The Corporate Speech Writer's Handbook

The Corporate Speech Writer's Handbook PDF Author: Jerry Tarver
Publisher: Greenwood
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 216

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Book Description
Speech writing is a challenging task, but it can be mastered. In this concise handbook, Tarver explains how to master the skills required by the professional speech writer and describes how to interact successfully with the client for whom the speech is written.

The Corporate Speech Writer's Handbook

The Corporate Speech Writer's Handbook PDF Author: Jerry Tarver
Publisher: Greenwood
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 216

Get Book Here

Book Description
Speech writing is a challenging task, but it can be mastered. In this concise handbook, Tarver explains how to master the skills required by the professional speech writer and describes how to interact successfully with the client for whom the speech is written.

The Political Speechwriter's Companion

The Political Speechwriter's Companion PDF Author: Robert A. Lehrman
Publisher: CQ Press
ISBN: 1506387756
Category : Language Arts & Disciplines
Languages : en
Pages : 537

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Book Description
The Political Speechwriter's Companion: A Guide for Writers and Speakers guides students through a systematic “LAWS” approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. In the highly anticipated Second Edition, esteemed speechwriter and author Robert A. Lehrman has teamed up with one of the "go-to-guys" for political humor, Eric Schnure, to offer students an entertaining yet practical introduction to political speechwriting. This how-to guide explains how speakers can deliver: language the audience will understand and remember; anecdotes that make listeners laugh and cry; wit that pokes fun at opponents but also shows their own lighter side; and support in the way of statistics, examples, and testimony. Packed with annotated speeches from the most recent elections, technology tips, and interviews from speechwriting luminaries, this edition offers the most practical advice and strategies for a career in political communication.

Speechwriting

Speechwriting PDF Author: Simon Lancaster
Publisher: The Crowood Press
ISBN: 0719828686
Category : Language Arts & Disciplines
Languages : en
Pages : 153

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Book Description
Speechwriting is the definitive guide to writing a speech, revealing all the tools and techniques of the trade, such as how to win an argument, construct a sound bite and perform on stage. The first part of the book covers the arts of persuasion, argument, story telling and metaphor, providing a solid grounding in the theory of speechwriting, which should appeal to anyone with an interest in politics, communication or language. The second part covers the crafts of editing, sound bites, media manipulation, performance and strategy, giving invaluable practical guidance to professional or aspiring speechwriters. This book combines academic rigour with practical nous, drawing on lessons from Aristotle to Obama. It is the essential guide for anyone who writes speeches, for themselves or others, in politics, PR or business.

White House Ghosts

White House Ghosts PDF Author: Robert Schlesinger
Publisher: Simon and Schuster
ISBN: 1416565353
Category : History
Languages : en
Pages : 595

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Book Description
In White House Ghosts, veteran Washington reporter Robert Schlesinger opens a fresh and revealing window on the modern presidency from FDR to George W. Bush. This is the first book to examine a crucial and often hidden role played by the men and women who help presidents find the words they hope will define their places in history. Drawing on scores of interviews with White House scribes and on extensive archival research, Schlesinger weaves intimate, amusing, compelling stories that provide surprising insights into the personalities, quirks, egos, ambitions, and humor of these presidents as well as how well or not they understood the bully pulpit. White House Ghosts traces the evolution of the presidential speechwriter's job from Raymond Moley under FDR through such luminaries as Ted Sorensen and Arthur Schlesinger, Jr., under JFK, Jack Valenti and Richard Goodwin under LBJ, William Safire and Pat Buchanan under Nixon, Hendrik Hertzberg and James Fallows under Carter, and Peggy Noonan under Reagan, to the "Troika" of Michael Gerson, John McConnell, and Matthew Scully under George W. Bush. White House Ghosts tells the fascinating inside stories behind some of the most iconic presidential phrases: the first inaugural of FDR ("the only thing we have to fear is fear itself ") and JFK ("ask not what your country can do for you -- ask what you can do for your country"), Richard Nixon's "I am not a crook" and Ronald Reagan's "tear down this wall" speeches, Bill Clinton's ending "the era of big government" State of the Union, and George W. Bush's post-9/11 declaration that "whether we bring our enemies to justice or bring justice to our enemies, justice will be done" -- and dozens of other noteworthy speeches. The book also addresses crucial questions surrounding the complex relationship between speechwriter and speechgiver, such as who actually crafted the most memorable phrases, who deserves credit for them, and who has claimed it. Schlesinger tells the story of the modern American presidency through this unique prism -- how our chief executives developed their very different rhetorical styles and how well they grasped the rewards of reaching out to the country. White House Ghosts is dramatic, funny, gripping, surprising, serious -- and always entertaining.

How to Write & Give a Speech

How to Write & Give a Speech PDF Author: Joan Detz
Publisher: Macmillan + ORM
ISBN: 1466837225
Category : Language Arts & Disciplines
Languages : en
Pages : 141

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Book Description
“A practical text for helping anyone develop the ability to speak and become more effective.” —Terrence J. McCann, Toastmasters International “A how-to classic.” —The Washington Post With more than 65,000 copies sold in two editions and recommended by Forbes and U.S. News & World Report,this newly updated and expanded guide offers sound advice on every aspect of researching, writing, and delivering an effective speech. Filled with meaningful anecdotes, compelling examples, and practical advice, this accessible guide will help you speak with confidence and authority. Speechwriter and coach Joan Detz covers everything from the basics to the finer points of speaking with passion, persuasion, and style. Topics include: Assessing your audience Researching your subject—and deciding what to leave out Keeping it simple Using imagery, quotations, repetition, and humor Special-occasion speeches Speaking to international audiences Using Power Point and other visual aids And many more Updated to include new examples and the latest technology, as well as a section on social media, this is a time-saving, success-boosting must-have for anyone who writes and delivers speeches, whether they are novices or experienced veterans at the podium.

The Writer's Guide to Training Your Dragon

The Writer's Guide to Training Your Dragon PDF Author: Scott Baker
Publisher: Ashe Publishing
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 83

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Book Description
Want to dictate up to 5000 WORDS an hour? Want to do it with 99% ACCURACY from the day you start? NEW EDITION: UPDATED to cover the latest Dragon Professional Individual v15 for PC & v6 for Mac FREE video training included! As writers, we all know what an incredible tool dictation software can be. It enables us to write faster and avoid the dangers of RSI and a sedentary lifestyle. But many of us give up on dictating when we find we can't get the accuracy we need to be truly productive. This book changes all of that. With almost two decades of using Dragon software under his belt and a wealth of insider knowledge from within the dictation industry, Scott Baker will reveal how to supercharge your writing and achieve sky-high recognition accuracy from the moment you start using the software. You will learn: - Hidden tricks to use when installing Dragon NaturallySpeaking on a Windows PC or Dragon Dictate for Mac; - How to choose the right microphone and set it up perfectly for speech recognition; - The little-known techniques that will ensure around 99% accuracy from your first install – and how to make this even better over time; - Setting up fail-safe dictation profiles with multiple microphones and voice recorders, without impacting your accuracy; - How to train the software to adapt to both your voice AND writing style and avoid your accuracy declining; - Strategies for achieving your entire daily word count in just one or two hours; - Many more tips and tricks you won't find anywhere else. At the end of the book, you'll also find an exclusive list of resources and links to FREE video training to take your knowledge even further. It's time to write at the speed of speech – and transform your writing workflow forever! Subject keywords: Dragon Dictate Naturally Speaking for PC Mac, dictating your book or novel, dictation for writers authors beginners advanced, creative writing guides, self publishing

Presidential Speechwriting

Presidential Speechwriting PDF Author: Kurt Ritter
Publisher: Texas A&M University Press
ISBN: 1603445749
Category : Biography & Autobiography
Languages : en
Pages : 250

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Book Description
Annotation. The chapters in this book (two by former White House speechwriters) give insight into the process of presidential speechwriting, from Franklin D. Roosevelt's administration to Ronald Reagan's.

Speech Shark

Speech Shark PDF Author: PENNY. WADDELL
Publisher:
ISBN: 9781524950378
Category :
Languages : en
Pages :

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Book Description


Before You Say Anything

Before You Say Anything PDF Author: Victoria Wellman
Publisher: St. Martin's Press
ISBN: 1250274028
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
Victoria Wellman's Before You Say Anything offers a savvy and efficient approach to composing original speeches for any occasion...

The Speechwriter

The Speechwriter PDF Author: Barton Swaim
Publisher: Simon and Schuster
ISBN: 1476769923
Category : Biography & Autobiography
Languages : en
Pages : 224

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Book Description
From 2007 to 2010 Swaim worked for Mark Sanford, South Carolina's governor, as a communications officer and speechwriter. Everyone knows this kind of politician: a charismatic maverick who goes up against the system and its ways, but thinks he doesn't have to live by the rules. Swaim tells the story of a band of believers who attach themselves to this sort of ambitious narcissist-- and what happens when it all comes crashing down.