The Durable Use of Consumer Products PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Durable Use of Consumer Products PDF full book. Access full book title The Durable Use of Consumer Products by Michel Kostecki. Download full books in PDF and EPUB format.
Author: Michel Kostecki
Publisher: Springer Science & Business Media
ISBN: 1475728190
Category : Business & Economics
Languages : en
Pages : 156
Get Book Here
Book Description
Do we need a new car or a new refrigerator every ten years? What happens to our PC which is exchanged for a new model every three years? Why do our shoes last only a year or so, while those of our great grandfather served for a genera tion? Are businesses deliberately marketing products in a way which encourages sub-optimal use and induces consumers to buy new products? More and more consumers respond ''yes'' objecting to the business practices which reduce the life span of a product or pay no attention to efficiency in con sumption. The growing concem with sub-optimal use of consumer durables arises as a response to the volume of waste, as wen as to the growing conviction that over-consumption is encouraged by marketing techniques and approaches that favor lesser durability and sub-optimal use. There are signs that those things will have to change. Firstly, client orientation - a condition sine qua non of marketing success in the saturated markets of rich countries - is gaining popularity. Consumers are better informed and more influential and "intelligent consumption" is on the rise. Buyers are becoming more and more hostile towards marketing manipulation, inducing them to consume faster, more and at higher prices. The public increas ingly resists messages in advertisements (preventive resistance) which are pre dominantly persuasive (rather than educational or informative) and conceived to stimulate demand for the "new", the superficial and the fashionable.
Author: Michel Kostecki
Publisher: Springer Science & Business Media
ISBN: 1475728190
Category : Business & Economics
Languages : en
Pages : 156
Get Book Here
Book Description
Do we need a new car or a new refrigerator every ten years? What happens to our PC which is exchanged for a new model every three years? Why do our shoes last only a year or so, while those of our great grandfather served for a genera tion? Are businesses deliberately marketing products in a way which encourages sub-optimal use and induces consumers to buy new products? More and more consumers respond ''yes'' objecting to the business practices which reduce the life span of a product or pay no attention to efficiency in con sumption. The growing concem with sub-optimal use of consumer durables arises as a response to the volume of waste, as wen as to the growing conviction that over-consumption is encouraged by marketing techniques and approaches that favor lesser durability and sub-optimal use. There are signs that those things will have to change. Firstly, client orientation - a condition sine qua non of marketing success in the saturated markets of rich countries - is gaining popularity. Consumers are better informed and more influential and "intelligent consumption" is on the rise. Buyers are becoming more and more hostile towards marketing manipulation, inducing them to consume faster, more and at higher prices. The public increas ingly resists messages in advertisements (preventive resistance) which are pre dominantly persuasive (rather than educational or informative) and conceived to stimulate demand for the "new", the superficial and the fashionable.
Author: Robert J. Gordon
Publisher: University of Chicago Press
ISBN: 0226304604
Category : Business & Economics
Languages : en
Pages : 744
Get Book Here
Book Description
American business has recently been under fire, charged with inflated pricing and an inability to compete in the international marketplace. However, the evidence presented in this volume shows that the business community has been unfairly maligned—official measures of inflation and the standard of living have failed to account for progress in the quality of business equipment and consumer goods. Businesses have actually achieved higher productivity at lower prices, and new goods are lighter, faster, more energy efficient, and more reliable than their predecessors. Robert J. Gordon has written the first full-scale work to treat the extent of quality changes over the entire range of durable goods, from autos to aircraft, computers to compressors, from televisions to tractors. He combines and extends existing methods of measurement, drawing data from industry sources, Consumer Reports, and the venerable Sears catalog. Beyond his important finding that the American economy is more sound than officially recognized, Gordon provides a wealth of anecdotes tracing the postwar history of technological progress. Bolstering his argument that improved quality must be accurately measured, Gordon notes, for example, that today's mid-range personal computers outperform the multimillion-dollar mainframes of the 1970s. This remarkable book will be essential reading for economists and those in the business community.
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Get Book Here
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Tim Cooper
Publisher: CRC Press
ISBN: 131710353X
Category : Business & Economics
Languages : en
Pages : 471
Get Book Here
Book Description
The present economic system requires us to consume and throw away more and more goods. Yet often it's our desire, and the best interests of the environment, for these goods to last. The contributors to this book, who comprise many of the most significant international thinkers in the field, explore how longer lasting products could offer enhanced value while reducing environmental impacts. If we created fewer but better quality products, looked after them carefully and invested more in repair, renovation and upgrading, would this direct our economy onto a more sustainable course? The solution sounds simple, yet it requires a seismic shift in how we think, whether as producers or consumers, and our voracious appetite for novelty. The complex range of issues associated with product life-spans demands a multidisciplinary approach. The book covers historical context, design, engineering, marketing, law, government policy, consumer behaviour and systems of provision. It addresses the whole range of consumer durables - vehicles, kitchen appliances, audio-visual equipment and other domestic products, furniture and floor coverings, hardware, garden tools, clothing, household textiles, recreational goods and DIY goods - as well as the re-use of packaging. Longer Lasting Products provides policy makers, those involved in product design, manufacturing and marketing, and all of us as consumers, with clear and compelling guidance as to how we can move away from a throwaway culture towards an economy sustained by more durable goods.
Author: Robert W. Kolb
Publisher: SAGE Publications
ISBN: 1483381536
Category : Business & Economics
Languages : en
Pages : 8802
Get Book Here
Book Description
Thoroughly revised, updated, and expanded, The SAGE Encyclopedia of Business Ethics and Society, Second Edition explores current topics, such as mass social media, cookies, and cyber-attacks, as well as traditional issues including accounting, discrimination, environmental concerns, and management. The new edition also includes an in-depth examination of current and recent ethical affairs, such as the dangerous work environments of off-shore factories for Western retailers, the negligence resulting in the 2010 BP oil spill, the gender wage gap, the minimum wage debate and increasing income disparity, and the unparalleled level of debt in the U.S. and other countries with the challenges it presents to many societies and the considerable impact on the ethics of intergenerational wealth transfers. Key Features Include: Seven volumes, available in both electronic and print formats, contain more than 1,200 signed entries by significant figures in the field Cross-references and suggestions for further readings to guide students to in-depth resources Thematic Reader's Guide groups related entries by general topics Index allows for thorough browse-and-search capabilities in the electronic edition
Author: Tim Cooper
Publisher: Gower Publishing, Ltd.
ISBN: 9780566088087
Category : Business & Economics
Languages : en
Pages : 464
Get Book Here
Book Description
In this provocative book, the creation of product durability and the design of longer-lasting products emerge as an absolutely vital element in the pursuit of sustainability. Its multi-disciplinary approach consolidates the significant growth in product life-span knowledge from an impressive range of experts. Contributors to Longer Lasting Products discuss the different means of product life: historical, design, engineering, marketing, law, politics, consumer behaviour, technology and systems of provision, and the economic context of each.
Author: Dr. Harish Chandra Sharma
Publisher: SBPD Publishing House
ISBN: 9390498740
Category : Business & Economics
Languages : en
Pages : 614
Get Book Here
Book Description
NCERT ECONOMICS CLASS 12 - A BOOK CONTENTS: PART-A: INTRODUCTORY MICRO ECONOMICS: UNIT 1: 1. ECONOMICS: AN INTRODUCTION MICRO ECONOMICS AND CENTRAL PROBLEMS OF AN ECONOMY UNIT 2: 2. CONSUMER’S EQUILIBRIUM UTILITY ANALYSIS AND INDIFFERENCE CURVE ANALYSIS 3. DEMAND AND LAW OF DEMAND 4. ELASTICITY OF DEMAND UNIT 3: 5. PRODUCTION FUNCTION: RETURNS TO A FACTOR AND RETURNS TO SCALE 6. COSTS OF PRODUCTION 7. CONCEPTS OF REVENUE 8. PRODUCER’S EQUILIBRIUM: MEANING AND CONDITIONS 9. SUPPLY, LAW OF SUPPLY AND ELASTICITY OF SUPPLY UNIT 4 & 5: 10. DIFFERENT FORMS OF MARKET: MEANING AND FEATURES 11. PRICE DETERMINATION UNDER PERFECT COMPETITION EQUILIBRIUM PRICE PART B: INTRODUCTORY MACRO ECONOMICS: 1. MACRO ECONOMICS: MEANING 2. SOME BASIC CONCEPTS OF MACRO ECONOMICS 3. CIRCULAR FLOW OF INCOME 4. CONCEPTS AND AGGREGATES RELATED TO NATIONAL INCOME 5. MEASUREMENT OF NATIONAL INCOME 6. MONEY: MEANING, EVOLUTION AND FUNCTION 7. COMMERCIAL BANKS AND CREDIT CREATION 8. CENTRAL BANK: MEANING AND FUNCTIONS 9. INDIAN BANKING SYSTEM: RECENT REFORMS AND ISSUES 10. AGGREGATE DEMAND AND AGGREGATE SUPPLY 11. DETERMINATION OF EQUILIBRIUM LEVEL OF INCOME, EMPLOYMENT AND OUTPUT 12. INVESTMENT MULTIPLIER AND ITS WORKING 13. PROBLEMS OF DEFICIENT AND EXCESS DEMAND 14. MEASURES TO CORRECT DEFICIENT & EXCESS DEMAND 15. GOVERNMENT BUDGET AND THE ECONOMY 16. FOREIGN EXCHANGE RATE 17. BALANCE OF PAYMENTS
Author: Dr Tim Cooper
Publisher: Gower Publishing, Ltd.
ISBN: 1409458873
Category : Business & Economics
Languages : en
Pages : 464
Get Book Here
Book Description
The present economic system requires us to consume and throw away more and more goods. Yet often it's our desire, and the best interests of the environment, for these goods to last. The contributors to this book, who comprise many of the most significant international thinkers in the field, explore how longer lasting products could offer enhanced value while reducing environmental impacts. If we created fewer but better quality products, looked after them carefully and invested more in repair, renovation and upgrading, would this direct our economy onto a more sustainable course? The solution sounds simple, yet it requires a seismic shift in how we think, whether as producers or consumers, and our voracious appetite for novelty. The complex range of issues associated with product life-spans demands a multidisciplinary approach. The book covers historical context, design, engineering, marketing, law, government policy, consumer behaviour and systems of provision. It addresses the whole range of consumer durables – vehicles, kitchen appliances, audio-visual equipment and other domestic products, furniture and floor coverings, hardware, garden tools, clothing, household textiles, recreational goods and DIY goods – as well as the re-use of packaging. Longer Lasting Products provides policy makers, those involved in product design, manufacturing and marketing, and all of us as consumers, with clear and compelling guidance as to how we can move away from a throwaway culture towards an economy sustained by more durable goods.
Author: Jonathan Chapman
Publisher: Routledge
ISBN: 1317574826
Category : Architecture
Languages : en
Pages : 224
Get Book Here
Book Description
Emotionally Durable Design presents counterpoints to our ‘throwaway society’ by developing powerful design tools, methods and frameworks that build resilience into relationships between people and things. The book takes us beyond the sustainable design field’s established focus on energy and materials, to engage the underlying psychological phenomena that shape patterns of consumption and waste. In fluid and accessible writing, the author asks: why do we discard products that still work? He then moves forward to define strategies for the design of products that people want to keep for longer. Along the way we are introduced to over twenty examples of emotional durability in smart phones, shoes, chairs, clocks, teacups, toasters, boats and other material experiences. Emotionally Durable Design transcends the prevailing doom and gloom rhetoric of sustainability discourse, to pioneer a more hopeful, meaningful and resilient form of material culture. This second edition features pull-out quotes, illustrated product examples, a running glossary and comprehensive stand firsts; this book can be read cover to cover, or dipped in-and-out of. It is a daring call to arms for professional designers, educators, researchers and students from in a range of disciplines from product design to architecture; framing an alternative genre of design that reduces the consumption and waste of resources by increasing the durability of relationships between people and things.
Author: KAUSHIK MUKERJEE
Publisher: PHI Learning Pvt. Ltd.
ISBN: 8120337255
Category : Business & Economics
Languages : en
Pages : 211
Get Book Here
Book Description
In today’s competitive milieu, the product promotion function, along with continuous product innovation and speed of execution, is very important as a critical parameter for a company’s success. Product Management involves designing customized products to fit the exact needs of individual customers. This comprehensive book focuses on the critical issues of product management that enable better product performance in the marketplace. It deals with many new products that straddle across Indian and global markets to give a broad and clear perspective of the current competitive marketing scenario. The text covers such topics as competitive product development and product life cycle strategies, innovation, branding, pricing, segmentation, targeting, positioning, CRM, modern product management tools, and various other issues. Key Features : Provides a clear understanding of managing the product category, and product life cycle. Focuses on the present Indian marketing scenario. Illustrations and websites are provided to acquaint the readers with the latest product information. Gives 20 Case Studies that cover all the critical aspects of product management. Provides Assignments at the end of each chapter to lend a practical touch to the subject. Intended primarily as a text for the postgraduate students of Management, the book will also prove to be a useful learning tool for the students of Marketing and Commerce. Besides, the strategies discussed in the book can be good takeaways for practising managers, and for those interested in learning about Product Management.
