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Mastering Search Analytics

Mastering Search Analytics PDF Author: Brent Chaters
Publisher: "O'Reilly Media, Inc."
ISBN: 1449302653
Category : Computers
Languages : en
Pages : 401

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Book Description
Readers learn what data to collect, how to analyze it, and how to act upon it. They will learn how to develop everything from an executive level dashboard and ROI measurement to a deep analysis of a specific term or word to see how it can improve overall ranking.