychology
Languages : en
Pages : 480
Get Book Here
Book Description
What are our survival odds in avalanche country? Author Bruce Kay explores this puzzle in Autonomy, Mastery and Purpose. Drawing from the experiences of his peers and his own 35 years as a climber, skier and avalanche professional, Kay explains why avalanche country demands a unique mindset of managing risk by consideration of the unknown as much as the known. He explores related topics, including: - The Siren Song of Culture - Intuition and Bias - what is the difference? - Optimism and Luck - do we roll the dice or calculate risk? - The Expert Illusion - Strategic Mindset Using the work of Ian McCammon, Gary Klein and the Nobel Prize winning Kahnemen, Kay shows how the avalanche problem is nearly perfectly designed to produce errors in judgement, yet still provide opportunity for solution. This is brought to life using case studies and adrenaline - pumping stories from fellow professionals and recreationists. He warns that his book may at times "demand a bit more of the reader than the average ski video," but if truly interested in surviving to ski another day, this book is for you.
Author: Ed Power
Publisher: Mountaineers Books
ISBN: 1680512978
Category : Sports & Recreation
Languages : en
Pages : 364
Get Book Here
Book Description
Edward Power sets the reader down in the midst of a February 2017 blizzard that raked Utah’s Uinta Range as nine snowboarders made their way into the backcountry for a day of intense adventure. As the boarders were taking their first turns, expert avalanche forecaster Craig Gordon was tracking the storm and its impact, posting one of the most dire avalanche forecasts and warnings in his career. In Dragons in the Snow, Power delves into the research and science behind avalanche forecasting and rescue, weaving in the art of backcountry skiing as well as dramatic tales of avalanche accidents, rescues, and recoveries. And he paints compelling portraits of the men and women who have made the study of avalanches their life’s work. The tales told by these avalanche forecasters, as well as the stories of the backcountry riders who may "wake the dragon" make for not just a compelling read, but also a powerful tool for raising avalanche awareness in everyone who plays in the winter backcountry.
Author: Julia Leigh
Publisher: W. W. Norton & Company
ISBN: 0393292738
Category : Biography & Autobiography
Languages : en
Pages : 63
Get Book Here
Book Description
An intensely personal narrative of loss, hope, and longing for a child. In this brave and lucid account, Julia Leigh broaches a challenging life event often left undiscussed: how the struggle to have a child can take an agonizing toll. Leigh’s experience at the vanguard of medical science is acutely rendered, physically and emotionally, transmitting what it feels like to so desperately wish for a child while knowing that the odds are stacked against you. From the daily shots she puts herself through at home, to hopes raised and dashed, and finally to the decision to stop treatment, Avalanche bears witness to Leigh’s raw desire, suffering, strength, and, in the end, transformation—a shift to a different kind of love. The reader looks behind the scenes of a clinic and discovers how things really work: reality is a far cry from the slick marketing of the billion-dollar infertility industry. As for so many women, Leigh’s treatment failed, but her ghost child lingers in memory.
Author: Philip F. Stahel
Publisher: tfm Publishing Limited
ISBN: 1910079286
Category : Medical
Languages : en
Pages : 219
Get Book Here
Book Description
Author: Nancy Tomes
Publisher: UNC Press Books
ISBN: 1469622785
Category : Medical
Languages : en
Pages : 560
Get Book Here
Book Description
In a work that spans the twentieth century, Nancy Tomes questions the popular--and largely unexamined--idea that in order to get good health care, people must learn to shop for it. Remaking the American Patient explores the consequences of the consumer economy and American medicine having come of age at exactly the same time. Tracing the robust development of advertising, marketing, and public relations within the medical profession and the vast realm we now think of as "health care," Tomes considers what it means to be a "good" patient. As she shows, this history of the coevolution of medicine and consumer culture tells us much about our current predicament over health care in the United States. Understanding where the shopping model came from, why it was so long resisted in medicine, and why it finally triumphed in the late twentieth century helps explain why, despite striking changes that seem to empower patients, so many Americans remain unhappy and confused about their status as patients today.
Author: Jill A. Fredston
Publisher: Alaska Mountain Safety Center, Incorporated
ISBN: 9780964399402
Category : Sports & Recreation
Languages : en
Pages : 116
Get Book Here
Book Description
Book which focuses on teaching backcountry travellers to recognize, evaluate, and avoid avalanche hazards by gathering available key information and clues from the snowpack, weather, and terrain.
Author: Albert Dragon
Publisher: Morgan James Publishing
ISBN: 1614481709
Category : Travel
Languages : en
Pages : 307
Get Book Here
Book Description
Avalanche and Gorilla Jim is a true picture of what it's like to hike over 1300 miles of fun-filled, gut-wrenching, awe inspiring trail. It is filled with the humor of two guys on a long trek over grueling terrain. You actually live and feel Appalachian trail life, its exciting adventures and fun . . . and, in a sometimes crappy world, meet people who enrich your faith in humanity. This is the Appalachian Trail with all its beauty and flaws, written in a style of fresh sharp adventure with a pleasing edge.
Author: Atul Gawande
Publisher: Metropolitan Books
ISBN: 1429953381
Category : Medical
Languages : en
Pages : 225
Get Book Here
Book Description
The New York Times bestselling author of Being Mortal and Complications reveals the surprising power of the ordinary checklist We live in a world of great and increasing complexity, where even the most expert professionals struggle to master the tasks they face. Longer training, ever more advanced technologies—neither seems to prevent grievous errors. But in a hopeful turn, acclaimed surgeon and writer Atul Gawande finds a remedy in the humblest and simplest of techniques: the checklist. First introduced decades ago by the U.S. Air Force, checklists have enabled pilots to fly aircraft of mind-boggling sophistication. Now innovative checklists are being adopted in hospitals around the world, helping doctors and nurses respond to everything from flu epidemics to avalanches. Even in the immensely complex world of surgery, a simple ninety-second variant has cut the rate of fatalities by more than a third. In riveting stories, Gawande takes us from Austria, where an emergency checklist saved a drowning victim who had spent half an hour underwater, to Michigan, where a cleanliness checklist in intensive care units virtually eliminated a type of deadly hospital infection. He explains how checklists actually work to prompt striking and immediate improvements. And he follows the checklist revolution into fields well beyond medicine, from disaster response to investment banking, skyscraper construction, and businesses of all kinds. An intellectual adventure in which lives are lost and saved and one simple idea makes a tremendous difference, The Checklist Manifesto is essential reading for anyone working to get things right.
