The Campaign Within

The Campaign Within PDF Author: Neil Giuliano
Publisher: Querelle Press
ISBN: 9781936833269
Category : Biography & Autobiography
Languages : en
Pages : 0

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Book Description
In The Campaign Within, Neil Giuliano shares in candid and revealing detail his long private journey from growing up a shy, self-doubting kid with a secret in an Italian-American Catholic family to making history as the first openly gay mayor of a U.S. city over 150,000 in population. In addition to his deeply personal story, Neil takes us behind the scenes of local and national politics, including his elections and involvement with Senator John McCain’s 2000 presidential primary campaign, the anti-gay mayoral recall vote that threatened to oust him from office, Co-Chairing a 2004 Presidential Debate, his decision to leave the Republican Party as it tilted further right, becoming a Democrat, and his considering a return to public office. Neil also chronicles his national social justice work and celebrity-filled tenure as president of the Gay & Lesbian Alliance Against Defamation (GLAAD) and Executive Producer of the GLAAD Media Awards on the Bravo TV network with behind the scenes stories that surprise and inspire. Brave and compelling, The Campaign Within demonstrates that the greatest campaigns are not the ones taking place within the public realms of electoral politics but the personal ones inside each and every one of us. Currently CEO at San Francisco AIDS Foundation and a leadership consultant, speaker and coach, Giuliano resides in Tempe and San Francisco.

The Campaign Within

The Campaign Within PDF Author: Neil Giuliano
Publisher: Querelle Press
ISBN: 9781936833269
Category : Biography & Autobiography
Languages : en
Pages : 0

Get Book Here

Book Description
In The Campaign Within, Neil Giuliano shares in candid and revealing detail his long private journey from growing up a shy, self-doubting kid with a secret in an Italian-American Catholic family to making history as the first openly gay mayor of a U.S. city over 150,000 in population. In addition to his deeply personal story, Neil takes us behind the scenes of local and national politics, including his elections and involvement with Senator John McCain’s 2000 presidential primary campaign, the anti-gay mayoral recall vote that threatened to oust him from office, Co-Chairing a 2004 Presidential Debate, his decision to leave the Republican Party as it tilted further right, becoming a Democrat, and his considering a return to public office. Neil also chronicles his national social justice work and celebrity-filled tenure as president of the Gay & Lesbian Alliance Against Defamation (GLAAD) and Executive Producer of the GLAAD Media Awards on the Bravo TV network with behind the scenes stories that surprise and inspire. Brave and compelling, The Campaign Within demonstrates that the greatest campaigns are not the ones taking place within the public realms of electoral politics but the personal ones inside each and every one of us. Currently CEO at San Francisco AIDS Foundation and a leadership consultant, speaker and coach, Giuliano resides in Tempe and San Francisco.

Inside the Campaign

Inside the Campaign PDF Author: Alex Marland
Publisher: UBC Press
ISBN: 0774864699
Category : Political Science
Languages : en
Pages : 263

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Book Description
Political leaders are the public face of a party during an election campaign. But what type of work is conducted behind the scenes by lesser-known party members attempting to propel their leaders to victory at the federal level in Canada? Inside the Campaign is a behind-the-scenes look at the people involved in an election campaign and the work they do. Each chapter reveals how campaign staffers, as well as by those covering and organizing election-related events, perform their duties and overcome obstacles during the heat of a campaign to get their respective leaders elected. Practitioners and political scientists collaborate to present real-world insights that demystify over a dozen occupations, including campaign chairs, fundraisers, advertisers, platform designers, communication personnel, election administrators, political staff, journalists, and pollsters. Inside the Campaign provides an inside look at, and unparalleled understanding of, the nuts and bolts of running a federal campaign in Canada.

The Campaign

The Campaign PDF Author: Carlos Fuentes
Publisher: Macmillan
ISBN: 0374118280
Category : Fiction
Languages : en
Pages : 256

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Book Description
An inflamed revolutionary democrat and the son of a wealthy Argentine ranch owner, Baltasar Bustos, kidnaps the child of the Marquise de Cabra in 19th century South America.

The Campaign

The Campaign PDF Author: Leila Sales
Publisher: Abrams
ISBN: 1683357167
Category : Juvenile Fiction
Languages : en
Pages : 254

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Book Description
Veep meets Parks and Recreation in this hilarious illustrated middle-grade political comedy about a 12-year-old who runs her babysitter’s campaign for mayor For 12-year-old Maddie Polansky, the only good part of school is art class. And though she’s never paid much attention to politics, when she learns that the frontrunner for mayor of her city intends to cut funding for the arts in public schools, the political suddenly becomes very personal. So Maddie persuades her babysitter, Janet, to run for mayor against Lucinda Burghart, art-hating bad guy. Soon, Maddie is thrust into the role of campaign manager, leading not only to humor and hijinks, but to an inspiring story for young readers that talks about activism and what it takes to become an engaged citizen. Maddie and Janet’s adventures on the campaign trail are illustrated by copious black-and-white drawings throughout the book.

Anatomy of a Campaign

Anatomy of a Campaign PDF Author: John Kiszely
Publisher: Cambridge University Press
ISBN: 1107194598
Category : History
Languages : en
Pages : 393

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Book Description
Senior military commander assesses the reasons behind the ignominious failure of the British campaign in Norway in 1940.

Marketing in the Round

Marketing in the Round PDF Author: Gini Dietrich
Publisher: Que Publishing
ISBN: 0132939541
Category : Business & Economics
Languages : en
Pages : 265

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Book Description
Drive more value from all your marketing and communications channels--together! Demolish your silos and sync all your messaging, strategies, and tactics (really!). Optimize every medium and platform, from iPad and Facebook to TV and direct. This book is a must-read for every senior marketing, communications, and PR decision-maker. It’s not about social media. Or new (or old) media. It’s about results—and there’s only one way to get results. You must finally bite the bullet, tear down your silos, and integrate all your marketing and communications. That’s how you choose the best platforms and messages for each customer. That’s how you make research and metrics work. That’s how you overcome today’s insane levels of complexity and clutter. You’re thinking: Oh, that’s all I need to do? “Just” integrate my whole organization? Are you nuts? No. We’re not. It can be done. This book’s authors have done it. They’ve shown others how to do it. And now they’re going to show you. Step by step. Strategy. Tactics. Research. Metrics. Culture. Social. Mobile. Direct. Broadcast. Print. All of it. With you, the marketing/communications decision-maker, right at the center...right where you belong! Even now, organizational silos prevent most companies from conversing coherently with customers, delivering the right targeted messages, and building real synergies across all their marketing and communications programs. Now, Gini Dietrich and Geoff Livingston show how to finally break down those silos, bridging traditional and newer disciplines to drive more value from all of them. You’ll learn how to create a flexible marketing hub with integrated spokes including sales, PR, advertising, customer service, HR, social media, and the executive team. Then, you’ll learn how to use your hub to speak cohesively with each customer through the tools and platforms that deliver the best results at the lowest cost. Dietrich and Livingston guide you through hands-on strategic planning, illustrating key points with real case studies and offering practical exercises for applying their principles. You’ll learn how to perform baseline analyses of media from iPad apps to radio, optimize resource allocation, change culture to overcome siloed behavior, use measurement to clear away obstacles, and gain more value from every marketing investment you make. Pull it all together--finally! How to successfully integrate your tactics, tools, messages, and teams Better goals, better results: beyond “SMART” to “SMARTER” Specific, measurable, attainable, relevant, time-bound, evaluate, and reevaluate Better listening: stakeholders, customers, and research that works How to make sure you hear what really matters Four powerful ways to market in the round When to go direct, come from above, use the groundswell, or execute flanking maneuvers

The Campaign Manager

The Campaign Manager PDF Author: Catherine Shaw
Publisher: Routledge
ISBN: 042995882X
Category : Political Science
Languages : en
Pages : 353

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Book Description
Everything you need to know about Vote by Mail! Successful campaign manager and three-term mayor of Ashland, Oregon, Catherine Shaw presents the must-have handbook for navigating local campaigns. This clear and concise handbook gives political novices and veterans alike a detailed, soup-to-nuts plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting the right voters are clearly explained through specific examples, anecdotes, and illustrations. Shaw also provides in-depth information on assembling campaign teams and volunteers, canvassing, how to conduct a precinct analysis, and how to campaign on a shoestring budget. The Campaign Manager is an encouraging, lucid presentation of how to win elections at the local level.The sixth edition has been fully revised to include new and expanded coverage of contemporary campaign management-from digital ads and new social media tools to data-driven voter targeting tactics and vote by mail strategies.

The Shiloh Campaign

The Shiloh Campaign PDF Author: Steven E. Woodworth
Publisher: SIU Press
ISBN: 9780809328925
Category : History
Languages : en
Pages : 184

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Book Description
Some 100,000 soldiers fought in the April 1862 battle of Shiloh, and nearly 20,000 men were killed or wounded; more Americans died on that Tennessee battlefield than had died in all the nation’s previous wars combined. In the first book in his new series, Steven E. Woodworth has brought together a group of superb historians to reassess this significant battleandprovide in-depth analyses of key aspects of the campaign and its aftermath. The eight talented contributors dissect the campaign’s fundamental events, many of which have not received adequate attention before now. John R. Lundberg examines the role of Albert Sidney Johnston, the prized Confederate commander who recovered impressively after a less-than-stellar performance at forts Henry and Donelson only to die at Shiloh; Alexander Mendoza analyzes the crucial, and perhaps decisive, struggle to defend the Union’s left; Timothy B. Smith investigates the persistent legend that the Hornet’s Nest was the spot of the hottest fighting at Shiloh; Steven E. Woodworth follows Lew Wallace’s controversial march to the battlefield and shows why Ulysses S. Grant never forgave him; Gary D. Joiner provides the deepest analysis available of action by the Union gunboats; Grady McWhineydescribes P. G. T. Beauregard’s decision to stop the first day’s attack and takes issue with his claim of victory; and Charles D. Grear shows the battle’s impact on Confederate soldiers, many of whom did not consider the battle a defeat for their side. In the final chapter, Brooks D. Simpson analyzes how command relationships—specifically the interactions among Grant, Henry Halleck, William T. Sherman, and Abraham Lincoln—affected the campaign and debunks commonly held beliefs about Grant’s reactions to Shiloh’s aftermath. The Shiloh Campaign will enhance readers’ understanding of a pivotal battle that helped unlock the western theater to Union conquest. It is sure to inspire further study of and debate about one of the American Civil War’s momentous campaigns.

No Turning Point

No Turning Point PDF Author: Theodore Corbett
Publisher: University of Oklahoma Press
ISBN: 0806189835
Category : History
Languages : en
Pages : 450

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Book Description
The Battle of Saratoga in 1777 ended with British general John Burgoyne’s troops surrendering to the American rebel army commanded by General Horatio Gates. Historians have long seen Burgoyne’s defeat as a turning point in the American Revolution because it convinced France to join the war on the side of the colonies, thus ensuring American victory. But that traditional view of Saratoga overlooks the complexity of the situation on the ground. Setting the battle in its social and political context, Theodore Corbett examines Saratoga and its aftermath as part of ongoing conflicts among the settlers of the Hudson and Champlain valleys of New York, Canada, and Vermont. This long, more local view reveals that the American victory actually resolved very little. In transcending traditional military history, Corbett examines the roles not only of enlisted Patriot and Redcoat soldiers but also of landowners, tenant farmers, townspeople, American Indians, Loyalists, and African Americans. He begins the story in the 1760s, when the first large influx of white settlers arrived in the New York and New England backcountry. Ethnic and religious strife marked relations among the colonists from the outset. Conflicting claims issued by New York and New Hampshire to the area that eventually became Vermont turned the skirmishes into a veritable civil war. These pre-Revolution conflicts—which determined allegiances during the Revolution—were not affected by the military outcome of the Battle of Saratoga. After Burgoyne’s defeat, the British retained control of the upper Hudson-Champlain valley and mobilized Loyalists and Native allies to continue successful raids there even after the Revolution. The civil strife among the colonists continued into the 1780s, as the American victory gave way to violent strife amounting to class warfare. Corbett ends his story with conflicts over debt in Vermont, New Hampshire, and finally Massachusetts, where the sack of Stockbridge—part of Shays’s Rebellion in 1787—was the last of the civil disruptions that had roiled the landscape for the previous twenty years. No Turning Point complicates and enriches our understanding of the difficult birth of the United States as a nation.

Race, Campaign Politics, and the Realignment in the South

Race, Campaign Politics, and the Realignment in the South PDF Author: James M. Glaser
Publisher: Yale University Press
ISBN: 9780300077230
Category : History
Languages : en
Pages : 258

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Book Description
Since the Voting Rights Act of 1965, while Republican candidates have carried the South in presidential elections, the Democratic Party has persisted in winning southern congressional elections. Drawing on a wide variety of sources, this text examines this political phenomenon.