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The Curve

The Curve PDF Author: Nicholas Lovell
Publisher: Portfolio Trade
ISBN: 9781591846635
Category : BUSINESS & ECONOMICS
Languages : en
Pages : 0

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Book Description
"For most of the last century, companies strived to control costs and shift as many units as possible. But now the price of many digital products has dropped to zero, requiring a new kind of business model. [This book encourages] accepting that millions of people now expect your product for free--because a small number of high spenders are enough to build a profitable business"--