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Author: Chris Brogan
Publisher: Penguin
ISBN: 1101572434
Category : Business & Economics
Languages : en
Pages : 297
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Book Description
“Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times, and not everyone can get seventy-five thousand subscribers. But the reason we’ve done these things isn’t because we’re special. It’s because we tried and failed, the same way you learn to ride a bike. We tried again and again, and now we have an idea how to get from point A to point B faster because of it.” Three short years ago, when Chris Brogan and Julien Smith wrote their bestseller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say, you need more than just a good idea, trust among your audience, or a certain number of followers. You need a potent mix of all of the above and more. Use the Impact Equation to figure out what you’re doing right and wrong. Apply it to a blog, a tweet, a video, or a mainstream-media advertising campaign. Use it to explain why a feature in a national newspaper that reaches millions might have less impact than a blog post that reaches a thousand passionate subscribers. Consider the phenomenally successful British singer Adele. For most musicians, onstage banter basically consists of yelling “Hello, Cleveland!” But Adele connects with her audience, pausing between songs to discuss a falling-out with her friends, or the drama of a break up. Each of these moments comes off as if she were talking directly with you, and you can easily relate. Adele has Impact. As the traditional channels for marketing, selling, and influencing disappear and more people interact mainly online, the very nature of attention is changing. The Impact Equation will give you the tools and metrics that guarantee your message will be heard.
Author: Chris Brogan
Publisher: Penguin
ISBN: 1101572434
Category : Business & Economics
Languages : en
Pages : 297
Get Book
Book Description
“Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times, and not everyone can get seventy-five thousand subscribers. But the reason we’ve done these things isn’t because we’re special. It’s because we tried and failed, the same way you learn to ride a bike. We tried again and again, and now we have an idea how to get from point A to point B faster because of it.” Three short years ago, when Chris Brogan and Julien Smith wrote their bestseller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say, you need more than just a good idea, trust among your audience, or a certain number of followers. You need a potent mix of all of the above and more. Use the Impact Equation to figure out what you’re doing right and wrong. Apply it to a blog, a tweet, a video, or a mainstream-media advertising campaign. Use it to explain why a feature in a national newspaper that reaches millions might have less impact than a blog post that reaches a thousand passionate subscribers. Consider the phenomenally successful British singer Adele. For most musicians, onstage banter basically consists of yelling “Hello, Cleveland!” But Adele connects with her audience, pausing between songs to discuss a falling-out with her friends, or the drama of a break up. Each of these moments comes off as if she were talking directly with you, and you can easily relate. Adele has Impact. As the traditional channels for marketing, selling, and influencing disappear and more people interact mainly online, the very nature of attention is changing. The Impact Equation will give you the tools and metrics that guarantee your message will be heard.
![Summary of The Impact Equation – [Review Keypoints and Take-aways] PDF](https://books.google.com/books/content/images/frontcover/ICWeEAAAQBAJ?fife=w80-h100)
Author: PenZen Summaries
Publisher: by Mocktime Publication
ISBN:
Category : Study Aids
Languages : en
Pages : 15
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Book Description
The summary of The Impact Equation – Are You Making Things Happen or Just Making Noise? presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of The book "The Impact Equation" from 2012 takes a novel approach to the question of how businesses can successfully introduce a product to a market while achieving the greatest possible impact and maintaining that product's relevance over the course of time. These ideas will instruct you on how to articulate your message, convey it to your audience in a way that is most effective for them, and build the trust that is necessary to keep customers coming back for more. The Impact Equation summary includes the key points and important takeaways from the book The Impact Equation by Chris Brogan and Julien Smith. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at
[email protected].
Author: Brad Donald Underwood
Publisher: Independently Published
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
' Are you eager to leave behind an enduring legacy? If so, "The Impact Equation: Leave An Enduring Legacy" is designed for you. This eloquent Special Report unravels the captivating pathways that lead individuals to leaving an everlasting impact. Within its pages, you will discover the potential that rests within you to resonate across generations. Brad Donald Underwood, an inspiring motivational speaker and passionate legacy creator, invites you on a remarkable journey. His keen interest in human potential and legacy creation translates into a literary masterpiece that emboldens individuals to pursue their unique paths with intentionality and dedication. In this invaluable guide, you'll find a collection of thought-provoking sections: Understanding the Concept of Legacy Drafting Your Personal Vision and Mission Identifying Your Values and Beliefs The Power of Goal Setting in Legacy Building Assets and Skills: The Toolbox for Legacy Creation Cultivating a Positive Impact Mindset Handling Setbacks and Obstacles on Your Path Redefining Success: The Legacy Perspective Real Life Legacy: Stories that Inspire Maintenance and Growth: The Continuous Journey of Legacy Building This user-friendly guide combines profound wisdom and real-life success stories to inspire and motivate. It reveals the art of legacy creation not as a complex mystery but as an influential journey that can be embarked upon by anyone. So why not you? Grab your copy today and start on your personal path to legacy creation. Don't just exist, leave an indelible mark. Don't just live, leave a legacy! '
Author: Daniel Browne
Publisher: Pearson UK
ISBN: 0273781464
Category : Business & Economics
Languages : en
Pages : 137
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Book Description
Energy is the fuel that drives you. The Energy Equation explains how we all have the potential to get 15-19 hours of fully-energised waking hours from our day, and shows us just how to achieve it. It determines the speed at which you get things done, the results you achieve, your ability to maintain peak performance and how successful you are. Drawing on both the latest scientific research and ancient wisdom, The Energy Equation delivers a set of powerful techniques you can put to work to maximise that vital fuel. This book holds the key to greater vitality, heightened performance and powerful achievement. It shows you how to achieve a life with more energy, less stress, massively improved productivity and lots more time for you.
Author: C. Donald Lundergan
Publisher:
ISBN:
Category : Aluminum
Languages : en
Pages : 20
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Book Description
The Hugoniot equation of state of 6061-T6 aluminum was determined in the pressure region from 0 to 31 kilobars. The one-dimensional shock waves, which were used to compress the medium, were produced by impacting an aluminum target with a flat-nosed projectile. The elastic shock wave velocity was measured as 6.23±0.15 mm/[mu]. Above the Hugoniot elastic limit of 6.3±0.1 kilobars both elastic and plastic shocks were observed. The particle velocity behind the shock front, determined at the plane of impact, was compared to the free surface velocity. Above the elastic limit the free surface velocity was less than twice the initial particle velocity and appeared to be a function of the thickness of the target.
Author: Lê Nguyên Hoang
Publisher: CRC Press
ISBN: 1000063232
Category : Mathematics
Languages : en
Pages : 461
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Book Description
The Equation of Knowledge: From Bayes' Rule to a Unified Philosophy of Science introduces readers to the Bayesian approach to science: teasing out the link between probability and knowledge. The author strives to make this book accessible to a very broad audience, suitable for professionals, students, and academics, as well as the enthusiastic amateur scientist/mathematician. This book also shows how Bayesianism sheds new light on nearly all areas of knowledge, from philosophy to mathematics, science and engineering, but also law, politics and everyday decision-making. Bayesian thinking is an important topic for research, which has seen dramatic progress in the recent years, and has a significant role to play in the understanding and development of AI and Machine Learning, among many other things. This book seeks to act as a tool for proselytising the benefits and limits of Bayesianism to a wider public. Features Presents the Bayesian approach as a unifying scientific method for a wide range of topics Suitable for a broad audience, including professionals, students, and academics Provides a more accessible, philosophical introduction to the subject that is offered elsewhere
Author: David Stipp
Publisher: Basic Books
ISBN: 0465093787
Category : Mathematics
Languages : en
Pages : 240
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Book Description
An award-winning science writer introduces us to mathematics using the extraordinary equation that unites five of mathematics' most important numbers Bertrand Russell wrote that mathematics can exalt "as surely as poetry." This is especially true of one equation: ei(pi) + 1 = 0, the brainchild of Leonhard Euler, the Mozart of mathematics. More than two centuries after Euler's death, it is still regarded as a conceptual diamond of unsurpassed beauty. Called Euler's identity or God's equation, it includes just five numbers but represents an astonishing revelation of hidden connections. It ties together everything from basic arithmetic to compound interest, the circumference of a circle, trigonometry, calculus, and even infinity. In David Stipp's hands, Euler's identity formula becomes a contemplative stroll through the glories of mathematics. The result is an ode to this magical field.
Author: Paul J. McAuley
Publisher: Millennium Orion Publishing Group
ISBN: 9781857989090
Category :
Languages : en
Pages : 384
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Book Description
Florence in the year 1518 is riven by scientific and sociological change caused b the wonderful devices of the Great Engineer, Leonardo da Vinci. Now he is old and lives as a recluse working behind the walls of his castle. The Raphaelites, artists and anti-technologists led by Raphael of Urbino, call for his excommunication. Pasquale di Cione fiesole, an apprentice painter witnesses an assassination attempt on Raphael at a Cathedral service. The weapon falls into his hands, and he is soon on the run from engineers and artists, desperate to prove his innocence.
Author: Matt Ferguson
Publisher: McGraw Hill Professional
ISBN: 0071827137
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
"Companies that can unleash the passions and gifts of their people will have a competitive advantage in the landscape of the future--becoming curators instead of keepers of talent. This book gives readers some of the keys to cracking that code." --CARLEEN HAAS, VICE PRESIDENT AND CHIEF TALENT OFFICER, HUMANA IS YOUR HR DEPARTMENT PREPARED TO FLIP THE BIG DATA SWITCH? At every stage of the employee life cycle, a data-driven approach to HR can help companies make smarter decisions about their most important asset: their people. In the wake of the greatest shock to the labor market since the Great Depression, companies are faced with looming skill shortages, retention concerns, and questions regarding the most effective composition of their workforce. The Talent Equation shows you how to navigate today's hiring climate and drive your business forward. Matt Ferguson, CEO of CareerBuilder, offers hiring professionals and business leaders a roadmap to attract and retain top talent. Ferguson and coauthors Lorin Hitt (Wharton School) and Prasanna Tambe (NYU's Stern School) commissioned a landmark big data study of more than 2,700 employers and 33 million resumes to find the relationship between market performance, education attainment, and employee tenure. The findings are enlightening--and quite surprising. The Talent Equation explores: The ROI of increased education levels and retention rates The benefits of continuous recruitment and talent pipelines technology market, and how workforce analytics tools are changing talent acquisition The importance of reducing longterm unemployment through training and reskilling Smart and timely, The Talent Equation also incorporates case studies from leading brands--both global and domestic--that further illustrate staffing issues facing executives today. The insights and research in the book are invaluable tools for anyone who wants to build and retain a dynamic, competitive, and productive workforce.
Author: X L Lei
Publisher: World Scientific Publishing Company
ISBN: 9813107286
Category : Technology & Engineering
Languages : en
Pages : 656
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Book Description
This book presents a systematic, comprehensive and up-to-date description of the physical basis of the balance equation transport theory and its applications in bulk and low-dimensional semiconductors. The different aspects of the balance equation method, originally proposed by C S Ting and the author of the present book, were reviewed in the volume entitled Physics of Hot Electron Transport in Semiconductors (edited by C S Ting, World Scientific, 1992). Since then, this method has been extensively developed and applied to various new fields, such as transport in nonparabolic systems, spatially nonuniform systems and semiconductor devices, miniband conduction of superlattices, hot-electron magnetotransport, effects of impact ionization in transport, microwave-induced magnetoresistance oscillation, radiation-driven transport and electron cooling, etc. Due to its simplicity and effectiveness, the balance equation approach has become a useful tool to tackle the many transport phenomena in semiconductors, and provides a reliable basis for developing theories, modeling devices and explaining experiments. The book may be used as a textbook by graduate students. It will also benefit researchers in the field by helping them grasp the basic principles and techniques of the method, without having to spend a lot of time digging out the information from widespread literature covering a period of 30 years.
