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Author: Paul Kemp-Robertson
Publisher: Penguin UK
ISBN: 0241328985
Category : Business & Economics
Languages : en
Pages : 325
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Book Description
Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance? Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution. Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike, Safaricom, BrewDog, LEGO, Kenco, and dozens more, The Contagious Commandments explores how companies fuse creativity, technology and behavioural psychology to achieve truly original marketing ideas that have a positive impact on society and profits - and how your brand can too.
Author: Paul Kemp-Robertson
Publisher: Penguin UK
ISBN: 0241328985
Category : Business & Economics
Languages : en
Pages : 325
Get Book Here
Book Description
Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance? Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution. Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike, Safaricom, BrewDog, LEGO, Kenco, and dozens more, The Contagious Commandments explores how companies fuse creativity, technology and behavioural psychology to achieve truly original marketing ideas that have a positive impact on society and profits - and how your brand can too.
Author: Adam Kucharski
Publisher: Profile Books
ISBN: 1782834303
Category : Medical
Languages : en
Pages : 302
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Book Description
An Observer Book of the Year A Times Science Book of the Year A New Statesman Book of the Year A Financial Times Science Book of the Year 'Astonishingly bold' Daily Mail 'It is hard to imagine a more timely book ... much of the modern world will make more sense having read it.' The Times We live in a world that's more interconnected than ever before. Our lives are shaped by outbreaks - of disease, of misinformation, even of violence - that appear, spread and fade away with bewildering speed. To understand them, we need to learn the hidden laws that govern them. From 'superspreaders' who might spark a pandemic or bring down a financial system to the social dynamics that make loneliness catch on, The Rules of Contagion offers compelling insights into human behaviour and explains how we can get better at predicting what happens next. Along the way, Adam Kucharski explores how innovations spread through friendship networks, what links computer viruses with folk stories - and why the most useful predictions aren't necessarily the ones that come true. Now revised and updated with content on Covid-19.
Author: Daniel E. Lapin
Publisher: John Wiley & Sons
ISBN: 9780471218685
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
Offers advice on personal finance and creating wealth based on the principles of Jewish tradition.
Author: Bill Hybels
Publisher: Chariot Victor Publishing
ISBN: 9780781433969
Category : Religion
Languages : en
Pages : 160
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Book Description
Modern man has come up with a host of formulas for life. You can read countless books telling you how to get rich, find love, or reach your hidden potential. But all this advice pales next to the timeless wisdom contained in God's original set of operating instructions. Those directions are found in--of all places--the Bible. They are known as the Ten Commandments. For those who want to live life according to the manufacturer's specifications, they are the ultimate "how-to" for life.
Author: Magid Magid
Publisher: Bonnier Zaffre
ISBN: 1788702913
Category : Political Science
Languages : en
Pages : 152
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Book Description
SHORTLISTED FOR BEST NON-FICTION BOOK BY A PARLIAMENTARIAN AT THE PARLIAMENTARY BOOK AWARDS 2021 'Read this book!' Caroline Lucas 'My money's on Magid.' Thandie Newton "Thou shalt not ignore this book. Magid is magic!" - Jarvis Cocker 'A man so inspiring you will have no choice but to cast your hopeless lethargy asunder' - Rufus Hound A guide to being courageous and community-minded, and to disrupting and dismantling age-old power structures in work, life and politics, written by someone who has done exactly that. Let's be honest. Magid Magid's story seems an unlikely one. He's a Somali-born black Muslim refugee who became the youngest ever Lord Mayor of Sheffield and one of the last UK MEPs. Magid has made headlines nationally and internationally for his creative ways of campaigning while not conforming to tradition and being unapologetically himself. Magid had no idea that the poster he dreamed up for a local music festival in 2018 would go viral. The poster contained the 10 commandments he tries to live by. He had no idea that this poster would come to represent a movement that has swept him to the heart of local and European establishment politics. Now, for the first time, he reveals the stories behind each of these 'commandments'; what drives him, the obstacles he overcame and what makes him hopeful. 'His voice and representation are inspirational and a force to reckon with.' Dr Shola Mos-Shogbamimu, lawyer, activist and author 'It's easy to problematise the world, but Magid has offered us answers , solutions and even the possibility of a new politics.' Jon McClure, lead singer of Reverend and The Makers 'Magid's book could not be more timely. A must read for anyone who wants to change the world.' Chunky Mark, The Artist Taxi Driver
Author: Ian Percy
Publisher: Inspired Productions Press
ISBN: 9780970714039
Category : Teams in the workplace
Languages : en
Pages : 0
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Book Description
Our success and happiness depends on our ability to collaborate with purpose and passion! This inspiring and insightful book/CD Gift Set provides eleven spiritual principles we need to work in enthusiastic teams capable of doing the impossible. If you lead any kind of team, this remarkable book will help you create unshakeable unity, purpose and passion among your teammates. Based on one of the most acclaimed motivational presentations of modern times.
Author: Don Keough
Publisher: Penguin UK
ISBN: 0141942053
Category : Business & Economics
Languages : en
Pages : 145
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Book Description
“After a lifetime in business, I’ve never been able to develop a set of rules or a step-by-step formula that will guarantee success in anything, much less in a field as dynamic and changing as business. What I can do, however, is talk about how to lose. I guarantee that anyone who follows my formula will be a highly successful loser.” The Ten Commandments for Business Failure is a lighthearted cautionary bible for leaders from a hugely admired elder statesman who is sought out for advice by a wide circle of luminaries. Plenty of speakers and writers are happy to dispense advice on how to succeed in business. From football coaches to ex-CEOs to psychologists to preachers, success gurus are everywhere. But none of them can offer any guarantees; the true path to success can’t be laid out as a simple step-by-step plan. The same cannot be said of failure, however. Failure is easy. In fact, there are ten serious blunders companies and individuals make over and over again, leading to failure so consistently that the list ought to be written in stone. Don Keough, who has seen and heard a lot in his six decade career, calls them his Ten Commandments for Business Failure. They include such reliable bad advice as Quit Taking Risks, Be Inflexible, Assume Infallibility, Put All Your Faith in Experts, and Be Afraid of the Future.
Author: Bart Barrett
Publisher: Xulon Press
ISBN: 1622304454
Category : Religion
Languages : en
Pages : 248
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Book Description
An epidemic of selfishness, greed, and immorality has wreaked havoc on our world. Even those who claim the Christian faith are not immune. The disease of sinful thought is highly contagious and inescapable. People long for a cure. As is often the case, true healing lies not in new treatments but in a remedy long-known yet poorly understood. Centuries ago God gave ten prescriptions, His Ten Commandments, as preventive and curative medicine. Medicine works only if taken, and patients don't take medicine without knowing its benefits. Dr. Bart Barrett uses powerful stories from his life and those of his patients and friends as evidence of the universality of the disease and the effectiveness of its cure. Intensely personal, profoundly honest, and frequently humorous, Barrett helps readers see themselves and their failings in a new way. As readers learn of the struggles and successes of people just like them they will gain understanding and hope. Family physician Bart Barrett, MD, has treated, cared for, and even helped bring into the world thousands of patients. Combining more than two decades of medical practice with a lifetime of Bible study, he teaches, speaks, and writes about the Bible with passion, integrity, and humor. Barrett lives in Huntington Beach, CA, with his wife Lisa and their two children.
Author: James F. Keenan, SJ
Publisher: Rowman & Littlefield
ISBN: 1442247150
Category : Religion
Languages : en
Pages : 180
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Book Description
The Works of Mercy introduces readers to the seven corporal and seven spiritual works of mercy, inviting readers to explore mercy in our everyday lives. James Keenan defines mercy as “the willingness to enter into the chaos of another,” and it is one of the central elements of the Christian faith. Over the centuries Christians have defined themselves by feeding the hungry, clothing the naked, and caring for the sick. The book explores the traditional works of mercy and also looks at how mercy enters into ordinary life, in the way we care for our families and the way we care for ourselves. The third edition features more inclusive language to resonate with readers of all backgrounds, new case studies and examples—from health care to the prison system, and new material on how Pope Francis and his papacy reflect mercy.
Author: Mark Batterson
Publisher: Baker Books
ISBN: 149340153X
Category : Religion
Languages : en
Pages : 144
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Book Description
The word If is a powerful little word. Some people are stuck in if only, trudging through lives marked with regret. But God wants us to live lives marked with possibilities, with the what if attitude that looks forward to the future with confidence. Why? Because the answer to "If God is for us, who can be against us?" is "No one." God is always on our side, every day, in every way. Young people especially need to hear this life-changing message of hope and freedom from Mark Batterson and his son Parker. With his trademark enthusiasm and contagious joy, Batterson helps teens and young adults overcome those feelings of guilt, fear, and doubt that plague them and embrace the truth that in Christ there is no condemnation. Unpacking the promises of Romans 8, he shows young readers that they are more than conquerors--right now and forever. And because of that, the possibilities for their lives are limitless.
