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Author: Steve Adams
Publisher: SPCK
ISBN: 0281077916
Category : Self-Help
Languages : en
Pages : 183
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Book Description
When facing a red light, what can you say to turn it green? Hooking an audience? Sweating in a job interview? The results of what you say aren’t coincidence. Whether you persuade, or not, is down to whether you use the right prompts. The Centre Brain – the body’s action centre – responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. This book explains why your communication works, or doesn’t. Why you prompt action, or don’t. The result of a 20-year quest to discover what prompts action, this book offers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will empower you to really make the most of your message. 'This book will help you get to the heart of what makes people and their communication persuasive.' – Ram Gidoomal CBE, international businessman
Author: Steve Adams
Publisher: SPCK
ISBN: 0281077916
Category : Self-Help
Languages : en
Pages : 183
Get Book Here
Book Description
When facing a red light, what can you say to turn it green? Hooking an audience? Sweating in a job interview? The results of what you say aren’t coincidence. Whether you persuade, or not, is down to whether you use the right prompts. The Centre Brain – the body’s action centre – responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. This book explains why your communication works, or doesn’t. Why you prompt action, or don’t. The result of a 20-year quest to discover what prompts action, this book offers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will empower you to really make the most of your message. 'This book will help you get to the heart of what makes people and their communication persuasive.' – Ram Gidoomal CBE, international businessman
Author: National Academy of Sciences
Publisher: National Academies Press
ISBN: 0309045290
Category : Medical
Languages : en
Pages : 195
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Book Description
The brain ... There is no other part of the human anatomy that is so intriguing. How does it develop and function and why does it sometimes, tragically, degenerate? The answers are complex. In Discovering the Brain, science writer Sandra Ackerman cuts through the complexity to bring this vital topic to the public. The 1990s were declared the "Decade of the Brain" by former President Bush, and the neuroscience community responded with a host of new investigations and conferences. Discovering the Brain is based on the Institute of Medicine conference, Decade of the Brain: Frontiers in Neuroscience and Brain Research. Discovering the Brain is a "field guide" to the brainâ€"an easy-to-read discussion of the brain's physical structure and where functions such as language and music appreciation lie. Ackerman examines: How electrical and chemical signals are conveyed in the brain. The mechanisms by which we see, hear, think, and pay attentionâ€"and how a "gut feeling" actually originates in the brain. Learning and memory retention, including parallels to computer memory and what they might tell us about our own mental capacity. Development of the brain throughout the life span, with a look at the aging brain. Ackerman provides an enlightening chapter on the connection between the brain's physical condition and various mental disorders and notes what progress can realistically be made toward the prevention and treatment of stroke and other ailments. Finally, she explores the potential for major advances during the "Decade of the Brain," with a look at medical imaging techniquesâ€"what various technologies can and cannot tell usâ€"and how the public and private sectors can contribute to continued advances in neuroscience. This highly readable volume will provide the public and policymakersâ€"and many scientists as wellâ€"with a helpful guide to understanding the many discoveries that are sure to be announced throughout the "Decade of the Brain."
Author: David Shrigley
Publisher: W. W. Norton & Company
ISBN: 0393240398
Category : Humor
Languages : en
Pages : 209
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Book Description
"How are you feeling? Are you alright? ... Don't worry. This is a self-help book. You'll feel better very soon"--From back cover.
Author: R. Douglas Fields
Publisher: Simon and Schuster
ISBN: 1439160430
Category : Medical
Languages : en
Pages : 629
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Book Description
Despite everything that has been written about the brain, a potentially critical part of this vital organ has been overlooked—until now. The Other Brain examines the growing importance of glia, which make up approximately 85 percent of the cells in the brain, and the role they play in how the brain functions, malfunctions, and heals itself. Long neglected as little more than cerebral packing material, glia (meaning “glue”) are now known to regulate the flow of information between neurons and to repair the brain and spinal cord after injury and stroke. But scientists are also discovering that diseased and damaged glia play a significant role in psychiatric illnesses such as schizophrenia and depression, and in neurodegenerative diseases such as Parkinson’s and Alzheimer’s. Diseased glia cause brain cancer and multiple sclerosis and are linked to infectious diseases such as HIV and prion disease (mad cow disease, for example) and to chronic pain. The more we learn about these cells that make up the “other” brain, the more important they seem to be. Written by a neuroscientist who is a leader in glial research, The Other Brain gives readers a much more complete understanding of how the brain works and an intriguing look at potentially revolutionary developments in brain science and medicine.
Author:
Publisher: Academic Press
ISBN: 0444636242
Category : Medical
Languages : en
Pages : 606
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Book Description
The Parietal Lobe, Volume 151, the latest release from the Handbook of Clinical Neurology series, provides a foundation on the neuroanatomy, neurophysiology and clinical neurology/neuropsychology of the parietal lobe that is not only applicable to both basic researchers and clinicians, but also to students and specialists who are interested in learning more about disorders brought on by damage or dysfunction. Topics encompass the evolution, anatomy, connections, and neurophysiology, the major neurological and neuropsychological deficits and syndromes caused by damage, the potential for improvement via transcranial stimulation, and the role of the parietal in the cerebral networks for perception and action. - Provides a broad overview of the neuroanatomy, neurophysiology and clinical neurology of this region of the cortex - Offers additional insights regarding the role of the parietal in the cerebral networks for perception and action - Addresses the most frequent complications associated with damage, including somatosensory, perceptual, language, and memory, deficits, pain, optic ataxia, spatial neglect, apraxia, and more - Edited work with chapters authored by global leaders in the field - Presents the broadest, most expert coverage available
Author: Mikhail I. Rabinovich
Publisher: MIT Press
ISBN: 0262549905
Category : Medical
Languages : en
Pages : 371
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Book Description
Experimental and theoretical approaches to global brain dynamics that draw on the latest research in the field. The consideration of time or dynamics is fundamental for all aspects of mental activity—perception, cognition, and emotion—because the main feature of brain activity is the continuous change of the underlying brain states even in a constant environment. The application of nonlinear dynamics to the study of brain activity began to flourish in the 1990s when combined with empirical observations from modern morphological and physiological observations. This book offers perspectives on brain dynamics that draw on the latest advances in research in the field. It includes contributions from both theoreticians and experimentalists, offering an eclectic treatment of fundamental issues. Topics addressed range from experimental and computational approaches to transient brain dynamics to the free-energy principle as a global brain theory. The book concludes with a short but rigorous guide to modern nonlinear dynamics and their application to neural dynamics.
Author: Marcus Warner
Publisher: Moody Publishers
ISBN: 0802494439
Category : Religion
Languages : en
Pages : 293
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Book Description
Revive your leadership. Grow healthy teams. See great results. Healthy teams begin with healthy leaders, and at the heart of this dynamic is emotional maturity—the quality the greatest leaders possess. Combining solid theology, cutting-edge brain science, and decades of counseling and consulting experience, Rare Leadership shows you how to take your leadership and team to the next level. It will equip you to: Cultivate emotional maturity in yourself and others Develop the four habits of R.A.R.E. leaders Promote a strong group identity Keep relationships bigger than problems Increase productivity through trust, joy, and engagement Whether you are burnt out or just looking to improve, when you prioritize people and lead from a secure identity, you’ll be amazed at the freedom you feel and the results you see. You can lead from a healthy place, respond rather than react, and build the team of your dreams. If you want to take your organization to the next level, it starts with you. Read Rare Leadership and be equipped to lead joy-filled, emotionally mature, relationally connected teams.
Author: Bessel A. Van der Kolk
Publisher: Penguin Books
ISBN: 0143127748
Category : Medical
Languages : en
Pages : 466
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Book Description
Originally published by Viking Penguin, 2014.
Author: Laurence J. Kirmayer
Publisher: Cambridge University Press
ISBN: 1108580572
Category : Psychology
Languages : en
Pages : 694
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Book Description
Recent neuroscience research makes it clear that human biology is cultural biology - we develop and live our lives in socially constructed worlds that vary widely in their structure values, and institutions. This integrative volume brings together interdisciplinary perspectives from the human, social, and biological sciences to explore culture, mind, and brain interactions and their impact on personal and societal issues. Contributors provide a fresh look at emerging concepts, models, and applications of the co-constitution of culture, mind, and brain. Chapters survey the latest theoretical and methodological insights alongside the challenges in this area, and describe how these new ideas are being applied in the sciences, humanities, arts, mental health, and everyday life. Readers will gain new appreciation of the ways in which our unique biology and cultural diversity shape behavior and experience, and our ongoing adaptation to a constantly changing world.
Author: Chris Frith
Publisher: John Wiley & Sons
ISBN: 1118697480
Category : Psychology
Languages : en
Pages : 257
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Book Description
Written by one of the world’s leading neuroscientists, Making Up the Mind is the first accessible account of experimental studies showing how the brain creates our mental world. Uses evidence from brain imaging, psychological experiments and studies of patients to explore the relationship between the mind and the brain Demonstrates that our knowledge of both the mental and physical comes to us through models created by our brain Shows how the brain makes communication of ideas from one mind to another possible
