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Author: Itzik Amiel
Publisher: Filament Publishing Limited
ISBN: 9781910125151
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
According to power networker Itzik Amiel, giving 'Authentic Attention' to other people is the secret ingredient to reaching out to and connecting with other people. What distinguishes highly successful people from everyone else is the way they use the 'Power of Attention' to build relationships, both in business and in their personal lives, so that everyone wins. Learn new strategies to help you reach out and deeply connect with colleagues, friends, and prospects - the people who will help you reach amazing success.
Author: Itzik Amiel
Publisher: Filament Publishing Limited
ISBN: 9781910125151
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
According to power networker Itzik Amiel, giving 'Authentic Attention' to other people is the secret ingredient to reaching out to and connecting with other people. What distinguishes highly successful people from everyone else is the way they use the 'Power of Attention' to build relationships, both in business and in their personal lives, so that everyone wins. Learn new strategies to help you reach out and deeply connect with colleagues, friends, and prospects - the people who will help you reach amazing success.
Author: Tim Wu
Publisher: Vintage
ISBN: 0804170045
Category : Business & Economics
Languages : en
Pages : 434
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Book Description
From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.
Author: Matt Miller
Publisher:
ISBN: 9781946444257
Category : Education
Languages : en
Pages : 240
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Book Description
Textbooks are symbols of centuries-old education. They're often outdated as soon as they hit students' desks. Acting "by the textbook" implies compliance and a lack of creativity. It's time to ditch those textbooks--and those textbook assumptions about learning In Ditch That Textbook, teacher and blogger Matt Miller encourages educators to throw out meaningless, pedestrian teaching and learning practices. He empowers them to evolve and improve on old, standard, teaching methods. Ditch That Textbook is a support system, toolbox, and manifesto to help educators free their teaching and revolutionize their classrooms.
Author: Chip Heath
Publisher: Crown Currency
ISBN: 030759016X
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
Author: Karen Nelson-Field
Publisher: Springer Nature
ISBN: 9819700841
Category :
Languages : en
Pages : 386
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Book Description
Author: Risto Näätänen
Publisher: Routledge
ISBN: 0429945671
Category : Psychology
Languages : en
Pages : 596
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Book Description
Originally published in 1992, this book presents original psychophysiological research based on computerized techniques of recording and evaluating event-related brain potentials. The application of multichannel magnetoencephalography greatly contributes to exact localization of corresponding neuronal generators responsible for attention. The book contains a bulk of information concerning data obtained by cognitive psychology in the area of study of attention. These results are closely linked with neurophysiological investigation of attention.
Author: Ezra Werb
Publisher: Free Spirit Publishing
ISBN: 1631983210
Category : Education
Languages : en
Pages : 282
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Book Description
A lively read from a working teacher offers practical engagement strategies for students with attention challenges If learning is a motor, student engagement is the key. But when teaching students with ADHD and other attention challenges, sometimes even the most finely tuned classroom can sputter. Teach for Attention! is your tool belt of teaching strategies for students with ADHD, low self-confidence, distraction, and other attention challenges. Dozens of true classroom stories show the strategies in action. It’s all about making simple fixes so you can reach every student without changing your approach or revamping your curriculum. Carry these ideas with you like tools on a belt—the right one will be there when you need it!
Author: Tim Wu
Publisher: Atlantic Books Ltd
ISBN: 0857892126
Category : Social Science
Languages : en
Pages : 388
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Book Description
Winner of the 2011 Business Book of the Year Award The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has, in time, become centralized and closed; as corporate power has taken control of the 'master switch.' Today a similar struggle looms over the Internet, and as it increasingly supersedes all other media the stakes have never been higher. Part industrial exposé, part examination of freedom of expression, The Master Switch reveals a crucial drama - full of indelible characters - as it has played out over decades in the shadows of global communication.
Author: Christopher D. Wickens
Publisher: CRC Press
ISBN: 1000011607
Category : Technology & Engineering
Languages : en
Pages : 266
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Book Description
Eye witness testimony, training, driving, and display design: these are just a few of the real-world domains in which depend on undivided attention. Emphasizing the link between theory and application, Applied Attention Theory provides a deep understanding of how theories of attention, developed from laboratory-based psychological research, can inform our understanding of everyday human performance in a wide number of applications and environments. The basic theories discussed concern divided, focused, and selective attention, and areas of application include mental workload measurement, multi-tasking, distracted driving, complex display design, education, and the training of attentional skills. Includes an extensive reference list and citations to both basic and applied work Provides intuitive descriptions of attentional phenomena in the world beyond the laboratory Discusses applications of attention theory to diverse areas such as graph design, distracted driving, and process control Offers an engineering orientation as well as a psychological orientation to research Highlights the critical role of effort in single task behavior, such as decision and choice, to the extent that humans tend to be effort-conserving in their choice of activities Examines how multiple tasks are managed in a discrete fashion
Author: James Grange
Publisher: Oxford University Press
ISBN: 0199921962
Category : Psychology
Languages : en
Pages : 417
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Book Description
One thing that separates human beings from the rest of the animal world is our ability to control behavior by referencing internal plans, goals, and rules. This ability, which is crucial to our success in a complex social environment, depends on the purposeful generation of "task sets"--states of mental readiness that allow each of us to engage with the world in a particular way or achieve a particular aim. This book reports the latest research regarding the activation, maintenance, and suppression of task sets. Chapters from many of the world's leading researchers in task switching and cognitive control investigate key issues in the field, from how we select the most relevant task when presented with distracting alternatives, to how we maintain focus on a task ("eyes on the prize") and switch to a new one when our goals or external circumstances change. Chapters also explore the brain structures responsible for these abilities, how they develop during childhood, and whether they decline due to normal aging or neurological disorders. Of interest especially to scholars and students of cognitive psychology, the volume offers thorough, multi-disciplinary coverage of contemporary research and theories concerning this fundamental yet mysterious aspect of human brain function and behavior.
