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Author: Vanessa Martin
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158267
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
Explores the use of technology to improve results on all kinds of events from initial planning stages right through to post event debriefing. This book provides all the solutions and tips on how to maximize the participation of your audience, cut costs and have better revenues from your events.
Author: Dadwal, Sumesh Singh
Publisher: IGI Global
ISBN: 1799801330
Category : Business & Economics
Languages : en
Pages : 532
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Book Description
Connected customers, using a wide range of devices such as smart phones, tablets, and laptops have ushered in a new era of consumerism. Now more than ever, this change has prodded marketing departments to work with their various IT departments and technologists to expand consumers’ access to content. In order to remain competitive, marketers must integrate marketing campaigns across these different devices and become proficient in using technology. The Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer is a pivotal reference source that develops new insights into applications of technology in marketing and explores effective ways to reach consumers through a wide range of devices. While highlighting topics such as cognitive computing, artificial intelligence, and virtual reality, this publication explores practices of technology-empowered digital marketing as well as the methods of applying practices to less developed countries. This book is ideally designed for marketers, managers, advertisers, branding teams, application developers, IT specialists, academicians, researchers, and students.
Author: Vanessa Martin
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158267
Category : Business & Economics
Languages : en
Pages : 252
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Book Description
Explores the use of technology to improve results on all kinds of events from initial planning stages right through to post event debriefing. This book provides all the solutions and tips on how to maximize the participation of your audience, cut costs and have better revenues from your events.
Author: Azizul Hassan
Publisher: Springer Nature
ISBN: 9811680701
Category : Business & Economics
Languages : en
Pages : 425
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Book Description
It is an unconditional reality that the tourism industry in Asia is becoming exposed to innovative technologies more than ever before. This book reports the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges affecting tourism in Asia. A blend of comprehensive and extensive efforts by the contributors and editors, it is designed especially to cover technology applications in tourism fairs, festivals and events in Asia. The application and practice of technologies in tourism, including the relevant niches of fairs, festivals and events are also covered, with a focus on the importance of technology in tourism. This book highlights, in a comprehensive manner, technologies that are impacting the tourism industry in Asia, as well as the constraints it is facing. It deals with distinct topics, such as tourism promotion, technology-driven sustainable tourism development, social media, accessibility and so on to cover fairs, festivals and events. This book is a significant contribution towards the very limited knowledge in this identified research area, with examples from selected Asian countries. This book is designed to accommodate both qualitative and quantitative research linking theory and practice. This book has a clear focus on outlining the research issues. Each chapter of the book highlights a methodology that was used, with rationale for its use. This book addresses a number of revisions that unify the theme or framework to integrate the chapters.
Author: Tim Brown
Publisher: Goodfellow Publishers Ltd
ISBN: 1915097576
Category : Business & Economics
Languages : en
Pages : 173
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Book Description
The COVID-19 pandemic and resulting lockdowns has seen a boom in the occurrence of virtual events. Virtual Events Management is a unique text as it looks at events from both a live event, virtual event and hybrid perspective.
Author: Mark Frauenfelder
Publisher: "O'Reilly Media, Inc."
ISBN: 1449309933
Category : Computers
Languages : en
Pages : 187
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Book Description
The first magazine devoted entirely to do-it-yourself technology projectspresents its 28th quarterly edition for people who like to tweak, disassemble, recreate,and invent cool new uses for technology. Express your inner child with MAKE Volume 28, featuring toys and games. Any maker can tell you that lots of experimentation and play time are essential to developing brainpower and creativity. This issue pays tribute to the beloved toys and games you grew up with and their evolution through technology.
Author: David W G Hind
Publisher: Prasetiya Mulya Publishing
ISBN: 6021571347
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
If you want to uplift your career as an event manager in the global events industry, this book will be a trusted friend and a powerful tool in helping your work to meet the international best practice standard. Written as a practical book on event management with a writing style that is as reader-friendly as possible, this book covers all aspects of staging an event--preparing, planning, developing a business plan, designing the concept, selecting the venue, managing health, safety, security and emergencies at the event, managing people at the event, and evaluating the success of the event. The contents of this book have been aligned to the national occupational standards for the United Kingdom's events industry. Thus, this book offers the reader not only a relevant best practice book, but also the current one for their professional reference.
Author: Yongsheng Gao
Publisher: World Scientific
ISBN: 9813202696
Category : Technology & Engineering
Languages : en
Pages : 480
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Book Description
This proceedings brings together 59 selected articles presented at the joint conferences of the International Conference on Management, Information and Communication (ICMIC2016) and the International Conference on Optics and Electronics Engineering (ICOEE2016), which were held in Guilin, China, during May 28-29, 2016.ICMIC2016 and ICOEE2016 provide a platform for researchers, engineers, academicians as well as industrial professionals from all over the world to present their latest findings and results in the development in Information Management, Communication, Optics and Electronics host by ICMIC2016 and ICOEE2016.The proceedings collected the latest research results and applications in the related areas. We hope to enlighten readers with some latest developments in Information Management, and Optics Electronics presented at the joint conferences.
Author:
Publisher:
ISBN:
Category : Government purchasing
Languages : en
Pages : 1902
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Book Description
Author:
Publisher:
ISBN:
Category : Technology
Languages : en
Pages : 558
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Book Description
Author: Adam Bellemare
Publisher: "O'Reilly Media, Inc."
ISBN: 1098127560
Category : Computers
Languages : en
Pages : 260
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Book Description
The exponential growth of data combined with the need to derive real-time business value is a critical issue today. An event-driven data mesh can power real-time operational and analytical workloads, all from a single set of data product streams. With practical real-world examples, this book shows you how to successfully design and build an event-driven data mesh. Building an Event-Driven Data Mesh provides: Practical tips for iteratively building your own event-driven data mesh, including hurdles you'll experience, possible solutions, and how to obtain real value as soon as possible Solutions to pitfalls you may encounter when moving your organization from monoliths to event-driven architectures A clear understanding of how events relate to systems and other events in the same stream and across streams A realistic look at event modeling options, such as fact, delta, and command type events, including how these choices will impact your data products Best practices for handling events at scale, privacy, and regulatory compliance Advice on asynchronous communication and handling eventual consistency
