Author: Jaeil Lee
Publisher: A&C Black
ISBN: 1609018567
Category : Design
Languages : en
Pages : 487
Book Description
This comprehensive compilation presents technical design processes and industry standards that reflect current apparel production and manufacturing practices. The authors provide a holistic perspective of the role of technical design in apparel production, including such considerations as selection of fabrics, finding seasonal fashion trends, garment construction, and fit evaluation, all in the context of meeting the needs of the target consumer with cost-effective decisions.
Technical Sourcebook for Designers
Author: Jaeil Lee
Publisher: A&C Black
ISBN: 1609018567
Category : Design
Languages : en
Pages : 487
Book Description
This comprehensive compilation presents technical design processes and industry standards that reflect current apparel production and manufacturing practices. The authors provide a holistic perspective of the role of technical design in apparel production, including such considerations as selection of fabrics, finding seasonal fashion trends, garment construction, and fit evaluation, all in the context of meeting the needs of the target consumer with cost-effective decisions.
Publisher: A&C Black
ISBN: 1609018567
Category : Design
Languages : en
Pages : 487
Book Description
This comprehensive compilation presents technical design processes and industry standards that reflect current apparel production and manufacturing practices. The authors provide a holistic perspective of the role of technical design in apparel production, including such considerations as selection of fabrics, finding seasonal fashion trends, garment construction, and fit evaluation, all in the context of meeting the needs of the target consumer with cost-effective decisions.
The Materials Sourcebook for Design Professionals
Author: Rob Thompson
Publisher: National Geographic Books
ISBN: 0500518548
Category : Design
Languages : en
Pages : 0
Book Description
An indispensable reference for design professionals on selecting and using materials in new ways to make their designs ever more efficient and effective Today’s technological advancements have resulted in traditional materials being used in increasingly innovative ways; designers are able to push the materials they use to their limits. Understanding these materials helps designers make inspired, practical decisions with confidence. The Materials Sourcebook for Design Professionals provides comprehensive, accurate information about the basic materials with which designers work on a daily basis, as well as a complete breakdown of new and exciting developments in high-tech materials. This inspiring and useful book is organized into six main sections on all the major design material groups: Metal, Plastic, Wood, Plant, Animal, and Mineral. Each section is broken down into chapters examining individual types of material within each larger group. Nearly one hundred material types are featured, each one supported by examples of how it can be used in a variety of industries, an outline of its most desirable properties, and details about its form and texture. With 450 vibrant illustrations and a clear and accessible layout, this long-term reference tool covers everything designers need to know about the materials they use habitually so they can continue to use them better.
Publisher: National Geographic Books
ISBN: 0500518548
Category : Design
Languages : en
Pages : 0
Book Description
An indispensable reference for design professionals on selecting and using materials in new ways to make their designs ever more efficient and effective Today’s technological advancements have resulted in traditional materials being used in increasingly innovative ways; designers are able to push the materials they use to their limits. Understanding these materials helps designers make inspired, practical decisions with confidence. The Materials Sourcebook for Design Professionals provides comprehensive, accurate information about the basic materials with which designers work on a daily basis, as well as a complete breakdown of new and exciting developments in high-tech materials. This inspiring and useful book is organized into six main sections on all the major design material groups: Metal, Plastic, Wood, Plant, Animal, and Mineral. Each section is broken down into chapters examining individual types of material within each larger group. Nearly one hundred material types are featured, each one supported by examples of how it can be used in a variety of industries, an outline of its most desirable properties, and details about its form and texture. With 450 vibrant illustrations and a clear and accessible layout, this long-term reference tool covers everything designers need to know about the materials they use habitually so they can continue to use them better.
Marketing Basics for Designers
Author: Jane D. Martin
Publisher: John Wiley & Sons
ISBN: 9780471118718
Category : Architecture
Languages : en
Pages : 272
Book Description
Business essentials and marketing strategies to help your firmsurvive and thrive . . . As a design professional running your own small firm, you expect towear many hats--designer, office manager, project manager--all in aday's work. But strategic marketer? No one prepared you for that!Marketing Basics for Designers is a long overdue resource fordesigners who need to become expert marketers fast. It providessolid practical advice on how to market your services, build yourclient base, and keep your customers coming back for more. You'll learn how to establish your design niche and develop yourown marketing plan to reach potential clients. You'll findtechniques for networking and using your contacts with otherprofessionals. And you'll find inside tips from 30 leadingdesigners who have had to develop their own marketing methods tosurvive. Positively packed with all the details you need, MarketingBasics for Designers helps you ensure your firm's future successand shows you how to: * Increase your firm's visibility within your community * Use past successes to generate future business * Perform beyond your clients' expectations * Utilize a show home to market your talents * Establish competitive and appropriate prices * Work successfully with other professionals * And much more If you are recently out on your own, planning to start your ownpractice, or already managing your own small firm, this is one ofthe most important books you will ever add to your professionallibrary. Marketing Basics for Designers What makes running a small design practice so much more challengingthan working for one of the big firms? You have to attract your ownclients and keep them, you're working with limited resources andpersonnel, and once you finally pull yourself away from yourdrawing board to concentrate on marketing your services, where doyou begin? You can't just sit there wondering why you didn't learnmore about marketing in design school. Here's a book to help you out. With a clear, no-nonsense approach,Jane D. Martin and Nancy Knoohuizen address the full range ofmarketing problems and solutions from the unique perspective of thesmall design firm. They understand that you often find yourselfshort of the time, money, and know-how it takes to advertise yourservices effectively. Drawing on their own experience as well asinterviews with more than 30 successful designers, Martin andKnoohuizen show you how to overcome these limitations and developan effective marketing campaign. This incomparable guide will help you put together your marketingcampaign, map out your strategy, and attract the attention ofpotential clients. Not everyone is a born salesperson, but Martinand Knoohuizen let you in on trade secrets that really work andoffer suggestions that will help you feel more comfortablemarketing yourself. You'll learn to build relationships byeffective use of referrals and word of mouth. You'll master thesubtleties of clinching the deal and discover how to keep yournewfound clients coming back for more. You'll also receive sound advice from those who have been therebefore you. Charles Gandy, B. J. Peterson, Mark Hampton, and CherylP. Duvall are among the illustrious designers who share theirwisdom, tips, and recommendations. You'll find out how these majordesigners have coped with many of the same problems you face now,and you'll learn from their mistakes as well as theirtriumphs. Whether you're just starting out in the design business, yearningto break free and become your own boss, or trying to create growthin an established firm, Marketing Basics for Designers helps youdevelop a successful marketing strategy based on your own needs,capabilities, and expectations.
Publisher: John Wiley & Sons
ISBN: 9780471118718
Category : Architecture
Languages : en
Pages : 272
Book Description
Business essentials and marketing strategies to help your firmsurvive and thrive . . . As a design professional running your own small firm, you expect towear many hats--designer, office manager, project manager--all in aday's work. But strategic marketer? No one prepared you for that!Marketing Basics for Designers is a long overdue resource fordesigners who need to become expert marketers fast. It providessolid practical advice on how to market your services, build yourclient base, and keep your customers coming back for more. You'll learn how to establish your design niche and develop yourown marketing plan to reach potential clients. You'll findtechniques for networking and using your contacts with otherprofessionals. And you'll find inside tips from 30 leadingdesigners who have had to develop their own marketing methods tosurvive. Positively packed with all the details you need, MarketingBasics for Designers helps you ensure your firm's future successand shows you how to: * Increase your firm's visibility within your community * Use past successes to generate future business * Perform beyond your clients' expectations * Utilize a show home to market your talents * Establish competitive and appropriate prices * Work successfully with other professionals * And much more If you are recently out on your own, planning to start your ownpractice, or already managing your own small firm, this is one ofthe most important books you will ever add to your professionallibrary. Marketing Basics for Designers What makes running a small design practice so much more challengingthan working for one of the big firms? You have to attract your ownclients and keep them, you're working with limited resources andpersonnel, and once you finally pull yourself away from yourdrawing board to concentrate on marketing your services, where doyou begin? You can't just sit there wondering why you didn't learnmore about marketing in design school. Here's a book to help you out. With a clear, no-nonsense approach,Jane D. Martin and Nancy Knoohuizen address the full range ofmarketing problems and solutions from the unique perspective of thesmall design firm. They understand that you often find yourselfshort of the time, money, and know-how it takes to advertise yourservices effectively. Drawing on their own experience as well asinterviews with more than 30 successful designers, Martin andKnoohuizen show you how to overcome these limitations and developan effective marketing campaign. This incomparable guide will help you put together your marketingcampaign, map out your strategy, and attract the attention ofpotential clients. Not everyone is a born salesperson, but Martinand Knoohuizen let you in on trade secrets that really work andoffer suggestions that will help you feel more comfortablemarketing yourself. You'll learn to build relationships byeffective use of referrals and word of mouth. You'll master thesubtleties of clinching the deal and discover how to keep yournewfound clients coming back for more. You'll also receive sound advice from those who have been therebefore you. Charles Gandy, B. J. Peterson, Mark Hampton, and CherylP. Duvall are among the illustrious designers who share theirwisdom, tips, and recommendations. You'll find out how these majordesigners have coped with many of the same problems you face now,and you'll learn from their mistakes as well as theirtriumphs. Whether you're just starting out in the design business, yearningto break free and become your own boss, or trying to create growthin an established firm, Marketing Basics for Designers helps youdevelop a successful marketing strategy based on your own needs,capabilities, and expectations.
Technical Sourcebook for Apparel Designers
Author: Jaeil Lee
Publisher: Bloomsbury Publishing USA
ISBN: 1501328417
Category : Design
Languages : en
Pages : 384
Book Description
"This book is excellent for training future tech designers on how to develop the tech pack." Tameka Ellington, Kent State University, US Learn technical design processes and industry standards, such as ASTM and ISO, for apparel production and manufacturing practices. With more than 1,100 images and technical packages for 12 apparel products, the book explains topics like fabric selection, finding seasonal fashion trends, garment construction, and fit evaluation, all so you can cost-effectively meet consumer needs. You'll learn about product categories including women's wear, menswear, and knitwear, as well as how to create a cost sheet and manage product data, to help you develop specification sheets and technical packages for specific markets.
Publisher: Bloomsbury Publishing USA
ISBN: 1501328417
Category : Design
Languages : en
Pages : 384
Book Description
"This book is excellent for training future tech designers on how to develop the tech pack." Tameka Ellington, Kent State University, US Learn technical design processes and industry standards, such as ASTM and ISO, for apparel production and manufacturing practices. With more than 1,100 images and technical packages for 12 apparel products, the book explains topics like fabric selection, finding seasonal fashion trends, garment construction, and fit evaluation, all so you can cost-effectively meet consumer needs. You'll learn about product categories including women's wear, menswear, and knitwear, as well as how to create a cost sheet and manage product data, to help you develop specification sheets and technical packages for specific markets.
Graphic Design Sourcebook
Author: Charlotte Fiell
Publisher: Goodman Publishers
ISBN: 9781783130160
Category : Graphic artists
Languages : en
Pages : 512
Book Description
Graphic Design Sourcebook surveys the visually stunning, thought-provoking work of 100 groundbreaking practitioners, with projects ranging from websites, apps, banner ads, and infographics to social-issue posters, corporate branding, and interactive media. Every entry includes a biography and a short précis of the creator's approach, written by the designer. An introduction assesses the status of graphic design in our increasingly digitized world and offers predictions of its future trajectory.
Publisher: Goodman Publishers
ISBN: 9781783130160
Category : Graphic artists
Languages : en
Pages : 512
Book Description
Graphic Design Sourcebook surveys the visually stunning, thought-provoking work of 100 groundbreaking practitioners, with projects ranging from websites, apps, banner ads, and infographics to social-issue posters, corporate branding, and interactive media. Every entry includes a biography and a short précis of the creator's approach, written by the designer. An introduction assesses the status of graphic design in our increasingly digitized world and offers predictions of its future trajectory.
Beyond Design
Author: Sandra Keiser
Publisher: Bloomsbury Publishing USA
ISBN: 1501315412
Category : Design
Languages : en
Pages : 512
Book Description
This informative, full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development---planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay. The 4th Edition has been edited around a new metastructure to maximize student learning. It continues to build on the themes of sustainability, business ethics, and the impact of fast fashion and social media while seeking to address opportunities for both large and small companies, and entrepreneurs. The text advances its discussion of how new technologies continue to shorten the product development calendar. Chapters have been updated to include current examples, updated charts and graphs, and more case studies. There are updated references to contemporary developments with examples relevant to today's student. New to this Edition � Includes international examples and case studies that address the effects of globalization � Advances the discussion of the pros and cons of fast fashion vs. slow fashion � Revised, easier-to-read charts and graphs and 30% new color photographs � Thoroughly revised Chapters 12 (Sourcing) and 13 (Costing and Pricing) updated with most recent info on trade laws, changes in sourcing criteria and wages in international sourcing countries Beyond Design STUDIO � Study smarter with self-quizzes featuring scored results and personalized study tips � Review concepts with flashcards of essential vocabulary � Watch videos that bring chapter concepts to life PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315480. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.
Publisher: Bloomsbury Publishing USA
ISBN: 1501315412
Category : Design
Languages : en
Pages : 512
Book Description
This informative, full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development---planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay. The 4th Edition has been edited around a new metastructure to maximize student learning. It continues to build on the themes of sustainability, business ethics, and the impact of fast fashion and social media while seeking to address opportunities for both large and small companies, and entrepreneurs. The text advances its discussion of how new technologies continue to shorten the product development calendar. Chapters have been updated to include current examples, updated charts and graphs, and more case studies. There are updated references to contemporary developments with examples relevant to today's student. New to this Edition � Includes international examples and case studies that address the effects of globalization � Advances the discussion of the pros and cons of fast fashion vs. slow fashion � Revised, easier-to-read charts and graphs and 30% new color photographs � Thoroughly revised Chapters 12 (Sourcing) and 13 (Costing and Pricing) updated with most recent info on trade laws, changes in sourcing criteria and wages in international sourcing countries Beyond Design STUDIO � Study smarter with self-quizzes featuring scored results and personalized study tips � Review concepts with flashcards of essential vocabulary � Watch videos that bring chapter concepts to life PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315480. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.
The Sourcebook of Contemporary Fashion Design
Author: Marta R. Hidalgo
Publisher: Harper Collins
ISBN: 0061349801
Category : Design
Languages : en
Pages : 606
Book Description
The Sourcebook of Contemporary Fashion Design is a cutting-edge design anthology featuring more than 300 established and emerging fashion designers around the world. Included here in in impressive 650 pages, are the world′s most notable contemporary designers -- master couturiers and up-and-coming designers alike, showcasing their work in graphic full-color photographs and illustrations. For ease of reference, fashion design illustrations, photographs, and explanations are categorized according to design and style. Also included is a visual index for quick reference and designers′ contact information. This impressive fashion design book is the first large-scale book of its kind to showcase a complete and diverse range of contemporary fashion designers notable for their work in couture and ready-to-wear clothing. The case studies incorporate every type of design project possible-from the t-shirt to the evening dress, and from shoes to handbags and jewlery-making this lushly illustrated, information-rich book an invaluable resource that designers, design students, fashion retailers and fashionista will turn to again and again.
Publisher: Harper Collins
ISBN: 0061349801
Category : Design
Languages : en
Pages : 606
Book Description
The Sourcebook of Contemporary Fashion Design is a cutting-edge design anthology featuring more than 300 established and emerging fashion designers around the world. Included here in in impressive 650 pages, are the world′s most notable contemporary designers -- master couturiers and up-and-coming designers alike, showcasing their work in graphic full-color photographs and illustrations. For ease of reference, fashion design illustrations, photographs, and explanations are categorized according to design and style. Also included is a visual index for quick reference and designers′ contact information. This impressive fashion design book is the first large-scale book of its kind to showcase a complete and diverse range of contemporary fashion designers notable for their work in couture and ready-to-wear clothing. The case studies incorporate every type of design project possible-from the t-shirt to the evening dress, and from shoes to handbags and jewlery-making this lushly illustrated, information-rich book an invaluable resource that designers, design students, fashion retailers and fashionista will turn to again and again.
Designer's Guide to Fashion Apparel
Author: Evelyn L. Brannon
Publisher:
ISBN: 9781501303449
Category : Fashion design
Languages : en
Pages :
Book Description
'Designer's Guide to Fashion Apparel' explores the creative process of apparel design and the development of a collection. Written from an industry perspective, it takes an active approach combining the elements and principles of design, aesthetic judgment, and technical competence.
Publisher:
ISBN: 9781501303449
Category : Fashion design
Languages : en
Pages :
Book Description
'Designer's Guide to Fashion Apparel' explores the creative process of apparel design and the development of a collection. Written from an industry perspective, it takes an active approach combining the elements and principles of design, aesthetic judgment, and technical competence.
Inspiration
Author: Petrula Vrontikis
Publisher:
ISBN: 1564969010
Category : Design
Languages : en
Pages : 240
Book Description
Today's world is so flooded with images and information that only the freshest new designs get noticed. But dominating trends and carbon-copy successes often trap designers in been there, done that mediocrity. Inspiration = Ideas helps artists kick their work out of the clone zone and journey into new, uncharted visual territory. The book introduces readers to found design, where inspiration flows not from successful finished designs, but from textures, colors, patterns, and primitive and offbeat imagery. From indigenous design (Brazilian canned good labels), traditional patterns (the hennaed hands of Indian brides), and captivating textures and materials (ikat paper) -- to examples of current local commercial design on simple things like food packaging -- this well-traveled sourcebook brings an endless stream of rare global images and ideas straight to designer's doorsteps. Complete with frequent sidebars that explore how successful designers are inspired by and have used found design in their work, this exotic visual tour will enable artists to bring their work from common and bland to original and beautiful.
Publisher:
ISBN: 1564969010
Category : Design
Languages : en
Pages : 240
Book Description
Today's world is so flooded with images and information that only the freshest new designs get noticed. But dominating trends and carbon-copy successes often trap designers in been there, done that mediocrity. Inspiration = Ideas helps artists kick their work out of the clone zone and journey into new, uncharted visual territory. The book introduces readers to found design, where inspiration flows not from successful finished designs, but from textures, colors, patterns, and primitive and offbeat imagery. From indigenous design (Brazilian canned good labels), traditional patterns (the hennaed hands of Indian brides), and captivating textures and materials (ikat paper) -- to examples of current local commercial design on simple things like food packaging -- this well-traveled sourcebook brings an endless stream of rare global images and ideas straight to designer's doorsteps. Complete with frequent sidebars that explore how successful designers are inspired by and have used found design in their work, this exotic visual tour will enable artists to bring their work from common and bland to original and beautiful.
Design Paradigms
Author: Warren K. Wake
Publisher: John Wiley & Sons
ISBN: 9780471299769
Category : Architecture
Languages : en
Pages : 316
Book Description
Designmuster sind die Bausteine für Design und können in natürlicher oder vom Menschen geschaffener Umgebung beobachtet werden. Diese Musterbeispiele stellen eine visuelle Datenbank verschiedener Lösungsmöglichkeiten für Designer aus verschiedenen Disziplinen dar. Die Beziehungen zwischen Form, Gestalt und Farbe und die Art und Weise, wie wir diese Beziehungen verstehen und wahrnehmen ist das Thema dieses Buches. Designer müssen in der Lage sein, diese Grundmuster zu verstehen, wenn sie eine effektive und kreative Designlösung finden wollen. Dieses Buch definiert diese allgemeinen "Regeln" der Wahrnehmung und unterstützt so den Designprozeß, indem es die Voraussetzungen für Kreativität, Visualisierung und Problemlösungen schafft. Dabei werden nicht nur Techniken zur Entwicklung von Kreativität im Designprozeß behandelt, sondern ebenso die Entwicklung des Designprozesses selbst, vom ersten Schritt bis zum fertigen Produkt, durch Analogieschlüsse zwischen Produkt und dem Musterbeispiel das dazu die Anregungen lieferte.
Publisher: John Wiley & Sons
ISBN: 9780471299769
Category : Architecture
Languages : en
Pages : 316
Book Description
Designmuster sind die Bausteine für Design und können in natürlicher oder vom Menschen geschaffener Umgebung beobachtet werden. Diese Musterbeispiele stellen eine visuelle Datenbank verschiedener Lösungsmöglichkeiten für Designer aus verschiedenen Disziplinen dar. Die Beziehungen zwischen Form, Gestalt und Farbe und die Art und Weise, wie wir diese Beziehungen verstehen und wahrnehmen ist das Thema dieses Buches. Designer müssen in der Lage sein, diese Grundmuster zu verstehen, wenn sie eine effektive und kreative Designlösung finden wollen. Dieses Buch definiert diese allgemeinen "Regeln" der Wahrnehmung und unterstützt so den Designprozeß, indem es die Voraussetzungen für Kreativität, Visualisierung und Problemlösungen schafft. Dabei werden nicht nur Techniken zur Entwicklung von Kreativität im Designprozeß behandelt, sondern ebenso die Entwicklung des Designprozesses selbst, vom ersten Schritt bis zum fertigen Produkt, durch Analogieschlüsse zwischen Produkt und dem Musterbeispiel das dazu die Anregungen lieferte.