Teaching Consumer Competences – A Strategy for Consumer Education PDF Download
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Author:
Publisher: Nordic Council of Ministers
ISBN: 9289319550
Category : Consumer education
Languages : en
Pages : 51
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Book Description
Author:
Publisher: Nordic Council of Ministers
ISBN: 9289319550
Category : Consumer education
Languages : en
Pages : 51
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Book Description
Author: Adam Avramescu
Publisher: Independently Published
ISBN: 9781791729882
Category : Business & Economics
Languages : en
Pages : 306
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Book Description
Today's software companies can't afford to be passive with their customers. As software moves to the web and becomes more consumerized, software companies can only grow if their current customers renew and grow over time. Otherwise those customers will leave, creating a "leaky bucket" of revenue.So, what are smart, innovative companies doing before they end up with severe churn problems? Forward-thinking companies invest in Customer Education early as a way to drive customer growth and maximize lifetime value in a scalable way. Over time, this function has the potential to differentiate a company in the market.Consider this book a survival guide to investing in a Customer Education function, including: -How to drive a Customer Education strategy across your customer lifecycle-Tips for creating killer content that will actually lead to customer performance-What tools to implement as part of your technology stack-Measurement strategies for improving your content and showing ROI-And more...
Author: Claudia Gaillard Meer
Publisher: Rowman & Littlefield
ISBN: 9780830410491
Category : Business & Economics
Languages : en
Pages : 180
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Book Description
To find more information about Rowman and Littlefield titles, please visit www.rowmanlittlefield.com.
Author: OECD
Publisher: OECD Publishing
ISBN: 926406009X
Category :
Languages : en
Pages : 190
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Book Description
This publication examines the approaches that governments use to promote consumer education in OECD and some non-OECD countries, highlighting the policies and measures that have been particularly effective.
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 364
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Book Description
Author: Elizabeth B. Goldsmith
Publisher: Routledge
ISBN: 1317539702
Category : Business & Economics
Languages : en
Pages : 562
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Book Description
From identity theft to product recalls, from what we once thought of as unshakeable institutions to increasing concerns about sustainability, consumer issues are an integral part of modern life. This fully updated third edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s economy. This definitive textbook introduces students to these potential issues and covers other key topics including consumer behavior, personal finance, legal rights and responsibilities, as well as marketing and advertising. Combining theory and practice, students are introduced to both the fundamentals of consumer economics and how to become better-informed consumers themselves. Highlights in this new edition include: New Critical Thinking Projects feature to encourage students to develop their critical thinking skills through analysing consumer issues. Expanded coverage of social media and the impact of social influence on consumers. Revised Consumer Alerts: practical advice and guidance for students to make smart consumer decisions. A new Companion Website with a range of presentation materials and exercises related to each chapter. Fully updated throughout, this textbook is suitable for students studying consumer sciences – what works, what doesn’t, and how consumers are changing.
Author:
Publisher:
ISBN:
Category : Vocational education
Languages : en
Pages : 590
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Book Description
Author: Peter C. Honebein
Publisher: McGraw Hill Professional
ISBN: 9780844235820
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
Customer education is a key element of your marketing mix before, during, and after the sale. It's a proven technique for stimulating growth, reducing costs, and enhancing customer satisfaction. If you're a marketer, trainer, or customer service professional, Strategies for Effective Customer Education is your guide for planning your company's customer education strategy.
Author: Dr A Madeswaran
Publisher: Archers & Elevators Publishing House
ISBN: 8194706572
Category : Antiques & Collectibles
Languages : en
Pages :
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Book Description
Author: Daniel Quick
Publisher: John Wiley & Sons
ISBN: 1119822513
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
Deliver maximum value to customers and clients with this blueprint to customer success In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand. In this book, you’ll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You’ll also: Learn why you should prioritize customer learning and invest in customer training and education Discover how to create a detailed customer success and retention plan that emphasizes delivered value Determine how to implement a learning strategy that maximizes and scales lifetime customer value Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul.
