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Author: Ken Dychtwald
Publisher: John Wiley & Sons
ISBN: 1119651913
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
"Dychtwald and Morison offer a brilliant and convincing perspective: an essential re-think of what 'aging' and 'retirement' mean today and an invitation to help mobilize the best in the tidal wave of Boomer Third Agers." —Daniel Goleman, PhD, Author, Emotional Intelligence: Why It Can Matter More Than IQ Throughout 99 percent of human history, life expectancy at birth was less than 18 years. Few people had a chance to age. Today, thanks to extraordinary medical, demographic, and economic shifts, most of us expect to live long lives. Consequently, the world is witnessing a powerful new version of retirement, driven by the power and needs of the Baby Boomer generation. Consumers over age 50 account for more than half of all spending and control more than 70% of our total net worth – yet are largely ignored by youth-focused marketers. How will work, family, and retirement be transformed to accommodate two billion people over the age of 60 worldwide? In the coming years, we'll see explosive business growth fueled by this unprecedented longevity revolution. What Retirees Want presents the culmination of 30 years of research by world-famous "Age Wave" expert Ken Dychtwald, Ph.D., and author and consultant Robert Morison. It explains how the aging of the Baby Boomers will forever change our lives, businesses, government programs, and the consumer marketplace. This exciting new stage of life, the "Third Age," poses daunting questions: What will "old" look like in the years ahead? With continued advances in longevity, all of the traditional life-stage markers and boundaries will need to be adjusted. What new products and services will boom as a result of this coming longevity revolution? What unconscious ageist marketing practices are hurting people – and business growth? Will the majority of elder boomers outlive their pensions and retirement savings and how can this financial disaster be prevented? What incredible new technologies of medicine, life extension, and human enhancement await us in the near future? What purposeful new roles can we create for elder boomers so that the aging nations of the Americas, Europe, and Asia capitalize on the upsides of aging? Which pioneering organizations and companies worldwide have created marketing strategies and programs that resonate with the quirky and demanding Boomer generation? In this entertaining, thought-provoking, and wide-ranging book, Dychtwald and Morison explain how individuals, businesses, non-profits, and governments can best prepare for a new era – where the needs and demands of the "Third Age" will set the lifestyle, health, social, marketplace, and political priorities of generations to come.
Author: Ken Dychtwald
Publisher: John Wiley & Sons
ISBN: 1119651913
Category : Business & Economics
Languages : en
Pages : 320
Get Book Here
Book Description
"Dychtwald and Morison offer a brilliant and convincing perspective: an essential re-think of what 'aging' and 'retirement' mean today and an invitation to help mobilize the best in the tidal wave of Boomer Third Agers." —Daniel Goleman, PhD, Author, Emotional Intelligence: Why It Can Matter More Than IQ Throughout 99 percent of human history, life expectancy at birth was less than 18 years. Few people had a chance to age. Today, thanks to extraordinary medical, demographic, and economic shifts, most of us expect to live long lives. Consequently, the world is witnessing a powerful new version of retirement, driven by the power and needs of the Baby Boomer generation. Consumers over age 50 account for more than half of all spending and control more than 70% of our total net worth – yet are largely ignored by youth-focused marketers. How will work, family, and retirement be transformed to accommodate two billion people over the age of 60 worldwide? In the coming years, we'll see explosive business growth fueled by this unprecedented longevity revolution. What Retirees Want presents the culmination of 30 years of research by world-famous "Age Wave" expert Ken Dychtwald, Ph.D., and author and consultant Robert Morison. It explains how the aging of the Baby Boomers will forever change our lives, businesses, government programs, and the consumer marketplace. This exciting new stage of life, the "Third Age," poses daunting questions: What will "old" look like in the years ahead? With continued advances in longevity, all of the traditional life-stage markers and boundaries will need to be adjusted. What new products and services will boom as a result of this coming longevity revolution? What unconscious ageist marketing practices are hurting people – and business growth? Will the majority of elder boomers outlive their pensions and retirement savings and how can this financial disaster be prevented? What incredible new technologies of medicine, life extension, and human enhancement await us in the near future? What purposeful new roles can we create for elder boomers so that the aging nations of the Americas, Europe, and Asia capitalize on the upsides of aging? Which pioneering organizations and companies worldwide have created marketing strategies and programs that resonate with the quirky and demanding Boomer generation? In this entertaining, thought-provoking, and wide-ranging book, Dychtwald and Morison explain how individuals, businesses, non-profits, and governments can best prepare for a new era – where the needs and demands of the "Third Age" will set the lifestyle, health, social, marketplace, and political priorities of generations to come.
Author: Ken Dychtwald
Publisher:
ISBN: 9781951213312
Category : Biography & Autobiography
Languages : en
Pages : 352
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Book Description
We can both share and teach perspective, and we can be society's elders -- in the grandest sense of the word. But we have to be interested. We have to be curious.
Author: Ken Dychtwald, Ph.D.
Publisher: Bantam
ISBN: 9780553348064
Category : Social Science
Languages : en
Pages : 404
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Book Description
Based on fifteen years of research by a leading expert on aging, this is the first comprehensive analysis of the consequences of the aging baby-boomer population on society. Examining the choices and challenges for the future, Age Wave discusses topics such as the cyclic lifestyle, reinventing the family, elder power at the polls, and redesigning America. Praise for Age Wave “Provides a glimpse into the future like nothing we’re ever seen.”—USA Today “Age Wave raises questions and consequences we never dreamed of. It will change your view of the future.”—John Naisbitt, author of Megatrends
Author: Ken Dychtwald
Publisher: Penguin
ISBN: 1585420433
Category : Self-Help
Languages : en
Pages : 289
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Book Description
In this breakthrough book, Dychtwald explains how individuals, businesses, and governments can best prepare for a new era in which the priorities of our homes and nation will be set by the needs and desires of the elderly. He surveys how each of us must make individual decisions right now to "age-proof" our lives.
Author: Ken Dychtwald, PhD
Publisher: Harper Collins
ISBN: 0062013106
Category : Self-Help
Languages : en
Pages : 292
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Book Description
Happiness in life is about more than what's in your bank account or stock portfolio. Success is more than achieving power and respect. Each one of us has a responsibility for changing the world in a positive, significant, and enduring way—and the challenge is less daunting than you might think. In this hopeful and motivating book, author Ken Dychtwald shares inspiring stories of people who have made a difference and points us to resources that will enable us to do the same. All it takes is an investment in head, heart, and spirit. For those of us who find ourselves asking, "Now what?" A New Purpose has the answers.
Author: Peter G. Peterson
Publisher: Crown
ISBN:
Category : Current Events
Languages : en
Pages : 298
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Book Description
There's an iceerg dead ahead. It's called global aging, an it threatens to bankrupt the great powers. As the populations of the world's leading economies age and shrink, we will face unprecedented political, economic, and moral challenges. But we are woefully unprepared. Now is the time to ring the alarm bell ...
Author: Peg Kehret
Publisher: Simon and Schuster
ISBN: 1481445537
Category : Juvenile Fiction
Languages : en
Pages : 105
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Book Description
When an earthquake hits on their family vacation, can Kyle and his sister survive the following tsunami? The Worst Vacation Ever! Thirteen-year-old Kyle thought spending a vacation on the Oregon coast with his family would be great. He’d never flown before, and he’s never seen the Pacific Ocean. One evening Kyle is left in charge of his younger sister, BeeBee, while his parents attend an adults-only Salesman of the Year dinner on an elegant yacht. Then the earthquake comes—starting a fire in their hotel! As Kyle and BeeBee fight their way out through smoke and flame, Kyle remembers the sign at the beach that said after an earthquake everyone should go uphill and inland, as far from the ocean as possible. Giant tsunami waves—three or four stories high—can ride in from the sea and engulf anyone who doesn’t escape fast enough. Kyle and BeeBee flee uphill as a tsunami crashes over the beach, the hotel, and the town. The giant wave charges straight up the hillside and through the woods where the children are running for their lives. The perfect vacation has become a nightmare! Somehow Kyle and BeeBee have to outwit nature’s fury and save themselves from tsunami terror.
Author: Suzy Lee
Publisher: Chronicle Books
ISBN: 9780811859240
Category : Juvenile Nonfiction
Languages : en
Pages : 48
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Book Description
A sunny day, a curious little girl, a playful wave. Step into these deceptively simple pages for a day at the sea - and a joyful story that begins and ends with a wave.
Author: Roland D. Martinson
Publisher: Fortress Press
ISBN: 150644055X
Category : Religion
Languages : en
Pages : 224
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Book Description
Riding the age wave with grace In this inspiring book, Roland D. Martinson draws on the folk wisdom and experience of over fifty persons between the ages of sixty-two and ninety-seven. He puts this wisdom in conversation with scriptural and theological understandings of elders in the last third of life and sets forth perspectives on aging for individuals, groups, civic organizations, and congregations to utilize in developing a vital, resilient, and productive quality of life for elders. The book explores some current age-wave numbers and explores elderhood in relation to Scripture, theology, and the wisdom of "pioneers and pathfinders." Practical direction is given for conversation and action based on exploring elder identity, presence, partnerships, passions, purpose, powers, and promise. Martinson lays out a process for helping communities, including faith communities, become "vital aging centers" where elders are called to look honestly and hopefully at life's third chapter and to make it a time of discovery, adventure, and capacity. The volume will help congregations better serve the needs of elders and integrate elder wisdom and capacity in their mission and ministry.
Author: Eric Klinenberg
Publisher: University of Chicago Press
ISBN: 022627621X
Category : Nature
Languages : en
Pages : 342
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Book Description
The “compelling” story behind the 1995 Chicago weather disaster that killed hundreds—and what it revealed about our broken society (Boston Globe). On July 13, 1995, Chicagoans awoke to a blistering day in which the temperature would reach 106 degrees. The heat index—how the temperature actually feels on the body—would hit 126. When the heat wave broke a week later, city streets had buckled; records for electrical use were shattered; and power grids had failed, leaving residents without electricity for up to two days. By July 20, over seven hundred people had perished—twenty times the number of those struck down by Hurricane Andrew in 1992. Heat waves kill more Americans than all other natural disasters combined. Until now, no one could explain either the overwhelming number or the heartbreaking manner of the deaths resulting from the 1995 Chicago heat wave. Meteorologists and medical scientists have been unable to account for the scale of the trauma, and political officials have puzzled over the sources of the city’s vulnerability. In Heat Wave, Eric Klinenberg takes us inside the anatomy of the metropolis to conduct what he calls a “social autopsy,” examining the social, political, and institutional organs of the city that made this urban disaster so much worse than it ought to have been. He investigates why some neighborhoods experienced greater mortality than others, how city government responded, and how journalists, scientists, and public officials reported and explained these events. Through years of fieldwork, interviews, and research, he uncovers the surprising and unsettling forms of social breakdown that contributed to this human catastrophe as hundreds died alone behind locked doors and sealed windows, out of contact with friends, family, community groups, and public agencies. As this incisive and gripping account demonstrates, the widening cracks in the social foundations of American cities made visible by the 1995 heat wave remain in play in America’s cities today—and we ignore them at our peril. Includes photos and a new preface on meeting the challenges of climate change in urban centers “Heat Wave is not so much a book about weather, as it is about the calamitous consequences of forgetting our fellow citizens. . . . A provocative, fascinating book, one that applies to much more than weather disasters.” —Chicago Sun-Times “It’s hard to put down Heat Wave without believing you’ve just read a tale of slow murder by public policy.” —Salon “A classic. I can’t recommend it enough.” —Chris Hayes
