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Author: Naomi Klein
Publisher: Macmillan
ISBN: 9780312203436
Category : Business & Economics
Languages : en
Pages : 520
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Book Description
"What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.
Author: Naomi Klein
Publisher: Macmillan
ISBN: 9780312203436
Category : Business & Economics
Languages : en
Pages : 520
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Book Description
"What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.
Author: Jamal Joseph
Publisher: Algonquin Books
ISBN: 1616201266
Category : Biography & Autobiography
Languages : en
Pages : 289
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Book Description
In the 1960s he exhorted students at Columbia University to burn their college to the ground. Today he’s chair of their School of the Arts film division. Jamal Joseph’s personal odyssey—from the streets of Harlem to Riker’s Island and Leavenworth to the halls of Columbia—is as gripping as it is inspiring.Eddie Joseph was a high school honor student, slated to graduate early and begin college. But this was the late 1960s in Bronx’s black ghetto, and fifteen-year-old Eddie was introduced to the tenets of the Black Panther Party, which was just gaining a national foothold. By sixteen, his devotion to the cause landed him in prison on the infamous Rikers Island—charged with conspiracy as one of the Panther 21 in one of the most emblematic criminal cases of the sixties. When exonerated, Eddie—now called Jamal—became the youngest spokesperson and leader of the Panthers’ New York chapter.He joined the “revolutionary underground,” later landing back in prison. Sentenced to more than twelve years in Leavenworth, he earned three degrees there and found a new calling. He is now chair of Columbia University’s School of the Arts film division—the very school he exhorted students to burn down during one of his most famous speeches as a Panther.In raw, powerful prose, Jamal Joseph helps us understand what it meant to be a soldier inside the militant Black Panther movement. He recounts a harrowing, sometimes deadly imprisonment as he charts his path to manhood in a book filled with equal parts rage, despair, and hope.
Author: A. Bron
Publisher: CRC Press
ISBN: 9780412410109
Category : Medical
Languages : en
Pages : 752
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Book Description
This completely revised edition maintains the book's place as the internationally accepted definitive textbook in this field. There is a new emphasis on the physiological and clinical relevance of anatomical features.
Author: Jane Applegate
Publisher: John Wiley & Sons
ISBN: 0470919663
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Completely revised and updated edition of this very popular and successful small business book The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!" In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business. Details how business owners can use online marketing and social networking more effectively Offers timely strategies for thriving in challenging economic times Includes scores of real-life success stories and all-new interviews with small-business owners, experts, and VIP's including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business.
Author: National Toxicology Program (U.S.)
Publisher:
ISBN:
Category : Toxicity testing
Languages : en
Pages : 356
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Book Description
Author: Debra Whitcomb
Publisher:
ISBN:
Category : Electric eye cameras
Languages : en
Pages : 88
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Book Description
Author: Randall Comfort
Publisher: Legare Street Press
ISBN: 9781015973190
Category : History
Languages : en
Pages : 0
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Book Description
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author: Winslow Bros. Company
Publisher:
ISBN:
Category : Architectural ironwork
Languages : en
Pages : 246
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Book Description
Author: Leslie Savan
Publisher: Temple University Press
ISBN: 1439904901
Category : Business & Economics
Languages : en
Pages : 367
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Book Description
How does a blatant lying in TV commercials—like Joe Isuzu's manic claims—create public trust in a product or a company? How does a company associated with a disaster, Exxon or Du Pont for example, restore its reputation? What is the real story behind the rendering of the now infamous Joe Camel? And what is the deeper meaning of living in an ad, ad, ad world? For a decade, journalist Leslie Savan has been exposing the techniques used by advertisers to push products and pump up corporate images. In the lively essays in this collection, Savan penetrates beneath the slick surfaces of specific ads and marketing campaigns to show how they reflect and shape consumer desires. Savan's interviews with ad agencies and corporate clients—along with her insightful analyses of influential TV sports—reveal how successful advertising works. Ads do more than command attention. They are signposts to the political, cultural, and social trends that infiltrate the individual consumer's psyche. Think of the products associated with corporate mascots—the drum-beating bunny, the cereal-pushing tiger, the doughboy—that have become pop culture icons. Think cool. Think of the clothing manufacturer that uses multiracial imagery. Think progressive. Buy their worldview, buy their product. When virtually every product can be associate with some positive self-image, we are subtly refashioned into the advertiser's concept of a good citizen. Like it or not, we lead "the sponsored life."
Author: Susan Rudnick
Publisher: Simon and Schuster
ISBN: 1631525166
Category : Biography & Autobiography
Languages : en
Pages : 220
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Book Description
When they were young, Susan and Edna, children of Holocaust refugee parents, were inseparable; Edna was Susan’s first love and constant companion. But as they grew up and Edna’s physical, and mental challenges altered the ways she could develop, a gulf formed between them. Susan’s life became even more complicated when, just short of her sixteenth birthday, she learned that she’d been born without a uterus and would never menstruate or give birth to children. As she coped with this trauma, Edna continued loving her unconditionally, as she always had. In her adult years Edna lived a life of dignity in a spiritual community, becoming a model for how Susan could live hers. In her forties, Susan realized her dream of motherhood when she adopted a daughter. Throughout, Edna remained a teacher and loving presence in her sister’s life. Encompassing Susan and Edna’s lifelong, complex, intertwining relationship, Edna’s Gift has a powerful message: life may be unpredictable, even traumatic—but if you remain open, strength and wisdom will come to you from surprising and unexpected sources.
