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Author: Ruben Ugarte
Publisher: Business Expert Press
ISBN: 1953349536
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
The Data Mirage: Why Companies Fail to Actually Use Their Data is a business book for executives and leaders who want to unlock more insights from their data and make better decisions.The importance of data doesn’t need an introduction or a fancy pitch deck. Data plays a critical role in helping companies to better understand their users, beat out their competitors, and breakthrough their growth targets. However, despite significant investments in their data, most organizations struggle to get much value from it. According to Forrester, only 38% of senior executives and decision-makers “have a high level of confidence in their customer insights and only 33% trust the analytics they generate from their business operations.” This reflects the real world that I have experienced. In this book, I will help readers formulate an analytics strategy that works in the real world, show them how to think about KPIs and help them tackle the problems they are bound to come across as they try to use data to make better decisions.
Author: Ruben Ugarte
Publisher: Business Expert Press
ISBN: 1953349536
Category : Business & Economics
Languages : en
Pages : 196
Get Book Here
Book Description
The Data Mirage: Why Companies Fail to Actually Use Their Data is a business book for executives and leaders who want to unlock more insights from their data and make better decisions.The importance of data doesn’t need an introduction or a fancy pitch deck. Data plays a critical role in helping companies to better understand their users, beat out their competitors, and breakthrough their growth targets. However, despite significant investments in their data, most organizations struggle to get much value from it. According to Forrester, only 38% of senior executives and decision-makers “have a high level of confidence in their customer insights and only 33% trust the analytics they generate from their business operations.” This reflects the real world that I have experienced. In this book, I will help readers formulate an analytics strategy that works in the real world, show them how to think about KPIs and help them tackle the problems they are bound to come across as they try to use data to make better decisions.
Author: Gary Smith
Publisher: Oxford University Press, USA
ISBN: 0198864167
Category : Data mining
Languages : en
Pages : 236
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Book Description
Patterns in data are often used as evidence, but how can you tell if that evidence is worth believing? The Phantom Pattern Problem helps readers avoid being duped by data, tricked into worthless investing strategies, or scared out of getting vaccinations. Becoming a sceptical consumer of data is important in this age of Big Data.
Author: Cynthia Barnett
Publisher: University of Michigan Press
ISBN: 0472021451
Category : Science
Languages : en
Pages : 249
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Book Description
“Never before has the case been more compellingly made that America’s dependence on a free and abundant water supply has become an illusion. Cynthia Barnett does it by telling us the stories of the amazing personalities behind our water wars, the stunning contradictions that allow the wettest state to have the most watered lawns, and the thorough research that makes her conclusions inescapable. Barnett has established herself as one of Florida’s best journalists and Mirage is a must-read for anyone who cares about the future of the state.” —Mary Ellen Klas, Capital Bureau Chief, Miami Herald “Mirage is the finest general study to date of the freshwater-supply crisis in Florida. Well-meaning villains abound in Cynthia Barnett’s story, but so too do heroes, such as Arthur R. Marshall Jr., Nathaniel Reed, and Marjorie Harris Carr. The author’s research is as thorough as her prose is graceful. Drinking water is the new oil. Get used to it.” —Michael Gannon, Distinguished Professor of history, University of Florida, and author of Florida: A Short History “With lively prose and a journalist’s eye for a good story, Cynthia Barnett offers a sobering account of water scarcity problems facing Florida—one of our wettest states—and the rest of the East Coast. Drawing on lessons learned from the American West, Mirage uses the lens of cultural attitudes about water use and misuse to plead for reform. Sure to engage and fascinate as it informs.” —Robert Glennon, Morris K. Udall Professor of Law and Public Policy, University of Arizona, and author of Water Follies: Groundwater Pumping and the Fate of America’s Fresh Waters Part investigative journalism, part environmental history, Mirage reveals how the eastern half of the nation—historically so wet that early settlers predicted it would never even need irrigation—has squandered so much of its abundant freshwater that it now faces shortages and conflicts once unique to the arid West. Florida’s parched swamps and supersized residential developments set the stage in the first book to call attention to the steady disappearance of freshwater in the American East, from water-diversion threats in the Great Lakes to tapped-out freshwater aquifers along the Atlantic seaboard. Told through a colorful cast of characters including Walt Disney, Jeb Bush and Texas oilman Boone Pickens, Mirage ferries the reader through the key water-supply issues facing America and the globe: water wars, the politics of development, inequities in the price of water, the bottled-water industry, privatization, and new-water-supply schemes. From its calamitous opening scene of a sinkhole swallowing a house in Florida to its concluding meditation on the relationship between water and the American character, Mirage is a compelling and timely portrait of the use and abuse of freshwater in an era of rapidly vanishing natural resources.
Author: Somaiya Daud
Publisher: Flatiron Books
ISBN: 1250126444
Category : Young Adult Fiction
Languages : en
Pages : 384
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Book Description
“A refreshing and unique coming-of-age story...a beautiful and necessary meditation on finding strength in one’s culture.” —Entertainment Weekly, Top Pick of the Month “A YA marvel that will shock breath into your lungs. If you loved The Wrath and the Dawn and Children of Blood and Bone, Mirage will captivate you.” —The Christian Science Monitor “This debut fantasy has what it takes to be the next big thing in sci-fi/fantasy.” —SLJ, starred review “Immersive, captivating.” —ALA Booklist, starred review In a world dominated by the brutal Vathek empire, eighteen-year-old Amani is a dreamer. She dreams of what life was like before the occupation; she dreams of writing poetry like the old-world poems she adores; she dreams of receiving a sign from Dihya that one day, she, too, will have adventure, and travel beyond her isolated home. But when adventure comes for Amani, it is not what she expects: she is kidnapped by the regime and taken in secret to the royal palace, where she discovers that she is nearly identical to the cruel half-Vathek Princess Maram. The princess is so hated by her conquered people that she requires a body double, someone to appear in public as Maram, ready to die in her place. As Amani is forced into her new role, she can’t help but enjoy the palace’s beauty—and her time with the princess’ fiancé, Idris. But the glitter of the royal court belies a world of violence and fear. If Amani ever wishes to see her family again, she must play the princess to perfection...because one wrong move could lead to her death.
Author: Aileen Keating
Publisher: Prometheus Books
ISBN: 1615925384
Category : Business & Economics
Languages : en
Pages : 560
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Book Description
In this fascinating history of the discovery, development, and exploitation of Middle East oil, an international journalist tells a largely unknown story rich in drama, conflict, and comic interludes. Illustrations.
Author: Simon A. Lack
Publisher: John Wiley & Sons
ISBN: 1118164318
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
The dismal truth about hedge funds and how investors can get a greater share of the profits Shocking but true: if all the money that's ever been invested in hedge funds had been in treasury bills, the results would have been twice as good. Although hedge fund managers have earned some great fortunes, investors as a group have done quite poorly, particularly in recent years. Plagued by high fees, complex legal structures, poor disclosure, and return chasing, investors confront surprisingly meager results. Drawing on an insider's view of industry growth during the 1990s, a time when hedge fund investors did well in part because there were relatively few of them, The Hedge Fund Mirage chronicles the early days of hedge fund investing before institutions got into the game and goes on to describe the seeding business, a specialized area in which investors provide venture capital-type funding to promising but undiscovered hedge funds. Today's investors need to do better, and this book highlights the many subtle and not-so-subtle ways that the returns and risks are biased in favor of the hedge fund manager, and how investors and allocators can redress the imbalance. The surprising frequency of fraud, highlighted with several examples that the author was able to avoid through solid due diligence, industry contacts, and some luck Why new and emerging hedge fund managers are where generally better returns are to be found, because most capital invested is steered towards apparently safer but less profitable large, established funds rather than smaller managers that evoke the more profitable 1990s Hedge fund investors have had it hard in recent years, but The Hedge Fund Mirage is here to change that, by turning the tables on conventional wisdom and putting the hedge fund investor back on top.
Author: Matt Ruff
Publisher: Harper Collins
ISBN: 0062097938
Category : Fiction
Languages : en
Pages : 343
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Book Description
A mind-bending novel in which an alternate history of 9/11 and its aftermath uncovers startling truths about America and the Middle East 11/9/2001: Christian fundamentalists hijack four jetliners. They fly two into the Tigris & Euphrates World Trade Towers in Baghdad, and a third into the Arab Defense Ministry in Riyadh. The fourth plane, believed to be bound for Mecca, is brought down by its passengers. The United Arab States declares a War on Terror. Arabian and Persian troops invade the Eastern Seaboard and establish a Green Zone in Washington, D.C. . . . Summer, 2009: Arab Homeland Security agent Mustafa al Baghdadi interrogates a captured suicide bomber. The prisoner claims that the world they are living in is a mirage—in the real world, America is a superpower, and the Arab states are just a collection of "backward third-world countries." A search of the bomber's apartment turns up a copy of The New York Times, dated September 12, 2001, that appears to support his claim. Other captured terrorists have been telling the same story. The president wants answers, but Mustafa soon discovers he's not the only interested party. The gangster Saddam Hussein is conducting his own investigation. And the head of the Senate Intelligence Committee—a war hero named Osama bin Laden—will stop at nothing to hide the truth. As Mustafa and his colleagues venture deeper into the unsettling world of terrorism, politics, and espionage, they are confronted with questions without any rational answers, and the terrifying possibility that their world is not what it seems. Acclaimed novelist Matt Ruff has created a shadow world that is eerily recognizable but, at the same time, almost unimaginable. Gripping, subversive, and unexpectedly moving, The Mirage probes our deepest convictions and most arresting fears.
Author:
Publisher:
ISBN: 9781560251392
Category : Art
Languages : en
Pages : 90
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Book Description
First published in 1997, Mirage took the fantasy world on a whirlwind tour, introducing us to paintings so bold, so provocative and superb that it became a major success. This astounding volume showcases alluring paintings of sensuous women and strong men, set against mythical, otherworldly backgrounds, and contains over 40 color and black and white illustrations, as well as 8 full pages of new, never before seen or published art work.
Author: James Bradley
Publisher: Hachette+ORM
ISBN: 0316196665
Category : History
Languages : en
Pages : 414
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Book Description
From the bestselling author of Flags of our Fathers, Flyboys, and The Imperial Cruise, a spellbinding history of turbulent U.S.-China relations from the 19th century to World War II and Mao's ascent. In each of his books, James Bradley has exposed the hidden truths behind America's engagement in Asia. Now comes his most engrossing work yet. Beginning in the 1850s, Bradley introduces us to the prominent Americans who made their fortunes in the China opium trade. As they -- -good Christians all -- -profitably addicted millions, American missionaries arrived, promising salvation for those who adopted Western ways. And that was just the beginning. From drug dealer Warren Delano to his grandson Franklin Delano Roosevelt, from the port of Hong Kong to the towers of Princeton University, from the era of Appomattox to the age of the A-Bomb, The China Mirage explores a difficult century that defines U.S.-Chinese relations to this day.
Author: Christopher Surdak
Publisher: AMACOM
ISBN: 0814433758
Category : Computers
Languages : en
Pages : 311
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Book Description
This invaluable resource examines the forces behind the explosive growth in data and reveals how the most innovative companies are responding to this challenge. The Internet used to be a tool for telling your customers about your business. Now, it’s real value lies in what it tells you about them. Every move your customers make online can be tracked, catalogued, and analyzed to better understand their preferences and predict their future behavior. With mobile technology like smartphones, customers are online almost every second of every day. The companies that succeed going forward will be those that learn to leverage this torrent of information-without being drowned by it. Data Crush clarifies the key drivers in this emergence, such as: the proliferation of "big data" generated by a never-ending range of online activities (and the mobility that enables much of it); the seemingly infinite array of digital commerce and entertainment pathways; and the rising growth of Cloud computing. These and other factors combine to create an overwhelming universe of valuable information - all constantly updated in real time with billions of mouse clicks each day. It's daunting, but with this onslaught of information comes tremendous opportunity - and Data Crush will help you make sense of it all.
