Author: Julian Watkins
Publisher: Courier Corporation
ISBN: 0486144089
Category : Design
Languages : en
Pages : 266
Book Description
The priceless ingredient; His master's voice; 9944/100% pure; over 100 others. How they were written, their impact, and much more. Remarkable record. 130 illustratrions.
The 100 Greatest Advertisements 1852-1958
Author: Julian Watkins
Publisher: Courier Corporation
ISBN: 0486144089
Category : Design
Languages : en
Pages : 266
Book Description
The priceless ingredient; His master's voice; 9944/100% pure; over 100 others. How they were written, their impact, and much more. Remarkable record. 130 illustratrions.
Publisher: Courier Corporation
ISBN: 0486144089
Category : Design
Languages : en
Pages : 266
Book Description
The priceless ingredient; His master's voice; 9944/100% pure; over 100 others. How they were written, their impact, and much more. Remarkable record. 130 illustratrions.
Advertising & Selling
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1442
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1442
Book Description
Advertising in America
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Description: A guide to placing advertisements in American publications, produced for French businesses. Includes advice and lists of magazines, newspapers, religious publications and agricultural publications, accompanied by information on advertising rates.
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Description: A guide to placing advertisements in American publications, produced for French businesses. Includes advice and lists of magazines, newspapers, religious publications and agricultural publications, accompanied by information on advertising rates.
Printers' Ink; the ... Magazine of Advertising, Management and Sales
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 846
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 846
Book Description
Printers' Ink
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1660
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1660
Book Description
The Psychology of Advertising
Author: Walter Dill Scott
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 304
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 304
Book Description
The 100 Best TV Commercials-- and why They Worked
Author: Bernice Kanner
Publisher: Crown
ISBN:
Category : Business & Economics
Languages : en
Pages : 280
Book Description
Who cares about commercials? All of us, that's who. The television commercial has become a part of the American narrative, as important a signifier of our times as a great work of literature or a blockbuster motion picture. Indeed, we often care more about the commercials than we do about the programming itself (ask any Super Bowl aficionado). The ad is art . . . and some of the art is brilliant. The hundred commercials in this book are brilliant. They were selected by a team of experts at the Leo Burnett Company, creators of Tony the Tiger and the Maytag Repairman, in collaboration with dozens of advertising pros from around the globe and throughout the industry. Their choices represent the very best that the advertising world has to offer. Together, they portray a half century of human hopes, wishes, and dreams. Bernice Kanner, whose "On Madison Avenue" column in New York magazine was required reading for more than a decade, has taken each of these small masterpieces and analyzed what made them work, why they so successfully moved us, and how they broke through the clutter to become a part of the cultural landscape. From the Marlboro Man to the Energizer Bunny, The 100 Best TV Commercials provides a hundred important lessons in how we communicate and persuade today. It is vital reading for those who create our commercial culture . . . and those who live in it.
Publisher: Crown
ISBN:
Category : Business & Economics
Languages : en
Pages : 280
Book Description
Who cares about commercials? All of us, that's who. The television commercial has become a part of the American narrative, as important a signifier of our times as a great work of literature or a blockbuster motion picture. Indeed, we often care more about the commercials than we do about the programming itself (ask any Super Bowl aficionado). The ad is art . . . and some of the art is brilliant. The hundred commercials in this book are brilliant. They were selected by a team of experts at the Leo Burnett Company, creators of Tony the Tiger and the Maytag Repairman, in collaboration with dozens of advertising pros from around the globe and throughout the industry. Their choices represent the very best that the advertising world has to offer. Together, they portray a half century of human hopes, wishes, and dreams. Bernice Kanner, whose "On Madison Avenue" column in New York magazine was required reading for more than a decade, has taken each of these small masterpieces and analyzed what made them work, why they so successfully moved us, and how they broke through the clutter to become a part of the cultural landscape. From the Marlboro Man to the Energizer Bunny, The 100 Best TV Commercials provides a hundred important lessons in how we communicate and persuade today. It is vital reading for those who create our commercial culture . . . and those who live in it.
Commercial Poultry
Author:
Publisher:
ISBN:
Category : Poultry
Languages : en
Pages : 372
Book Description
Publisher:
ISBN:
Category : Poultry
Languages : en
Pages : 372
Book Description
House Furnishings Advertising
Author: William Borsodi
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 136
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 136
Book Description
Iowa Year Book of Agriculture
Author: Iowa. Department of Agriculture
Publisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 1064
Book Description
Publisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 1064
Book Description