The Complete Idiot's Guide to Winning Customer Loyalty PDF Download
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Author: Murray Raphel
Publisher:
ISBN: 9781592573837
Category : Business & Economics
Languages : en
Pages : 356
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Book Description
Your company is in your customer’s hands. Essential reading that offers business managers a strategic plan to attract new customers and secure the business of existing ones. Readers will learn important ways of achieving customer loyalty, from developing a customer-driven culture and establishing customer trust to incorporating loyalty initiatives and responding to customer complaints. • Loyalty program membership exceeded a rate of 30% between 2000 and 2003 • The top 20% of a company’s customers account for 80% of sales • Top customers spend 50 times more than casual customers • Frequent flier/shopper programs are more popular than ever
Author: Murray Raphel
Publisher:
ISBN: 9781592573837
Category : Business & Economics
Languages : en
Pages : 356
Get Book Here
Book Description
Your company is in your customer’s hands. Essential reading that offers business managers a strategic plan to attract new customers and secure the business of existing ones. Readers will learn important ways of achieving customer loyalty, from developing a customer-driven culture and establishing customer trust to incorporating loyalty initiatives and responding to customer complaints. • Loyalty program membership exceeded a rate of 30% between 2000 and 2003 • The top 20% of a company’s customers account for 80% of sales • Top customers spend 50 times more than casual customers • Frequent flier/shopper programs are more popular than ever
Author: James E. Dion
Publisher: Penguin
ISBN: 9781592577262
Category : Business & Economics
Languages : en
Pages : 372
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Book Description
A comprehensive guide to running a retail store, with advice on hiring and training, licenses and registrations, working with customers, and learning the retail market.
Author: Steven D. Strauss
Publisher: Penguin
ISBN: 9780028643663
Category : Political Science
Languages : en
Pages : 342
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Book Description
An objective, comprehensive, and easy-to-read reference to the 50 most significant conflicts around the world. For those who want to learn why there is so much hate in the world, and why much of it seems to be directed at the United States.
Author: Nathan Barber
Publisher: Penguin
ISBN: 1101558563
Category : History
Languages : en
Pages : 602
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Book Description
• Fascinating, fact-filled writing that delivers hundreds of years in the life of the European continent • Terrific supplementary reading for AP History students
Author: Arthur R. Pell
Publisher: Penguin
ISBN: 9781592571451
Category : Business & Economics
Languages : en
Pages : 434
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Book Description
To new managers and leaders, getting the most and the best from employees is often one of the biggest challenges. One of the most popular topics in the business category today, "people management," is often confusing and difficult - with opportunities for missteps along the way. The Complete Idiot's GuideR to Managing People, Third Edition is the solution to a new manager's questions. In the fully updated revised edition, expert author Dr. Arthur Pell helps readers navigate these new seas - and find success! With solid coverage of leadership, team management, delegation, workload management, and reward/discipline systems, The Complete Idiot's GuideR to Managing People, Third Edition offers new and updated coverage on working with employees on goal and career management, downsizing and laying off employees, fully revised sexual harassment and EOE information, interviewing techniques, the critical new employee period, managing through negative times, and retaining good employees.
Author: Judith Kuriansky
Publisher: Penguin
ISBN: 9780028642062
Category : Family & Relationships
Languages : en
Pages : 438
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Book Description
Reveals secrets for maintaining a good relationship, with tips on keeping the passion alive, coping with barriers, recognizing a bad relationship, and knowing when to call it quits
Author: Howard Cannon
Publisher: Penguin
ISBN: 9780028641683
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Offers advice on opening a restaurant, including site selection, marketing, staff management, menu pricing, kitchen organization, and cash overages.
Author: Kevin Osborn
Publisher: Penguin
ISBN: 9780028623856
Category : Social Science
Languages : en
Pages : 428
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Book Description
An introduction to Greek and Roman mythology provides explanations of all the gods and their roles, origins of the myths and theories on who wrote them, and the function of myths in society
Author: Harley Manning
Publisher: Houghton Mifflin Harcourt
ISBN: 0547913982
Category : Business & Economics
Languages : en
Pages : 275
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Book Description
For readers of "Delivering Happiness" and "The New Gold Standard"--a revolutionary approach to understanding and mastering the customer experience from Forrester Research.
Author: Jay Stevenson
Publisher: Penguin
ISBN: 9780028643380
Category : Philosophy
Languages : en
Pages : 342
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Book Description
Explores the ideas of several philosophers, including Socrates, Descartes, Kierkegaard, and Freud, and discusses how to create a philosophy and apply philosophical principles.
