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Author: Paul Smith
Publisher: AMACOM
ISBN: 0814437125
Category : Business & Economics
Languages : en
Pages : 298
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Book Description
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made. A well-crafted story can pack the emotional punch to turn routine presentations into productive relationships. In Sell with a Story, organizational storytelling expert and author Paul Smith focuses his popular and proven formula to the sales arena. Smith identifies the ingredients of the most effective sales stories and reveals how to: Select the right story Craft a compelling and memorable narrative Incorporate challenge, conflict, and resolution• And more Learning from model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett-Packard, and other top companies, you will soon be able to turn their personal experiences into stories that introduce yourself, build rapport, address objections, add value to the product, bring data to life, create a sense of urgency…and most importantly, sell! If you want to become a better communicator and transform your sales results, Sell with a Story is for you.
Author: Paul Smith
Publisher: AMACOM
ISBN: 0814437125
Category : Business & Economics
Languages : en
Pages : 298
Get Book Here
Book Description
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made. A well-crafted story can pack the emotional punch to turn routine presentations into productive relationships. In Sell with a Story, organizational storytelling expert and author Paul Smith focuses his popular and proven formula to the sales arena. Smith identifies the ingredients of the most effective sales stories and reveals how to: Select the right story Craft a compelling and memorable narrative Incorporate challenge, conflict, and resolution• And more Learning from model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett-Packard, and other top companies, you will soon be able to turn their personal experiences into stories that introduce yourself, build rapport, address objections, add value to the product, bring data to life, create a sense of urgency…and most importantly, sell! If you want to become a better communicator and transform your sales results, Sell with a Story is for you.
Author: Cay Dollerup
Publisher: John Benjamins Publishing
ISBN: 9027299757
Category : Language Arts & Disciplines
Languages : en
Pages : 402
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Book Description
Dealing with the most translated work of German literature, the Tales of the brothers Grimm (1812-1815), this book discusses their history, notably in relation to Denmark and subsequently other nations from 1816 to 1986. The Danish intelligentsia responded enthusiastically to the tales and some were immediately translated into Danish by a nobleman and by the foremost Romantic poet. Their renditions remained in print for a century and embued the tales with high prestige. This book discusses translators, approaches, and other parameters such as copyright, and changes in target audiences. The tales’ social acceptability inspired Hans Christian Andersen to write his celebrated fairytales. Combined, the Grimm and Andersen tales came to constitute the ‘international fairytale’.This genre was born in processes of translation and, today, it is rooted more firmly in the world of translation than in national literatures. This book thus addresses issues of interest to literary, cross-cultural studies and translation.
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Category : Bibliography
Languages : en
Pages : 1352
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Book Description
Author: Robert S. Temple
Publisher: Lulu.com
ISBN: 0557194105
Category :
Languages : en
Pages : 252
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Book Description
Author: Mary Burnham
Publisher:
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Category : American literature
Languages : en
Pages : 1612
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Book Description
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Category : American literature
Languages : en
Pages : 894
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Book Description
Author: Jane Heitman Healy
Publisher: Bloomsbury Publishing USA
ISBN: 1586833561
Category : Language Arts & Disciplines
Languages : en
Pages : 151
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Book Description
Use fairy tales in the library and classroom to increase students' proficiency in story structure, reading comprehension, writing, and speaking skills, and to foster collaboration with teachers. Teach core language arts skills using familiar fairy tales in AASL, IRA/NCTE standards-based, ready-to-use lessons. Use materials standard to every library to teach the curriculum, inspire a love of fairy tales, and include English Language Learners (ELL) in meaningful ways. Involve students in standards-based learning while they enjoy the charm and intrigue of their favorite fairy tales. Librarians and language arts teachers will find the information they need to increase vocabulary development, reading comprehension, and writing and speaking skills in their students, by using the wide appeal of fairy tales. Reproducible templates, worksheets, and planning guides are included.
Author: Catherine E. Léglu
Publisher: Penn State Press
ISBN: 027107888X
Category : Literary Criticism
Languages : en
Pages : 229
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Book Description
The Occitan literary tradition of the later Middle Ages is a marginal and hybrid phenomenon, caught between the preeminence of French courtly romance and the emergence of Catalan literary prose. In this book, Catherine Léglu brings together, for the first time in English, prose and verse texts that are composed in Occitan, French, and Catalan-sometimes in a mixture of two of these languages. This book challenges the centrality of "canonical" texts and draws attention to the marginal, the complex, and the hybrid. It explores the varied ways in which literary works in the vernacular composed between the twelfth and fifteenth centuries narrate multilingualism and its apparent opponent, the mother tongue. Léglu argues that the mother tongue remains a fantasy, condemned to alienation from linguistic practices that were, by definition, multilingual. As most of the texts studied in this book are works of courtly literature, these linguistic encounters are often narrated indirectly, through literary motifs of love, rape, incest, disguise, and travel.
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Category :
Languages : en
Pages : 628
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Author:
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Category : Anonyms and pseudonyms
Languages : en
Pages : 830
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Book Description
