Understanding Media

Understanding Media PDF Author: Marshall McLuhan
Publisher: Corte Madera, CA : Gingko Press
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 648

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Book Description
A reissue of McLuhan's expose from 1964 on the state of the then emerging phenomenon of mass media

Understanding Media

Understanding Media PDF Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Category :
Languages : en
Pages : 396

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Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.

The Gutenberg Galaxy

The Gutenberg Galaxy PDF Author: Marshall McLuhan
Publisher: University of Toronto Press
ISBN: 9780802060419
Category : Social Science
Languages : en
Pages : 306

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Book Description
Since its first appearance in 1962, the impact of The Gutenberg Galaxy has been felt around the world. It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. It helped establish Marshall McLuhan as the original 'media guru.' More than 200,000 copies are in print. The reissue of this landmark book reflects the continuing importance of McLuhan's work for contemporary readers.

Understanding New Media

Understanding New Media PDF Author: Robert K. Logan
Publisher: Peter Lang
ISBN: 9781433111266
Category : Biography & Autobiography
Languages : en
Pages : 418

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Book Description
Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «Global Village», making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message». These predictions form the genesis of this new volume by Robert Logan, a friend and colleague who worked with McLuhan. In Understanding New Media Logan expertly updates Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media. Visit the companion website, understandingnewmedia.org, for the latest updates on this book.

Confessions of an Economic Hit Man

Confessions of an Economic Hit Man PDF Author: John Perkins
Publisher: Berrett-Koehler Publishers
ISBN: 1576755126
Category : Biography & Autobiography
Languages : en
Pages : 430

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Book Description
Perkins, a former chief economist at a Boston strategic-consulting firm, confesses he was an "economic hit man" for 10 years, helping U.S. intelligence agencies and multinationals cajole and blackmail foreign leaders into serving U.S. foreign policy and awarding lucrative contracts to American business.

The Extension of Man

The Extension of Man PDF Author: J. D. Bernal
Publisher: MIT Press (MA)
ISBN: 9780262523868
Category : Science
Languages : en
Pages : 317

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Book Description
A history of physics up to the end of the classical era at the end of the 19th century, just before the discoveries of the subatom and relativity were made.

Marshall McLuhan

Marshall McLuhan PDF Author: Douglas Coupland
Publisher: Atlas and Company
ISBN: 1935633163
Category : Biography & Autobiography
Languages : en
Pages : 225

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Book Description
Surveys the life and career of the social theorist best known for the quotation, "The medium is the message, " who helped shape the culture of the 1960s and predicted the future of television and the rise of the Internet.

Technology and Isolation

Technology and Isolation PDF Author: Clive Lawson
Publisher: Cambridge University Press
ISBN: 131685180X
Category : Science
Languages : en
Pages : 243

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Book Description
By reconsidering the theme of isolation in the philosophy of technology, and by drawing upon recent developments in social ontology, Lawson provides an account of technology that will be of interest and value to those working in a variety of different fields. Technology and Isolation includes chapters on the philosophy, history, sociology and economics of technology, and contributes to such diverse topics as the historical emergence of the term 'technology', the sociality of technology, the role of technology in social acceleration, the relationship between Marx and Heidegger, and the relationship between technology and those with autism. The central contribution of the book is to provide a new ontology of technology. In so doing, Lawson argues that much of the distinct character of technology can be explained or understood in terms of the dynamic that emerges from technology's peculiar constitutional mix of isolatable and non-isolatable components.

Life Extension

Life Extension PDF Author: Durk Pearson
Publisher: Warner Books (NY)
ISBN: 9780446387354
Category : Health & Fitness
Languages : en
Pages : 0

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Book Description


The Medium is the Massage

The Medium is the Massage PDF Author: Marshall McLuhan
Publisher: Penguin Modern Classics
ISBN: 9780141035826
Category : Communication
Languages : en
Pages : 159

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Book Description
Marshall McLuhan is the man who predicted the all-pervasive rise of the modern mass media. Blending text, image and photography, his 1960s classic The Medium is the Massage illustrates how the growth of technology utterly reshapes society, personal lives and sensory perceptions, so that we are effectively shaped by the means we use to communicate. This concept, and his ideas such as rolling, up-to-the-minute news broadcasts and the media 'global village' have proved decades ahead of their time.

The Medium is the Massage

The Medium is the Massage PDF Author: Marshall MacLuhan
Publisher:
ISBN:
Category : Communication
Languages : en
Pages : 160

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Book Description