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Author: Seymour Shubin
Publisher: Mercer University Press
ISBN: 9780865546158
Category : Biography & Autobiography
Languages : en
Pages : 284
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Book Description
In celebration of the 100th anniversary of the first Coca-Cola bottling plant in Chattanooga, Tennessee, former Coca-Cola ad man Mike Cheatham has compiled a fond look back at the Georgia's bottlers and the impact they made on their communities, then and now. Beginning with an exploration of Benjamin Thomas and Joseph Whitehead of Chattanooga, who in 1899 secured the first bottling rights from Coca-Cola Company founder Asa Candler, Cheatham goes on to examine several key Georgia bottlers: -- The Montgomery Family of Atlanta and the parallel rise of their bottling company and the city during the 1950s and '60s; -- The Barron Family of Rome and their substantial nurturing of and investment in local institutions, such as Berry College, Darlington School and Shorter College; -- The Roberts of Columbus, who contributed greatly to Baptist institutions of higher learning, such as Mercer University; -- The Samses of Athens and for the real sense of family they imparted to their employees; - The Haley Family of Athens, and their successful divestiture of bottling profits into the Albany community; and -- The Cobbs of LaGrange-West Point, known throughout the industry for their marketing innovations and throughout the community for their plant tours for schoolchildren. Also discussed in depth is Delony Sledge, the Coca-Cola advertising director whose classic campaigns (including Things Go Better With Coke) defined the drink's golden age of advertising and who mobilized the bottlers behind his work. Your Friendly Neighbor concludes with an examination of the bottlers as a whole and the foundations they founded and The Coca-Cola Company leaders who inspired them to leave mark upon their respective communities.
Author: Seymour Shubin
Publisher: Mercer University Press
ISBN: 9780865546158
Category : Biography & Autobiography
Languages : en
Pages : 284
Get Book Here
Book Description
In celebration of the 100th anniversary of the first Coca-Cola bottling plant in Chattanooga, Tennessee, former Coca-Cola ad man Mike Cheatham has compiled a fond look back at the Georgia's bottlers and the impact they made on their communities, then and now. Beginning with an exploration of Benjamin Thomas and Joseph Whitehead of Chattanooga, who in 1899 secured the first bottling rights from Coca-Cola Company founder Asa Candler, Cheatham goes on to examine several key Georgia bottlers: -- The Montgomery Family of Atlanta and the parallel rise of their bottling company and the city during the 1950s and '60s; -- The Barron Family of Rome and their substantial nurturing of and investment in local institutions, such as Berry College, Darlington School and Shorter College; -- The Roberts of Columbus, who contributed greatly to Baptist institutions of higher learning, such as Mercer University; -- The Samses of Athens and for the real sense of family they imparted to their employees; - The Haley Family of Athens, and their successful divestiture of bottling profits into the Albany community; and -- The Cobbs of LaGrange-West Point, known throughout the industry for their marketing innovations and throughout the community for their plant tours for schoolchildren. Also discussed in depth is Delony Sledge, the Coca-Cola advertising director whose classic campaigns (including Things Go Better With Coke) defined the drink's golden age of advertising and who mobilized the bottlers behind his work. Your Friendly Neighbor concludes with an examination of the bottlers as a whole and the foundations they founded and The Coca-Cola Company leaders who inspired them to leave mark upon their respective communities.
Author: Jesse Bullington
Publisher: Hachette+ORM
ISBN: 0316123307
Category : Fiction
Languages : en
Pages : 326
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Book Description
As the witch-pyres of the Spanish Inquisition blanket Renaissance Europe in a moral haze, a young African slave finds herself the unwilling apprentice of an ancient necromancer. Unfortunately, quitting his company proves even more hazardous than remaining his pupil when she is afflicted with a terrible curse. Yet salvation may lie in a mysterious tome her tutor has hidden somewhere on the war-torn continent. She sets out on a seemingly impossible journey to find the book, never suspecting her fate is tied to three strangers: the artist Niklaus Manuel Deutsch, the alchemist Dr. Paracelsus, and a gun-slinging Dutch mercenary. As Manuel paints her macabre story on canvas, plank, and church wall, the young apprentice becomes increasingly aware that death might be the least of her concerns.
Author: Michael Jan Friedman
Publisher: Pocket Books/Star Trek
ISBN: 9780671019204
Category : Fiction
Languages : en
Pages : 292
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Book Description
After the death of Gary Mitchell, Kirk must learn to rely on his new first officer, a Vulcan named Spock.
Author: H. W. Brands
Publisher:
ISBN: 9781448732869
Category : Businesspeople
Languages : en
Pages : 354
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Book Description
Here, in a wittily told and deeply insightful history, is a complete set of portraits of America's greatest generators of wealth. Only such a collective study allows us to appreciate what makes the great entrepreneurs really tick. As H.W. Brands shows, these men and women are driven, they are focused, they deeply identify with the businesses they create, and they possess the charisma necessary to persuade other talented people to join them. They do it partly for the money, but mostly for the thrill of creation.
Author: David Gerrold
Publisher: BenBella Books, Inc.
ISBN: 1942952155
Category : Performing Arts
Languages : en
Pages : 222
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Book Description
Rereleased for Star Trek: The Original Series ' 50th Anniversary, this in-depth analysis of the groundbreaking TV show features an updated introduction by Robert J. Sawyer and foreword by David Gerrold Trekkies and Trekkers alike will get starry-eyed over this eclectic mix of essays on the groundbreaking original Star Trek, one of the most culturally impactful TV shows of the last 50 years. Star Trek scriptwriters D. C. Fontana, David Gerrold, Norman Spinrad, and Howard Weinstein, science fiction writers including Allen Steele and Lawrence Watt-Evans, and various academics share behind-the-scenes anecdotes, discuss the show's enduring appeal and influence, and examine some of the classic features of the series. Inside: Communications and media theorist Paul Levinson shows how the unprecedented success of the "seventy-nine jewels" in syndication changed the way we look at television forever. Star Trek writer D. C. Fontana remembers Gene Roddenberry and what it was like on the set and behind the scenes. Hugo Award–winning author Allen Steele explores the strong science fiction tradition that made the show so great. Cultural theorist Eric Greene details the show's complex dialogue with the Vietnam War, highlighting the evolving stances on interventionist politics. Science fiction novelist DON Debrandt contends that the famously logical Spock isn't quite as rational as Star Trek's writers would have you believe. Scientist Robert A. Metzger proves that Scotty's ability to lie makes him the most valuable member of the Enterprise crew. Fanfiction author Melissa Dickinson explains why we still feel compelled to write our own stories about Kirk, Spock, and the rest of the show's memorable characters.
Author: Ken Auletta
Publisher: W. W. Norton & Company
ISBN: 9780393051681
Category : Biography & Autobiography
Languages : en
Pages : 226
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Book Description
Auletta has written the first book-length retrospective on the volatile Turner and his roller-coaster career, and received the active cooperation of Turner himself, including 15 hours of taped interviews.
Author: Angela Thirkell
Publisher: Open Road Media
ISBN: 1504091132
Category : Fiction
Languages : en
Pages : 532
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Book Description
Amid food shortages and grumbling, Barsetshire is unsettled by the arrival of a pretty war widow in this “delicately humorous [and] entertaining” novel (The New York Times). World War II may be over, but its effects linger in the English countryside as the local ladies trade ration coupons for a paltry selection of provisions. It’s feeling like a bleak summer—but it won’t be a boring one, now that flirtatious young widow Peggy Arbuthnot and her sister-in-law, Effie, are on the scene. Peggy has quite a few admirers—including Noel Merton, which is rather unfortunate for his wife. Suspense reigns over who might win Peggy’s hand—and whether the Merton marriage will survive . . . “Where Trollope would have been content to arouse a chuckle, [Thirkell] is constantly provoking us to hilarious laughter. . . . To read her is to get the feeling of knowing Barsetshire folk as well as if one had been born and bred in the county.” —Kirkus Reviews
Author: Samuel Griswold Goodrich
Publisher:
ISBN:
Category : Commerce
Languages : en
Pages : 360
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Book Description
Author: Peter Worrell
Publisher: McGraw Hill Professional
ISBN: 0071817883
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
"Increase the value of your business, capture the value when you sell--and build a POSITIVE PERSONAL LEGACYIn Enterprise Value, the CEO of Bigelow LLC helps you address the longevity of your enterprise beyond your ownership of it--one of the most important issues for any business owner thinking about management and ownership transition. He offers the wisdom he has gleaned from hundreds of transactions over 30 years, exemplifying the best practices at work in the real world.Peter Worrell is CEO/Managing Director of Bigelow LLC"--
Author: Edward Lewis
Publisher: Simon and Schuster
ISBN: 1476703507
Category : Biography & Autobiography
Languages : en
Pages : 352
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Book Description
Essence magazine is the most popular, well respected, and largest circulated black women’s magazine in history. Largely unknown is the remarkable story of what it took to earn that distinction. The Man from Essence depicts with candor and insight how Edward Lewis, CEO and publisher of Essence, started a magazine with three black men who would transform the lives of millions of black American women and alter the American marketplace. Throughout Essence’s storied history, Ed Lewis remained the cool and constant presence, a quiet-talking corporate captain and business strategist who prevailed against the odds and the naysayers. He would emerge to become the last man standing—the only partner to survive the battles that raged before the magazine was sold to Time, Inc. in the largest buyout of a black-owned publication by the world’s largest publishing company. By the time Lewis did the deal with Time, the little magazine that limped from the starting gate in 1970 with a national circulation of 50,000, had grown into a powerhouse with a readership of eight million. The story of Essence is ultimately the story of American business, black style. From constant battles with a racist advertising community to hostile takeover attempts, warring partners packing heat, mass firings, and mass defections—all of which revealed inherent challenges in running a black business—the saga is as riveting as any thriller. In this engaging business memoir, Ed Lewis tells the inspiring story of how his own rise from humble South Bronx beginnings to media titan was shaped by the black women and men in his life. This in turn helped shape a magazine that has changed the face of American media.
