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Author: William Naumes
Publisher: Routledge
ISBN: 131745832X
Category : Business & Economics
Languages : en
Pages : 281
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Book Description
Filled with helpful checklists, charts, and suggestions for further reading, this practical, comprehensive, and multidisciplinary guide takes readers through the entire case-writing process, including skills for writing both teaching cases and research cases. This edition includes new discussions of students as case writers, and how to interpret and respond to reviews, as well as updated and expanded material on video, multimedia and Internet cases.
Author: William Naumes
Publisher: Routledge
ISBN: 131745832X
Category : Business & Economics
Languages : en
Pages : 281
Get Book Here
Book Description
Filled with helpful checklists, charts, and suggestions for further reading, this practical, comprehensive, and multidisciplinary guide takes readers through the entire case-writing process, including skills for writing both teaching cases and research cases. This edition includes new discussions of students as case writers, and how to interpret and respond to reviews, as well as updated and expanded material on video, multimedia and Internet cases.
Author: William E. Blundell
Publisher: Penguin
ISBN: 0452261589
Category : Language Arts & Disciplines
Languages : en
Pages : 274
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Book Description
Storytelling—how to catch and hold a reader’s interest through artful narration of factual material William E. Blundell, one of the best writers on one of America's best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about: · How and where to get ideas · What readers like and don’t like · Adding energy and interest to tired topics · Getting from first ideas to finish article · The rules of organization · How—and whom—to quote and paraphrase · Wordcraft, leads, and narrative flow · Self-editing and notes on style … plus many sample feature articles.
Author: James G. S. Clawson
Publisher: Cambridge University Press
ISBN: 1139459236
Category : Business & Economics
Languages : en
Pages : 485
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Book Description
How can every management class be a dynamic, unforgettable experience? This much-needed book distils over half a century of the authors' combined experience as university professors, consultants, and advisors to corporate training departments. In a lively, hands-on fashion, it describes the fundamental elements in every learning situation, allowing readers to adapt the suggestions to their particular teaching context. It sparks reflection on what we do in the classroom, why we do it, and how it might be done more effectively. The chapters are broadly organized according to things you do before class, things you do during class, and things you do in between and after class, so that every instructor, whether newly-minted PhDs facing their first classroom experience, experienced faculty looking to polish their teaching techniques, consultants who want to have more impact, or corporate trainers wishing to develop in-house teaching skills, can benefit from the invaluable advice given.
Author: Peter Ginna
Publisher: University of Chicago Press
ISBN: 022630003X
Category : Language Arts & Disciplines
Languages : en
Pages : 319
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Book Description
Essays from twenty-seven leading book editors: “Honest and unflinching accounts from publishing insiders . . . a valuable primer on the field.” —Publishers Weekly Editing is an invisible art in which the very best work goes undetected. Editors strive to create books that are enlightening, seamless, and pleasurable to read, all while giving credit to the author. This makes it all the more difficult to truly understand the range of roles they inhabit while shepherding a project from concept to publication. What Editors Do gathers essays from twenty-seven leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children’s publishing, the contributors make the case for why editing remains a vital function to writers—and readers—everywhere. Ironically for an industry built on words, there has been a scarcity of written guidance on how to approach the work of editing. Serving as a compendium of professional advice and a portrait of what goes on behind the scenes, this book sheds light on how editors acquire books, what constitutes a strong author-editor relationship, and the editor’s vital role at each stage of the publishing process—a role that extends far beyond marking up the author’s text. This collection treats editing as both art and craft, and also as a career. It explores how editors balance passion against the economic realities of publishing—and shows why, in the face of a rapidly changing publishing landscape, editors are more important than ever. “Authoritative, entertaining, and informative.” —Copyediting
Author: Ezra Shales
Publisher: Reaktion Books
ISBN: 1780238843
Category : Art
Languages : en
Pages : 324
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Book Description
Today when we hear the word “craft,” a whole host of things come immediately to mind: microbreweries, artisanal cheeses, and an array of handmade objects. Craft has become so overused, that it can grate on our ears as pretentious and strain our credulity. But its overuse also reveals just how compelling craft has become in modern life. In The Shape of Craft, Ezra Shales explores some of the key questions of craft: who makes it, what do we mean when we think about a crafted object, where and when crafted objects are made, and what this all means to our understanding of craft. He argues that, beyond the clichés, craft still adds texture to sterile modern homes and it provides many people with a livelihood, not just a hobby. Along the way, Shales upends our definition of what is handcrafted or authentic, revealing the contradictions in our expectations of craft. Craft is—and isn’t—what we think.
Author: June Gwee
Publisher: Springer
ISBN: 981107173X
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
This book deconstructs the case study, describes the case writing process and explains how a good case study is composed. It is a reference book that accompanies case writers on their case writing journey. It serves as a guide for writers to develop case studies for teaching, research, and knowledge-capture. There are illustrations and charts to help writers visualise concepts, signpost ideas, break down complex information and apply techniques in a practical manner.
Author: Louise DeSalvo
Publisher: St. Martin's Griffin
ISBN: 1466851988
Category : Language Arts & Disciplines
Languages : en
Pages : 333
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Book Description
In a series of conversational observations and meditations on the writing process, The Art of Slow Writing examines the benefits of writing slowly. DeSalvo advises her readers to explore their creative process on deeper levels by getting to know themselves and their stories more fully over a longer period of time. She writes in the same supportive manner that encourages her students, using the slow writing process to help them explore the complexities of craft. The Art of Slow Writing is the antidote to self-help books that preach the idea of fast-writing, finishing a novel a year, and quick revisions. DeSalvo makes a case that more mature writing often develops over a longer period of time and offers tips and techniques to train the creative process in this new experience. DeSalvo describes the work habits of successful writers (among them, Nobel Prize laureates) so that readers can use the information provided to develop their identity as writers and transform their writing lives. It includes anecdotes from classic American and international writers such as John Steinbeck, Henry Miller, Virginia Woolf and D. H. Lawrence as well as contemporary authors such as Michael Chabon, Junot Diaz, Jeffrey Eugenides, Ian McEwan, and Salman Rushdie. DeSalvo skillfully and gently guides writers to not only start their work, but immerse themselves fully in the process and create texts they will treasure.
Author: Derek Murphy
Publisher:
ISBN:
Category :
Languages : en
Pages : 484
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Book Description
Everybody wants to write a book, but most authors fall short. If only there was a clear, systematic, structured approach to crafting bestsellers that would... help you organize your creative ideas unravel the messy writing process save months of editing and revision increase engagement and get more book reviews keep readers glued to each page with dramatic tension impress your mom (and everyone else) with your genius When I started out as an author, I read every book on craft, plotting and writing techniques I could find - but they left me more confused than ever. I ended up quitting, and spent a decade as a developmental editor while earning my PhD in literature. I was terrified to publish. What if nobody likes it? What if I'm a failure? How do I know a book is good before I publish? I needed a way to identify weak, amateur writing, and replace it with prose that enthralled readers. I wanted to take a good story, and turn it into a riveting manuscript. Rather than give up the quest forever, positing Great Writing up to some mysterious, invisible source I could never achieve, I developed my own framework for writing, which has allowed me to write and publish several dozen books over the past few years. What began as a simple guide to plotting became a detailed, chapter-by-chapter cheatsheet, and some brand new techniques on adding intrigue, suspense and conflict to cast a spell over readers. The truth is, there are things that great books have in common - and even more informative, there are definitely signs of weak or bad writing, which can be easily identified and avoided. Based on the lessons I've learned from editing over a hundred books and studying nearly universal writing mistakes, as well as feedback on my writing tutorials (with over 2 million views), I've reverse-engineered a structured approach to writing that will help you quickly map out your book, write it well the first time, and avoid months of painful revision. These simple, easy to follow rules, tactics and cheatsheets to help you easly improve your writing craft and unleash your inner genius, without a nervous breakdown or a drinking problem. You'll end up with a deeper understanding of the craft, and a more marketable book that readers can't put down. This book will help you to... Write compelling books readers love Create dynamic characters readers will root for Plot your book without stifling your creativity Hit crucial turning points to keep readers engaged Improve pacing & backstory without info-dumps Increase stakes, drama and conflict Double your word count and stay motivated Avoid common amateur mistakes & lazy writing Heighten intrigue & suspense to keep readers invested How to know your book will sell before you write it 3 types of conflict you need in every scene Why readers stop reading and how to fix it Simple plotting and outlining strategies so you can write faster with less procrastination Revise and edit your first draft and identify problems fast Save thousands of dollars on editing and increase book sales Ready to move from the slush pile to the bookshelf? Take your writing... ✓ from contrived to compelling ✓ from rubbish to riveting ✓ from mediocre to masterful Scroll up and improve your writing today! ★ BONUSES INCLUDED: a guided 12-week plan to writing your best book yet!
Author: William Naumes
Publisher: M E Sharpe Incorporated
ISBN: 9780765616821
Category : Social Science
Languages : en
Pages : 271
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Book Description
Whether an experienced case writer or a novice, anyone conducting case research in business and the social sciences should pick up a copy of The Art and Craft of Case Writing.
Author: Martin Kupp
Publisher: Ubiquity Press
ISBN: 1914481577
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Unlock the secrets to mastering the teaching and writing of case studies with The Ultimate Case Guide. This essential resource offers faculty, educators, and trainers in all management disciplines a comprehensive exploration into the effective use of the case method. Learn about the history, philosophy, and pedagogical benefits of case-based education. Explore how to use case studies to teach individual sessions or entire courses. And discover how to craft compelling case studies that enhance learning outcomes and engage students in meaningful ways. The book begins with a thorough examination of the origins and evolution of the case method, providing readers with context for its continued relevance in contemporary education. From there, The Ultimate Case Guide details practical strategies for conducting dynamic classroom sessions, where theory is not merely taught but experienced and challenged. Readers will learn how to facilitate discussions that promote critical thinking, problem-solving, and decision-making, mirroring the complex challenges faced in the real world. Furthermore, this guide breaks down the art of writing effective case studies. It covers every step from choosing the right topic, conducting research, to storytelling techniques that captivate and educate. This chapter also describes how to create teaching notes that serve as roadmaps for delivering impactful lessons – for yourself and other educators. Whether you are a seasoned professor at a business school, a corporate trainer aiming to enhance your training sessions, or a newcomer to the field of educational case studies, this book provides all the tools necessary to transform classroom theory into dynamic, practical learning experiences. The book emphasizes the importance of adapting teaching methods to fit your individual learning environment and student needs, ensuring that each case study not only educates but also inspires. Ideal for those committed to excellence in teaching, The Ultimate Case Guide will help you elevate your educational approach, making your teaching sessions more interactive, engaging, and effective. With this guide, prepare to bring the complexities of real-world decision-making into the classroom, fostering an enriching learning environment that prepares students for the challenges of the business world.
