The Consuming Instinct PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Consuming Instinct PDF full book. Access full book title The Consuming Instinct by Gad Saad. Download full books in PDF and EPUB format.
Author: Gad Saad
Publisher: Prometheus Books
ISBN: 1616144300
Category : Business & Economics
Languages : en
Pages : 390
Get Book Here
Book Description
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
Author: Gad Saad
Publisher: Prometheus Books
ISBN: 1616144300
Category : Business & Economics
Languages : en
Pages : 390
Get Book Here
Book Description
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
Author: Gad Saad
Publisher: Rowman & Littlefield
ISBN: 1616144300
Category : Business & Economics
Languages : en
Pages : 394
Get Book Here
Book Description
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives-namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves-this is a fascinating read.
Author: Gad Saad
Publisher: Psychology Press
ISBN: 1135608253
Category : Business & Economics
Languages : en
Pages : 361
Get Book Here
Book Description
The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. Thi
Author: Gad Saad
Publisher: Simon and Schuster
ISBN: 162157993X
Category : Political Science
Languages : en
Pages : 165
Get Book Here
Book Description
"Read this book, strengthen your resolve, and help us all return to reason." —JORDAN PETERSON The West’s commitment to freedom, reason, and true liberalism have become endangered by a series of viral forces in our society today. Renowned host of the popular YouTube show “The SAAD Truth”, Dr. Gad Saad exposes how an epidemic of idea pathogens are spreading like a virus and killing common sense in the West. Serving as a powerful follow-up to Jordan Peterson’s book 12 Rules for Life Dr. Saad unpacks what is really happening in progressive safe zones, why we need to be paying more attention to these trends, and what we must do to stop the spread of dangerous thinking. A professor at Concordia University who has witnessed this troubling epidemic first-hand, Dr. Saad dissects a multitude of these concerning forces (corrupt thought patterns, belief systems, attitudes, etc.) that have given rise to a stifling political correctness in our society and how these have created serious consequences that must be remedied–before it’s too late.
Author: Gad Saad
Publisher: Springer Science & Business Media
ISBN: 3540927840
Category : Business & Economics
Languages : en
Pages : 392
Get Book Here
Book Description
All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed theories within their conceptual toolboxes. This edited book addresses this lacuna by culling chapters at the intersection of the evolutionary behavioral sciences and specific business contexts including in marketing, consumer behavior, advertising, innovation and creativity, intertemporal choice, negotiations, competition and cooperation in organizational settings, sex differences in workplace patterns, executive leadership, business ethics, store design, behavioral decision making, and electronic communication. To reword the famous aphorism of T. G. Dobzhansky, nothing in business makes sense except in the light of evolution.
Author: Matthew Willcox
Publisher: Pearson Education
ISBN: 0134053451
Category : Business & Economics
Languages : en
Pages : 247
Get Book Here
Book Description
Whether your objective is to grow a brand or promote healthy behaviors, you need a deep understanding of how humans intuitively make choices using cognitive mechanisms that have evolved over millions of years. Marketing is about influencing consumers' decisions, and the more you understand about human nature, the more successful you'll be. Fortunately, dramatic recent advances in neuroscience, evolutionary biology, and the behavioral and social sciences are revolutionizing the way we understand human decision-making. The Business of Choice doesn't just reveal what's been learned: it shows how to use these insights to make your brand or behavior the most instinctive, intuitive, and easiest choice. Authored by Matthew Willcox, founder and executive director of Draft FCB's pioneering Institute of Decision Making, The Business of Choice shows you: How choice has shaped the human species, leading to choices that often seem strange and irrational How marketers can leverage the same evolutionary factors that have made humans so successful What we copy from others, and what we don't copy: the power and limitations of "social" The huge cognitive biases associated with planning the future and remembering the past How to make decisions easy for consumers: building cognitive fluency, creating reference points, architecting information, and managing choice Convincing customers to feel intuitively good about the choices they've made - so they'll return for more
Author: Kathy Kolbe
Publisher: Kolbe Corp
ISBN: 9780971799912
Category : Business & Economics
Languages : en
Pages : 280
Get Book Here
Book Description
Discusses the practice of using one's instincts in five ways to achieve success and happiness, including acting before you think, committing to just enough, and knowing when to do nothing.
Author: Marc Schoen
Publisher: Penguin
ISBN: 0142180742
Category : Psychology
Languages : en
Pages : 274
Get Book Here
Book Description
Stop running. Nothing is chasing you. Thanks to technology, today’s world is more comfortable than ever, but our survival instinct that evolved to protect us from danger is on high alert. Though mild discomforts such as work demands, traffic jams, family conflict, or having to perform under pressure are not life threatening, they can still trigger the brain’s fight or flight fear reaction. And this response can lead to a reliance on drugs, alcohol, overeating, insomnia, phobias, chronic pain, illness, or just losing our temper for no apparent reason. In this eye-opening book, psychologist Dr. Marc Schoen offers practical strategies to tame your overly reactive survival instinct and conquer fear, build resilience, boost decision-making, and improve every aspect of your life.
Author: Virginia Sole-Smith
Publisher: Henry Holt and Company
ISBN: 1250120985
Category : Social Science
Languages : en
Pages : 302
Get Book Here
Book Description
An exploration, both personal and deeply reported, of how we learn to eat in today’s toxic food culture. Food is supposed to sustain and nourish us. Eating well, any doctor will tell you, is the best way to take care of yourself. Feeding well, any human will tell you, is the most important job a mother has. But for too many of us, food now feels dangerous. We parse every bite we eat as good or bad, and judge our own worth accordingly. When her newborn daughter stopped eating after a medical crisis, Virginia Sole-Smith spent two years teaching her how to feel safe around food again — and in the process, realized just how many of us are struggling to do the same thing. The Eating Instinct visits kitchen tables around America to tell Sole-Smith’s own story, as well as the stories of women recovering from weight loss surgery, of people who eat only nine foods, of families with unlimited grocery budgets and those on food stamps. Every struggle is unique. But Sole-Smith shows how they’re also all products of our modern food culture. And they’re all asking the same questions: How did we learn to eat this way? Why is it so hard to feel good about food? And how can we make it better?
Author: T. D. Jakes
Publisher: FaithWords
ISBN: 1455554014
Category : Religion
Languages : en
Pages : 192
Get Book Here
Book Description
Tap into your God-given intuition and start achieving ultimate success with this inspiring #1 New York Times bestseller from Bishop T.D. Jakes. If you have ever felt misaligned, this book is for you. If you have lost the rhythm, the passion, or the thrill of living in alignment, then keep reading. As He did with the very cells that comprise our bodies and the dry bones that were joined together for new life, God has given us deeper instincts to be attracted to those things that fit a higher and better purpose. Never settle for less than God's best for your life. Some people have the courage to move beyond the ordinary, from the methodical mediocre into the revolutionary realization of where they belong. You can have this sense of belonging only when you connect to your core calling. The calling to creativity, the calling to teach, to give, to build, are all part of allowing your instinct to guide you to the "something more" that you suspect is out there. If you are ready to break through the confines of where you are and discover where you are meant to be, then Instinct is your key!!--EndFragment--
