Author: George Edward Thibault
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 904
Book Description
Sun Tzu and the Art of Business
Author: Mark McNeilly
Publisher: OUP USA
ISBN: 0199782911
Category : Business & Economics
Languages : en
Pages : 343
Book Description
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Publisher: OUP USA
ISBN: 0199782911
Category : Business & Economics
Languages : en
Pages : 343
Book Description
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Atlas of Military Strategy
Author: David G. Chandler
Publisher: Cassell
ISBN: 9781854094933
Category : Political Science
Languages : en
Pages : 208
Book Description
"...a superbly illustrated volume of maps, art, line drawings, photographs, artifacts, charts and graphs of warfare as it was fought over 260 years in Europe, the Crimea, North America, and India, written by one of the greatest military chroniclers of this century....This is a work that all military buffs will want to read, own and treasure, as well as refer to time and time again for every nugget of information that can be gleaned."--Military History. "Every chapter...was first-rate..."--PC Gamer.
Publisher: Cassell
ISBN: 9781854094933
Category : Political Science
Languages : en
Pages : 208
Book Description
"...a superbly illustrated volume of maps, art, line drawings, photographs, artifacts, charts and graphs of warfare as it was fought over 260 years in Europe, the Crimea, North America, and India, written by one of the greatest military chroniclers of this century....This is a work that all military buffs will want to read, own and treasure, as well as refer to time and time again for every nugget of information that can be gleaned."--Military History. "Every chapter...was first-rate..."--PC Gamer.
The Art and Practice of Military Strategy
Author: George Edward Thibault
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 904
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 904
Book Description
Military Strategy: A Very Short Introduction
Author: Antulio J. Echevarria II
Publisher: Oxford University Press
ISBN: 0197760155
Category : History
Languages : en
Pages : 161
Book Description
Military Strategy: A Very Short Introduction adapts Clausewitz's framework to highlight the dynamic relationship between the main elements of strategy: purpose, method, and means. Drawing on historical examples, Antulio J. Echevarria discusses the major types of military strategy and how emerging technologies are affecting them. This second edition has been updated to include an expanded chapter on manipulation through cyberwarfare and new further reading.
Publisher: Oxford University Press
ISBN: 0197760155
Category : History
Languages : en
Pages : 161
Book Description
Military Strategy: A Very Short Introduction adapts Clausewitz's framework to highlight the dynamic relationship between the main elements of strategy: purpose, method, and means. Drawing on historical examples, Antulio J. Echevarria discusses the major types of military strategy and how emerging technologies are affecting them. This second edition has been updated to include an expanded chapter on manipulation through cyberwarfare and new further reading.
Military Strategy
Author: Joseph Wylie, Jr
Publisher: Naval Institute Press
ISBN: 1612515150
Category : History
Languages : en
Pages : 139
Book Description
“No military service can long remain effective without searching self-criticism and continuous re-examination of its own ideas. Wylie, well known in the Navy, is a refreshingly and outspoken individual, thoroughly at home on the bridge of a ship, but equally at home in the semantics of dialectical discussion. He has produced a simple but relevant little work in an attempt to promote order in the discussion of strategy. . . . To the traditional theories of strategy-the maritime theory, the air theory, the continental theory-Wylie adds the ‘Mao theory’ of wars of national liberation. . . . [This book is] easier to read and understand and basically sounder than the great majority of the involved and tortuous rationalizations of the academic strategists.”- New York Times Book Review
Publisher: Naval Institute Press
ISBN: 1612515150
Category : History
Languages : en
Pages : 139
Book Description
“No military service can long remain effective without searching self-criticism and continuous re-examination of its own ideas. Wylie, well known in the Navy, is a refreshingly and outspoken individual, thoroughly at home on the bridge of a ship, but equally at home in the semantics of dialectical discussion. He has produced a simple but relevant little work in an attempt to promote order in the discussion of strategy. . . . To the traditional theories of strategy-the maritime theory, the air theory, the continental theory-Wylie adds the ‘Mao theory’ of wars of national liberation. . . . [This book is] easier to read and understand and basically sounder than the great majority of the involved and tortuous rationalizations of the academic strategists.”- New York Times Book Review
Military Strategy
Author: Jeremy Black
Publisher: Yale University Press
ISBN: 0300217188
Category : History
Languages : en
Pages : 321
Book Description
A global account of military strategy, which examines the practices, rather than the theories, of the most significant military figures of the past 400 years Strategy has existed as long as there has been organised conflict. In this new account, Jeremy Black explores the ever-changing relationship between purpose, force, implementation and effectiveness in military strategy and its dramatic impact on the development of the global power system. Taking a 'total' view of strategy, Black looks at leading powers -- notably the United States, China, Britain and Russia -- in the wider context of their competition and their domestic and international strengths. Ranging from France's Ancien Regime and Britain's empire building to present day conflicts in the Middle East, Black devotes particular attention to the strategic practice and decisions of the Kangxi Emperor, Clausewitz, Napoleon and Hitler.
Publisher: Yale University Press
ISBN: 0300217188
Category : History
Languages : en
Pages : 321
Book Description
A global account of military strategy, which examines the practices, rather than the theories, of the most significant military figures of the past 400 years Strategy has existed as long as there has been organised conflict. In this new account, Jeremy Black explores the ever-changing relationship between purpose, force, implementation and effectiveness in military strategy and its dramatic impact on the development of the global power system. Taking a 'total' view of strategy, Black looks at leading powers -- notably the United States, China, Britain and Russia -- in the wider context of their competition and their domestic and international strengths. Ranging from France's Ancien Regime and Britain's empire building to present day conflicts in the Middle East, Black devotes particular attention to the strategic practice and decisions of the Kangxi Emperor, Clausewitz, Napoleon and Hitler.
The Art of Strategy
Author: Hwi-chʻang Mun
Publisher: Cambridge University Press
ISBN: 1108470300
Category : Business & Economics
Languages : en
Pages : 335
Book Description
A novel integration and extension of two global strategy classics: Sun Tzu's military strategy and Michael Porter's business strategy.
Publisher: Cambridge University Press
ISBN: 1108470300
Category : Business & Economics
Languages : en
Pages : 335
Book Description
A novel integration and extension of two global strategy classics: Sun Tzu's military strategy and Michael Porter's business strategy.
The Art and Practice of Military Strategy
Author: George Edward Thibault
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 916
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 916
Book Description
Military Strategy for the 21st Century
Author: Charles Cleveland
Publisher: Rapid Communications in Confli
ISBN: 9781604979503
Category : Literary Criticism
Languages : en
Pages : 238
Book Description
"This book, written by members of the Chief of Staff of the Army's Strategic Studies Group, takes an innovative approach to determining how the United States can counter extremist groups and engage in great power competition in the twenty first century. After proposing that the answer lies in switching the focus of current US strategy from the physical domain on which conflict occurs to the social, political, and cultural networks that comprise the human domain in which it occurs, it develops a new operating concept for conducting operations within that domain. This is an important book for those in security studies and international relations."--Provided by publisher.
Publisher: Rapid Communications in Confli
ISBN: 9781604979503
Category : Literary Criticism
Languages : en
Pages : 238
Book Description
"This book, written by members of the Chief of Staff of the Army's Strategic Studies Group, takes an innovative approach to determining how the United States can counter extremist groups and engage in great power competition in the twenty first century. After proposing that the answer lies in switching the focus of current US strategy from the physical domain on which conflict occurs to the social, political, and cultural networks that comprise the human domain in which it occurs, it develops a new operating concept for conducting operations within that domain. This is an important book for those in security studies and international relations."--Provided by publisher.
Military Strategy
Author: John M. Collins
Publisher: Potomac Books, Inc.
ISBN: 1597974005
Category : History
Languages : en
Pages : 1019
Book Description
Provides an overview of the principles, theories, policies, and other fundamentals of modern warfare and their applications in the twenty-first century.
Publisher: Potomac Books, Inc.
ISBN: 1597974005
Category : History
Languages : en
Pages : 1019
Book Description
Provides an overview of the principles, theories, policies, and other fundamentals of modern warfare and their applications in the twenty-first century.