Encyclopedia of Sports Management and Marketing PDF Download
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Author: Linda E. Swayne
Publisher: SAGE Publications
ISBN: 1506320376
Category : Business & Economics
Languages : en
Pages : 1960
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Book Description
This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers.
Author: Linda E. Swayne
Publisher: SAGE Publications
ISBN: 1506320376
Category : Business & Economics
Languages : en
Pages : 1960
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Book Description
This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers.
Author: Lyle J. Micheli, M.D.
Publisher: SAGE Publications
ISBN: 145226581X
Category : Medical
Languages : en
Pages : 1881
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Book Description
To request a free 30-day online trial to this product, visit www.sagepub.com/freetrial With an ever-growing variety of sports and exercise opportunities open to people of all ages, classes, and races, participation in casual sports has blossomed in recent decades, while interest in collegiate and professional sports has continued to soar. The field of sports medicine is thriving in response to the demand for health care professionals to care for people involved in vigorous exercise. Now more than ever, it is imperative that doctors, physical therapists, surgeons, nurses, and alternative medicine practitioners understand and are able to treat effectively the types of conditions stemming from all types of physical activity, ranging from pleasure walking to professional football. Presenting state-of-the-art research and evidence-based applications, this four-volume resource provides the most comprehensive and accessible information available on sports medicine. The Encyclopedia of Sports Medicine describes all aspects of the field with perspectives, concepts, and methods from the medical, behavioral, and social sciences and physical education. Key Features · Includes contributions from preeminent healthcare professionals who are renowned experts · Presents a broad spectrum of entries covering a variety of key topics, a glossary, and two appendices · Contains more than 550 tables and images, including anatomical drawings, X-rays, and MRI scans · Illustrates selected diagnostic and treatment techniques step-by-step with more than 200 photographs · Offers an in-depth examination of the various career opportunities in this area, including orthopedists, athletic trainers, sports psychologists, and nutritionists Key Themes · Conditioning and Training · Diagnosis and Treatment of Sports Injuries · Diet and Nutrition · Doping and Performance Enhancement · Exercise Physiology, Biomechanics, Kinesiology · Injuries and Disorders · Injury Prevention · Medical Conditions Affecting Sports Participation · Rehabilitation and Physical Therapy · Special Populations · Specialties and Occupations in Sports Medicine · Sports and Society · Sports and Sports Medicine · Sports Psychology · Sports-Specific Injuries · Women and Sports
Author: DK
Publisher: Penguin
ISBN: 0744026261
Category : Juvenile Nonfiction
Languages : en
Pages : 224
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Book Description
A charming children's encyclopedia bursting with fun facts about the world of sport, for little learners who want to know everything! The world is so much bigger than young minds can fathom and there is always more to learn. My Encyclopedia of Very Important Sport is a vibrant encyclopedia for curious 5-9 year olds, with a unique approach to the subject of sport that combines facts and figures with the inspiring stories of sporting legends and icons. This exciting book for children is packed with fun facts about a range of popular sportssuch as football, karate, badminton, and skiing, as well as ones you might never have heard of like biathlon or cheese rolling. Whether you’re a fan of team sports, winter sports, water sports, extreme sports, and even board games such as chess and go, this reference book has it all! My Encyclopedia of Very Important Sport also celebrates the unique talents, lives, and careers of sporting heroes such as Usain Bolt, Serena Williams, Yuna Kim, Lin Dan, and Donald Bradman, and chronicles the most celebrated stories in sporting history, such as breaking the Four-minute mile, Nadia Comaneci’s Perfect 10, and Jesse Owens at the 1936 Olympics. Featuring everything from obscure rules and strange equipment, to moments of triumph and sporting events like The World Cup, Superbowl, Olympics, Paralympics, and more – this is the perfect book for budding superstars everywhere. Celebrate your child’s curiosity as they: - Read all about individual sports, team sports, motor sports, and winter sports - Learn the stories of sporting legends such as Usain Bolt, Serena Williams and more - Discover key moments in sporting history Our encyclopedia for children is the perfect blend of striking illustrations and educational text, written in a friendly, witty and fun manner, featuring a combination of fact-files, detailed paragraphs, labels, and speech bubbles. Topics are simple to navigate – perfect for knowledgeable sports fans who want to read about their favorites as well as readers who are unfamiliar with sport and are looking to learn. Encourage early learners to go on a journey to explore a world of information, making this the ideal first reference book for kids aged 5-9 to enjoy for hours on end, whether for shared reading with the family or reading alone, this fun fact book for children also doubles up as the perfect gift for curious kids who love to learn. Tell the story of the world one page at a time, by uncovering: - Educational content written in a friendly and fun manner - Beautifully padded cover with several high-quality finishes, including padding and foil - Features a built-in ribbon bookmark so you never lose your place whilst reading More in the Series My Encyclopedia of Very Important Sport is part of the educational kid’s book series My Very Encyclopedia series. Complete the series and nurture your child's curiosity with My Encyclopedia of Very Important Adventures, teach them about different species with My Encyclopedia of Very Important Animals, or let them walk with the dinosaurs who ruled the earth before them in My Encyclopedia of Very Important Dinosaurs.
Author: Liz Applegate, Ph.D.
Publisher: Harmony
ISBN: 0307555925
Category : Health & Fitness
Languages : en
Pages : 433
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Book Description
Boost Your Performance, Health & Motivation The optimum way to get the most out of your workouts and feel your best is to develop an energizing, performance-enhancing nutrition plan, tailored to your body's specific needs. Do that, and you're on track to achieve the higher level of fitness and better overall health that you crave. Inside is an A-to-Z look at how you can enhance your workouts and maximize your results with proper nutrition, safe and effective sports supplements, and beneficial vitamins and minerals. No matter your lifestyle, fitness background, or family health history, author and nutrition expert Liz Applegate will empower you to make smart eating and nutrition decisions for yourself and your family. You'll learn how to: ·Understand your body and its precise needs ·Apply the fundamentals of sports and fitness nutrition to your life and workouts ·Select the right foods, supplements, vitamins, and minerals for specific sports, activities, and health conditions ·Develop and follow an individualized food plan based on your age and fitness level ·And much more! Scientifically accurate and loaded with the most up-to-date information, Encyclopedia of Sports & Fitness Nutrition provides everything you need to create your ultimate eating and exercise regimen. Encyclopedia of Sports & Fitness Nutrition includes daily food & activity pyramids customized for 7 life stages: ·Children ages 4 to 8 ·Children ages 9 to 12 ·Teens ·20s ·30s ·40s and 50s ·60 and over
Author: Pedersen, Paul M.
Publisher: Edward Elgar Publishing
ISBN: 1800883285
Category : Sports & Recreation
Languages : en
Pages : 560
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Book Description
Bringing together preeminent international researchers, emerging scholars and practitioners, Paul M. Pedersen presents the comprehensive Encyclopedia of Sport Management, offering detailed entries for the critical concepts and topics in the field.
Author: David Levinson
Publisher: Oxford University Press, USA
ISBN: 0195131959
Category : History
Languages : en
Pages : 508
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Book Description
Spanning the wide world of sports, this volume is packed with every conceivable fact that anyone would possibly want to know about nearly 300 sports, including history and practice worldwide.
Author: DK
Publisher: Penguin
ISBN: 0744035104
Category : Sports & Recreation
Languages : en
Pages : 418
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Book Description
Delve into the world of WWE with the most expansive all-encompassing e-guide ever produced on sports entertainment! Get all the history, facts, and stats on the Superstars you love in the updated WWE Encyclopedia of Sports Entertainment. This bumper new edition packs more than 1,100 Superstars into more than 400 exciting pages, making it the perfect reference e-guide for the WWE universe. This expansive e-guide features the most controversial, charismatic, and revered Superstars from all eras and sports entertainment brands, including the most popular Superstars such as Bret "Hit Man" Hart, John Cena, Becky Lynch, Ronda Rousey, and The Rock. This encyclopedia covers it all, from the unbelievable championship wins and thrilling bouts on SmackDown, RAW and NXT, to the Royal Rumble and the grand spectacle of WrestleMania. With stunning visuals and in-depth commentary, the WWE Encyclopedia, 4th Edition brings together the entire WWE roster in one tremendous volume! Relive the history and excitement with this massive ebook dedicated to the thrilling world of WWE. TM & © 2020 WWE. All Rights Reserved.
Author: Jack Seibold
Publisher: Simon and Schuster
ISBN: 1613216998
Category : Sports & Recreation
Languages : en
Pages : 3079
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Book Description
The all-time roster of Michigan State University athletics reads like a who’s who. Earvin “Magic” Johnson, Steve Garvey, Bubba Smith, Robin Roberts, Mateen Cleaves . . . the list grows with each new season. This book, now in its second edition, covers the complete history of MSU men’s athletics. The Spartan Sports Encyclopedia 2e, organized chronologically, chronicles more than a century of Michigan State athletic history in an easy-to-read format, highlighting over 7,000 athletes and coaches from 15 sports. Included are vignettes about Spartan seasons and celebrities and an ultracomplete review of scores and statistics. This fantastic reference book is a must-have for any Spartan fan. Skyhorse Publishing, as well as our Sports Publishing imprint, are proud to publish a broad range of books for readers interested in sports—books about baseball, pro football, college football, pro and college basketball, hockey, or soccer, we have a book about your sport or your team. Whether you are a New York Yankees fan or hail from Red Sox nation; whether you are a die-hard Green Bay Packers or Dallas Cowboys fan; whether you root for the Kentucky Wildcats, Louisville Cardinals, UCLA Bruins, or Kansas Jayhawks; whether you route for the Boston Bruins, Toronto Maple Leafs, Montreal Canadiens, or Los Angeles Kings; we have a book for you. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to publishing books on subjects that are sometimes overlooked by other publishers and to authors whose work might not otherwise find a home.
Author: Robert C. Eklund
Publisher: SAGE Publications
ISBN: 1483332217
Category : Sports & Recreation
Languages : en
Pages : 871
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Book Description
How do athletes overcome fears, slumps, mental blocks, or injuries? How do they deal with stress and anxiety, be it from competitors, teammates, audiences, parents, coaches, or themselves? What psychological techniques prove effective in mental training for peak performance, maintaining concentration, motivation, and competitive drive? How can an athlete enhance his or her commitment to a training regimen, or how might the average person better adhere to a program of fitness and exercise? Readers will find answers to these questions and more in the Encyclopedia of Sport and Exercise Psychology. Features & Benefits: Entries explore the theory, research, and application of psychology as it relates to sport and fitness in a manner that is accessible and jargon-free to help readers better understand human behavior in sport and exercise settings. From personal factors to situational factors influencing performance to specific psychological techniques for enhancing performance, this work provides comprehensive coverage of the field via approximately 350 to 400 signed entries. Entries conclude with cross-references and suggestions for further readings to guide students further in their research journey. Available in print and online, this monumental work is edited by two leading figures in the field with a distinguished international Editorial Advisory Board to select and assign entries, ensuring authoritative content readers can trust.
![Encyclopedia of Sports in America [2 volumes] PDF](https://books.google.com/books/content/images/frontcover/9RbOEAAAQBAJ?fife=w80-h100)
Author: Murry R. Nelson
Publisher: Bloomsbury Publishing USA
ISBN: 0313347913
Category : Sports & Recreation
Languages : en
Pages : 604
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Book Description
Sports and leisure activities serve as a mirror, allowing us to examine the attitudes and values of everyday people. This new reference explores the development and influence of sports in American culture, as well as how sports icons, commercial enterprises, organizations, sporting events, and even fan culture have changed from decade to decade and from era to era, from the foot races of colonial times to the extreme sports of today. Each chapter focuses on key aspects of sports in American culture, including such topics as ethnicity, gender, and economics. Enhanced with numerous sidebars on the movers and shakers, key sporting trends, as well as the controversies that threatened to tear the sports world apart, this insightful reference is ideal for high school and college students who are interested in tracing the evolution of sports and American culture throughout the nation's history. Features include a timeline of important events, numerous photographs, and a bibliography of print and electronic sources for further
