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Author: Tim Breitbarth
Publisher: Routledge
ISBN: 1317351584
Category : Sports & Recreation
Languages : en
Pages : 330
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Book Description
Golf is big business around the world. With high profile series such as the PGA, LPGA and European tours to the re-introduction of golf to the Olympics at Rio 2016, golf occupies a prominent place in the global sport community. This is the first book to introduce the fundamentals of golf business and management from a truly international perspective, covering key topics such as media, club management, sponsorship and retail, at elite and non-elite levels. With sections exploring the development of golf on every continent, including North America, South America, Europe, the Middle East, Africa and Asia, this book presents the latest thinking on current issues in golf, ranging from sustainability and innovation to global governance. Each chapter incorporates helpful features for students including learning objectives, discussion questions, guides to further reading, recommended websites and insights from industry voices. This book is essential reading for students of any golf-related degree course or professional accreditation programme, and will also be of interest to those studying or working in sport business, sport management and sport tourism. Underpinned by up-to-date literature, golf researchers will also find the book a useful starting point.
Author: James J. Keegan
Publisher:
ISBN: 9780692008416
Category : Golf
Languages : en
Pages : 316
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Book Description
Author: Pat Summerall
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
This step-by-step guide shows how to enhance fortune through the cultivation of new friendships and relationships while enjoying the game readers love to play. It tells how to properly structure a golf game so that it becomes both the ideal setting to create and promote deals, both small and large.
Author: Tim Breitbarth
Publisher: Routledge
ISBN: 1317351584
Category : Sports & Recreation
Languages : en
Pages : 330
Get Book Here
Book Description
Golf is big business around the world. With high profile series such as the PGA, LPGA and European tours to the re-introduction of golf to the Olympics at Rio 2016, golf occupies a prominent place in the global sport community. This is the first book to introduce the fundamentals of golf business and management from a truly international perspective, covering key topics such as media, club management, sponsorship and retail, at elite and non-elite levels. With sections exploring the development of golf on every continent, including North America, South America, Europe, the Middle East, Africa and Asia, this book presents the latest thinking on current issues in golf, ranging from sustainability and innovation to global governance. Each chapter incorporates helpful features for students including learning objectives, discussion questions, guides to further reading, recommended websites and insights from industry voices. This book is essential reading for students of any golf-related degree course or professional accreditation programme, and will also be of interest to those studying or working in sport business, sport management and sport tourism. Underpinned by up-to-date literature, golf researchers will also find the book a useful starting point.
Author: Gay Henricks
Publisher: Rodale Books
ISBN: 9781579546939
Category : Sports & Recreation
Languages : en
Pages : 160
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Book Description
What does your golf swing have to do with your success in business and life? Everything-- if you know the three powerful secrets of Conscious Golf. While working with more than 1,000 executives over the past 30 years, best-selling author and noted executive coach Gay Hendricks discovered that the secrets of success in golf, business and life are one and the same. Conscious Golf reveals those practical secrets to you clearly and simply so that you can play better golf, be more successful in your work and enjoy a daily life free of stress. Conscious Golf shows you, step-by-step, how to put these life-changing secrets to work on the golf course and in the business world. Through vivid examples drawn from his consulting practice, Hendricks guides you through the process of applying this practical wisdom to the real-world challenges that confront you in the game of golf and the business of your life. Conscious Golf gives you three radically innovative insights into how golf and business actually work. When you understand the impact of those insights-- and see how they affect every moment of your day-- your golf game and your work life will skyrocket out of the ordinary and into a new zone of clarity, fulfillment and self-renewing forward momentum.
Author: James J. Keegan
Publisher:
ISBN: 9780984626892
Category : Golf
Languages : en
Pages : 313
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Book Description
The Business of Golf is a series of two books with a passionate focus on creating value for the golfer based on a foundation that produces a return on an investment for the golf course owner. The Business of Golf What Are You Thinking? functions as a primer for avid golfers, college students in Professional Golf Management Programs, and golf industry professionals seeking to refresh their knowledge on the fundamentals of the golf industry and operating a golf course. This book garnered widespread appeal, due to its singularity as a source that provides strategic, tactical, and operational guidance, It has been purchased in over 16 countries and is used by 15 universities and colleges in their curriculums. In contrast to the basic primer, The Business of Golf Why? How? What?, first published in 2013, caters to the seasoned industry professional. The book guides a golf course management team in creating a strategic vision, determining the resources to be allocated and the policies and procedures that require consistent execution, accompanied with 21 templates that can be licensed at www.golfconfergence.com. Both of these books represents over a decade of research conducted in partnership with golf courses worldwide. The perspective contained in both addresses comprehensible and executable principals that encompass a diverse range of subjects including architecture, agronomy, intellectual property, rate structures, social media, water utilization and yield management. While the insights presented are clear, the analysis undertaken was extensive. The principles in these books formed an integral part of a Clemson University Ed. D.D. dissertation in which 11 leading golf course managers operating 34 golf courses vetted and validated the principals herein contained. Assurance of identifying the potential of a facility resides in the application of the books' concepts. These books help the golf course management team and staff develop a focused and disciplined approach based on quantitative data to identify and mitigate the impact of uncontrollable factors (economy, location and weather). From understanding these fundamentals, the controllable factors can be leveraged to enhance each golfer's qualitative experience while ensuring a positive financial return on investment to the golf course stake-holders.
Author: Mark Conrad
Publisher: Routledge
ISBN: 113685553X
Category : Business & Economics
Languages : en
Pages : 398
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Book Description
This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, college, and international sports organizations – structure, governance, labor issues, and other business factors within the sports community. Written clearly and compellingly, The Business of Sports includes cases (historical, current, and hypothetical) to illustrate how business concerns play a role in the reporting of sports. New features for the second edition include: updates throughout, including disciplinary policies throughout the major sports leagues expanded discussion of intellectual property issues and merchandising new sections on ethical issues in sports, aimed at journalists. Offering critical insights on the business of sports, this text is a required resource for sports journalists and students in sports journalism.
Author: Robert Christie Mill
Publisher: John Wiley & Sons
ISBN: 047174722X
Category : Business & Economics
Languages : en
Pages : 498
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Book Description
This updated second edition of ""Resorts: Management and Operation"" addresses the expansion of the resort industry and provides practical, need-to-know information on the development and management of all aspects of these properties, which include ski areas, gaming properties, cruise ships, and spas.
Author: Joseph E. Austrian
Publisher:
ISBN:
Category : Businessmen
Languages : en
Pages : 140
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Book Description
Author: Andy Farrell
Publisher: Penguin
ISBN: 0756647533
Category : Sports & Recreation
Languages : en
Pages : 399
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Book Description
Golf is one of the world''s fastest growing sports, with more than 60 million players worldwide generating billions of dollars a year, and book sales in the millions. The Golf Book opens with a history of the game, including its origins and rich traditions. The story continues later as thebook visits the world''s most prestigious golf championships, including The Openand The Ryder Cup. Many of these have been the settings of the greatest momentsin golf, and a separate section is devoted to a celebration of the special feats that have defined the sport over the years. A lavish tour of the most coveted golf courses, from St. Andrews in Scotland, to Augusta in the US, and Cape Kidnappers in New Zealand, transports the reader to the fairways of golfing fantasies. The accent is on style, design, and technology as The Golf Book showcases the very latest developments in equipment, from the evolution of the golf ball to custom-fitted clubs. Harnessing the new technology is the focus of the unique techniques section that examines and dissects the shots of the professionals,and suggests ways in which players of all skill levels can improve their game. The book would not be complete without the records and statistics that tell their own story of the game.
Author: Adam Witty
Publisher: Advantage Media Group
ISBN: 1599324075
Category : Business & Economics
Languages : en
Pages : 184
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Book Description
"Inside these pages, you'll discover nine exciting, different ways to make money and advance your career, business or cause by being the author of a book."--Back cover.
