Management and Marketing / Management und Marketing PDF Download
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Author: Wolfgang J. Koschnick
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110827832
Category : Business & Economics
Languages : en
Pages : 868
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Book Description
No detailed description available for "Management and Marketing / Management und Marketing".
Author: Wolfgang J. Koschnick
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110827832
Category : Business & Economics
Languages : en
Pages : 868
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Book Description
No detailed description available for "Management and Marketing / Management und Marketing".
Author: Simon K. Kuipers
Publisher: Springer Science & Business Media
ISBN: 9400988087
Category : Business & Economics
Languages : en
Pages : 687
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Book Description
This quadrilingual economics dictionary is the result of many years of work. Professor Frits J. de J ong gathered material for this book since the very beginning of his professional career in the final years of the forties. Unfortunately, the author himself was not able to see the final result of his labours in book form. A mere few weeks after the completion of the manuscript, in November 1976, Professor De Jong passed away. As Hartog and Hennipman wrote in their memorials, Frits de Jong always devoted much attention to the development of concepts and terminology. Throughout his career, he exhibited great determination and perseverance in trying to achieve a clear and consistent terminology, and its subsequent use, in the science of economics. !' 2 That his efforts were mainly aimed at his native language was due to the fact that a language such as Dutch, which is only practiced in a small geographic area, faces the danger of a large-scale introduction of foreign words, specifically English/American, German and French words in this case. He always strongly resisted such a debasement of the Dutch language and sought instead to construct appropriate Dutch words for the existing English, German and French ones. An early example can be found in an article published in De Economist of 1950, entitled "De economische terminologie in het Nederlands" (The Terminology of Economics in Dutch).
Author: Herbert Bruderer
Publisher: Springer Nature
ISBN: 3030409740
Category : Computers
Languages : en
Pages : 2072
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Book Description
This Third Edition is the first English-language edition of the award-winning Meilensteine der Rechentechnik; illustrated in full color throughout in two volumes. The Third Edition is devoted to both analog and digital computing devices, as well as the world's most magnificient historical automatons and select scientific instruments (employed in astronomy, surveying, time measurement, etc.). It also features detailed instructions for analog and digital mechanical calculating machines and instruments, and is the only such historical book with comprehensive technical glossaries of terms not found in print or in online dictionaries. The book also includes a very extensive bibliography based on the literature of numerous countries around the world. Meticulously researched, the author conducted a worldwide survey of science, technology and art museums with their main holdings of analog and digital calculating and computing machines and devices, historical automatons and selected scientific instruments in order to describe a broad range of masterful technical achievements. Also covering the history of mathematics and computer science, this work documents the cultural heritage of technology as well.
Author:
Publisher: Waxmann Verlag
ISBN: 3830973608
Category :
Languages : en
Pages : 492
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Book Description
Author: Karsten Uhl
Publisher: Bloomsbury Publishing
ISBN: 135005321X
Category : History
Languages : en
Pages : 288
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Book Description
People often associate postwar Germany with technology and with its products of mass consumption, such as luxury cars. Even pop music, most notably Kraftwerk (literally 'power station') with songs such as Autobahn, Radioactivity or We are the Robots, disseminates the stereotype of a close link between German culture and technology. Technology in Modern German History explores various forms of technology in 200 years of German history and explains how technology has been fundamental to the shaping of modern Germany. The book investigates the role technology played in transforming Germany's culture, society and politics during the 19th and 20th centuries. Key topics covered include the different stages of industrialization, the growth of networked cities, and the triumph of a teleological narrative of technology as progress. Moreover, it provides a critical revision of the history of high technology which reveals how high-tech euphoria determined certain paths in history regardless of whether the respective technology proved to be successful. In its second part, the volume introduces new avenues in scholarship. Karsten Uhl examines neglected areas, such as rural technologies or the often-overlooked importance of everyday technologies: How did consumers or workers use new technologies? How did they appropriate and modify them? Lastly, the book considers the final decades of the 20th century and asks if they provided a significant new quality of technological change: To what degree and effects did computerization transform professional and private life in Germany? In culture and politics, reinforced by the German variety of environmentalism, the idea of progress was challenged, as the once prevailing vision of progress gave way to new apprehensions of uncertainty evident to this day. Technology in Modern German History brings fascinating insight into a much neglected area of German history for students and scholars alike.
Author: Raymond Bentley
Publisher: Routledge
ISBN: 1000242161
Category : Political Science
Languages : en
Pages : 296
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Book Description
Focusing on East Germany’s capacity to innovate and diffuse technology, this book sheds light on the technological gap that has developed between the two Germanies. Dr. Bentley compares the sophistication of GDR and FRG technology in different industrial branches, evaluates the strengths and weaknesses of the GDR’s research and development system, compares the R&D effort of the two Germanies, and discusses the government policies that affected technological change in GDR industry from 1945 to 1975. He identifies and analyzes hindrances to research, innovation, and diffusion in the fields of planning, organization, economic stimulation, and ideology, and looks at the formation of interest groups. He also compares evidence from the GDR with data from other countries, including the USSR.
Author: Jack Stieber
Publisher: Springer
ISBN: 1349004448
Category : Technology & Engineering
Languages : en
Pages : 486
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Book Description
Author: Theodor Van Bernem
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3486806300
Category : Social Science
Languages : en
Pages : 516
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Book Description
Die Dynamik der ökonomischen Entwicklung spiegelt sich in der ständigen Weiterentwicklung und Verfeinerung der Wirtschaftssprache wieder. Ebenso wie moderne, zukunftsorientierte Unternehmen nur noch in weltwirtschaftlichen Maßstäben planen und handeln, findet der wirtschaftswissenschaftliche und praktische Austausch zu einem immer größer werdenden Teil in internationalen Zusammenhänge statt. Der Leser wirtschaftswissenschaftlicher Fachliteratur stellt bald fest, daß die ständige zunehmende Fülle von Zeitschriften und Monographien zu einem bedeutenden Teil in englischer Sprache erscheint, die auch die Grundlage für einen "grenzlosen" fachwissenschaftlichen Diskurs darstellt. Der Einfluß der angloamerikanischen Forschung auf die Wirtschaftswissenschaften und die veröffentlichte Literatur ist dabei unübersehbar. Aus diesem Grunde ist das vorliegende Wörterbuch, das Studenten, Dozenten und Praktikern eine Hilfe für die Bewältigung der aktuellen Fachliteratur an die Hand gibt, speziell auf den amerikanischen Bereich zugeschnitten, wobei berücksichtigt wird, daß das Studium der Wirtschaftswissenschaften in zunehmenden Maße tätigkeitsfeldorientiert betrieben wird. Das Lexikon geht knapp aber gezielt auf wirtschaftswissenschaftliche Belange ein. In diesem Sinne ergänzt es bereits vorhandene Lexika, ohne sie zu ersetzen. Es ist das Ergebnis einer engen Kooperation zwischen Hochschullehrern, wissenschaftlichen Mitarbeitern und engagierten Studenten aus dem Integrierten Auslandsstudium.
Author: Kornelia Hahn
Publisher: Springer Nature
ISBN: 3030798674
Category : Social Science
Languages : en
Pages : 308
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Book Description
This book shows how many previously contingent social processes have gradually been re-organised and transformed into entangled processes of ‘discontinuance’ and ‘continuance’ through the implementation of digital logic. Together with the necessary co-evolution of our collective digital literacy, this persistent process of transformation throughout modernity is theorised here as one of ‘social digitalisation.’ Social digitalisation highlights the ways in which material digital technology, like preceding material technologies, has been fitted into the longer term trajectory of digital transformation. This new social theory thus reverses prevailing accounts of the ‘digital revolution’ that focus exclusively on changes allegedly caused by material digital technology in recent decades. The book also demonstrates the fruitfulness of applying the theory of social digitalisation as a holistic approach in researching the wide-ranging consequences of contemporary digitalisation, including its contrasting effects on different social groups. It will be useful to students and researchers of sociology, communications, media and history, but also for general readers interested in understanding the overall complexity of digitalisation and how digital transformation has come to dominate the ways we live today.
Author: Neri Salvadori
Publisher: Routledge
ISBN: 1136639403
Category : Business & Economics
Languages : en
Pages : 455
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Book Description
Heinz Kurz is recognised internationally as a leading economic theorist and a foremost historian of economic thought. This book pays tribute to his outstanding contributions by bringing together a unique collection of new essays by distinguished economists from around the world. Classical Political Economy and Modern Theory comprises twenty essays, grouped thematically into five sections. Part I examines political economy and its critique, Part II looks at entrepreneurship, evolution and income distribution, Part III discusses Cambridge, Keynes and macroeconomics, Part IV explores crisis and cycles, whilst Part V is dedicated to personal reminiscences. The essays in this book will be an invaluable source of inspiration for economists interested in economic theory and in the evolution of economic thought. They will also be of interest to postgraduate and research students specialising in economic theory and in the history of economic thought.
