The Market of Vegan Meat in Taiwan: The Case of Beyond Meat PDF Download
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Author: Morgane Berton
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Author: Morgane Berton
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Author: Bogueva, Diana
Publisher: IGI Global
ISBN: 1522547584
Category : Business & Economics
Languages : en
Pages : 482
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Book Description
As marketing professionals look for more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. The Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption is a critical scholarly resource that examines the role of social marketing in understanding and changing behavior regarding the negative impacts of consuming animal-based foods. Featuring coverage on a broad range of topics, such as the psychology of meat consumption, food waste, and meat substitutes, this publication is geared towards academicians, students, and professionals seeking current research on social marketing interventions and the demarketing of meat.
Author: Shivya Nath
Publisher: Penguin Random House India Private Limited
ISBN: 9353052653
Category : Literary Collections
Languages : en
Pages : 182
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Book Description
Shivya Nath quit her corporate job at age twenty-three to travel the world. She gave up her home and the need for a permanent address, sold most of her possessions and embarked on a nomadic journey that has taken her everywhere from remote Himalayan villages to the Amazon rainforests of Ecuador. Along the way, she lived with an indigenous Mayan community in Guatemala, hiked alone in the Ecuadorian Andes, got mugged in Costa Rica, swam across the border from Costa Rica to Panama, slept under a meteor shower in the cracked salt desert of Gujarat and learnt to conquer her deepest fears. With its vivid descriptions, cinematic landscapes, moving encounters and uplifting adventures, The Shooting Star is a travel memoir that maps not just the world but the human spirit.
Author: William Shurtleff
Publisher: Soyinfo Center
ISBN: 1928914713
Category : Meat substitutes
Languages : en
Pages : 1437
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Book Description
The world's most comprehensive, well documented and well illustrated book on this subject. With extensive index. 435 color photographs and illustrations. Free of charge in digital PDF format on Google Books.
Author: Stefan Gössling
Publisher: Routledge
ISBN: 1351740237
Category : Business & Economics
Languages : en
Pages : 406
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Book Description
This book provides the first systematic and accessible text for students of hospitality and the culinary arts that directly addresses how more sustainable restaurants and commercial food services can be achieved. Food systems receive growing attention because they link various sustainability dimensions. Restaurants are at the heart of these developments, and their decisions to purchase regional foods, or to prepare menus that are healthier and less environmentally problematic, have great influence on food production processes. This book is systematically designed around understanding the inputs and outputs of the commercial kitchen as well as what happens in the restaurant from the perspective of operators, staff and the consumer. The book considers different management approaches and further looks at the role of restaurants, chefs and staff in the wider community and the positive contributions that commercial kitchens can make to promoting sustainable food ways. Case studies from all over the world illustrate the tools and techniques helping to meet environmental and economic bottom lines. This will be essential reading for all students of hospitality and the culinary arts.
Author: Jonathan Spitz
Publisher: 6th Sense Press
ISBN: 1662932898
Category : Health & Fitness
Languages : en
Pages : 463
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Book Description
Over the past two million years, humans evolved from an obscure herbivorous species living in the tropical forests of equatorial Africa to become the world’s most populous carnivorous apex predator species. In the 21st century, this fateful change in the human diet from plant to animal sourced foods is the leading cause of chronic degenerative disease, runaway climate change, and mass species extinction. Man Eating Plants: How a Vegan Diet Can Save the World weaves together published works by the world’s leading scientists and historians to narrate how we arrived at these three interrelated crises and how we can save the world by transitioning back to our natural plant-based diet.
Author: Camas Davis
Publisher: Penguin
ISBN: 1101980095
Category : Cooking
Languages : en
Pages : 353
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Book Description
Camas Davis was at an unhappy crossroads. A longtime magazine editor, she had left New York City to pursue a simpler life in her home state of Oregon, with the man she wanted to marry, and taken an appealing job at a Portland magazine. But neither job nor man delivered on her dreams, and in the span of a year, Camas was unemployed, on her own, with nothing to fall back on. Disillusioned by the decade she had spent as a lifestyle journalist, advising other people how to live their best lives, she had little idea how best to live her own life. She did know one thing: She no longer wanted to write about the genuine article, she wanted to be it. So when a friend told her about Kate Hill, an American woman living in Gascony, France who ran a cooking school and took in strays in exchange for painting fences and making beds, it sounded like just what she needed. She discovered a forgotten credit card that had just enough credit on it to buy a plane ticket and took it as kismet. Upon her arrival, Kate introduced her to the Chapolard brothers, a family of Gascon pig farmers and butchers, who were willing to take Camas under their wing, inviting her to work alongside them in their slaughterhouse and cutting room. In the process, the Chapolards inducted her into their way of life, which prizes pleasure, compassion, community, and authenticity above all else, forcing Camas to question everything she'd believed about life, death, and dinner. So begins Camas Davis's funny, heartfelt, searching memoir of her unexpected journey from knowing magazine editor to humble butcher. It's a story that takes her from an eye-opening stint in rural France where deep artisanal craft and whole-animal gastronomy thrive despite the rise of mass-scale agribusiness, back to a Portland in the throes of a food revolution, where Camas attempts--sometimes successfully, sometimes not--to translate much of this old-world craft and way of life into a new world setting. Along the way, Camas learns what it really means to pursue the real thing and dedicate your life to it.
Author: Hannah Che
Publisher: Clarkson Potter
ISBN: 0593139712
Category : Cooking
Languages : en
Pages : 477
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Book Description
JAMES BEARD AWARD WINNER • 100+ fresh, plant-based, umami-packed recipes that show the range of traditional and modern Chinese vegan cuisine from the creator of The Plant-Based Wok. ONE OF THE TEN BEST COOKBOOKS OF THE YEAR: The Washington Post, Simply Recipes ONE OF THE BEST COOKBOOKS OF THE YEAR: The New York Times, Saveur, Vice, Epicurious, Library Journal When Hannah Che decided to become a vegan, she worried that it would separate her from the traditions and food that her Chinese family celebrated. But that was before she learned about zhai cai, the plant-based Chinese cuisine that emphasizes umami-rich ingredients and can be traced back over centuries to Buddhist temple kitchens. In The Vegan Chinese Kitchen, through gorgeous photography, stories, and recipes, Hannah Che shows us the magic of this highly developed and creative tradition in which nearly every dish in the Chinese repertoire can be replicated in a meatless way, such as Blistered Dry-Fried String Beans or Sweet and Sour Tofu. You’ll also find recipes that are naturally plant-based and as irresistible as they are nourishing, such as flaky scallion pancakes, corn stir-fried with peppers and pine nuts, or pea shoots braised in a velvety mushroom broth made with sesame-oil roux. This book will delight vegans, vegetarians, and omnivores alike, inviting you to explore a whole world of flavors and ingredients.
Author: Katrina Fox
Publisher: O'Keefe & Fox Industries Pty Limited
ISBN: 9780987510907
Category : Branding (Marketing)
Languages : en
Pages : 258
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Book Description
This book is the ultimate guide on how to start and grow a business run on vegan principles. Written by award-winning journalist Katrina Fox, it features insights and advice from over 60 vegan business owners, entrepreneurs, marketing, PR and business growth professionals in the US, Canada, UK and Australia. Among the numerous nuggets of wisdom, you'll learn:How to figure out the purpose of your business and why it's so importantHow your mindset can sabotage your business success and what to do to ensure that doesn't happenHow to get regular, positive media coverage for your products or services, no matter what your PR budget isCommon branding mistakes and how to avoid themSocial media 'Do's' and 'Don'ts'How much you should use the word 'vegan' in your branding or marketing
Author: Jim Mason
Publisher: Three Rivers Press
ISBN:
Category : Nature
Languages : en
Pages : 264
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Book Description
This book raised a storm of controversy upon its original publication in 1980. Now authors Mason and Singer have updated their animal rights classic for the 1990s. More than 50 black-and-white photographs.
