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Author: Greg Thain
Publisher: John Wiley & Sons
ISBN: 111837424X
Category : Business & Economics
Languages : en
Pages : 178
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Book Description
The sequel to the highly successful Store Wars: the battle for mindspace and shelfspace published in 1995. The new edition will retain all the strengths of the old book including a comprehensive and complex approach to the consumer & retail market and the interaction between FMCG retailers and manufacturers. The book will be thoroughly revised and updated and will consist of 4 main parts: A section on leading FMCG companies and brands (such as Coke, P&G, Unilever, Nestle, L'Oreal etc.), their marketing and branding strategies in the western markets (USA, Western Europe: UK, France, Germany and others). A section on leading retailers (Wal-Mart, Tesco, Carrefour etc.), their developments and expansion over the last 10 years. A section describing the interaction between retailers and manufacturers, including competition for end-consumers, trade marketing. A section covering the Emerging Markets—the retail landscape in the major developing economies, results of the expansion of major FMCG brands and western retail chains, challenges related to distribution and FMCG marketing in those countries. The book will also discuss the impact of the Global Crisis on the consumer and retail markets as well as predictions and prospects for the future.
Author: Greg Thain
Publisher: John Wiley & Sons
ISBN: 111837424X
Category : Business & Economics
Languages : en
Pages : 178
Get Book
Book Description
The sequel to the highly successful Store Wars: the battle for mindspace and shelfspace published in 1995. The new edition will retain all the strengths of the old book including a comprehensive and complex approach to the consumer & retail market and the interaction between FMCG retailers and manufacturers. The book will be thoroughly revised and updated and will consist of 4 main parts: A section on leading FMCG companies and brands (such as Coke, P&G, Unilever, Nestle, L'Oreal etc.), their marketing and branding strategies in the western markets (USA, Western Europe: UK, France, Germany and others). A section on leading retailers (Wal-Mart, Tesco, Carrefour etc.), their developments and expansion over the last 10 years. A section describing the interaction between retailers and manufacturers, including competition for end-consumers, trade marketing. A section covering the Emerging Markets—the retail landscape in the major developing economies, results of the expansion of major FMCG brands and western retail chains, challenges related to distribution and FMCG marketing in those countries. The book will also discuss the impact of the Global Crisis on the consumer and retail markets as well as predictions and prospects for the future.
Author: Geoff Hiscock
Publisher: John Wiley & Sons
ISBN: 1118580370
Category : Business & Economics
Languages : en
Pages : 189
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Book Description
As India's middle class grows and disposable incomes rise, "modern" retail is becoming the next hot sector of the Indian economy. Hundreds of millions of new consumers will join this retail revolution, venturing into supermarkets, department stores and air-conditioned shopping malls for the first time. But instead of just window shopping, many of them will be serious buyers with money to spend. To cater for their needs, established players in the modern retail sector such as Biyani, Raheja and Goenka are being joined by the big names of Indian business - Reliance, Birla, Bharti, Tata etc - who plan to spend billions over the next few years rolling out supermarkets, big-box outlets and specialty stores. At the same time, property developers are getting on with the "malling" of India, and looking for high profile anchor tenants to lure customers. On the sidelines of this Indian retail revolution are big overseas players such as Wal-Mart, which already has a tie-up with Bharti to provide much-needed “back office” support. But what Wal-Mart really wants is the right to set up its own stores in India. The same goes for Tesco, Carrefour, Metro and other international players. While the macro outlook appears bright, the problems are astronomical for India retail industry. There is no reliable cold chain, transport logistics are appalling, there is a huge lack of managerial talent, there is no consistency for quality and quantity of supply, there is political opposition from groups such as market middlemen, the mom and pop "kirana" corner stores have to be catered for, as do the farmers who grow the produce that is integral to a successful retail revolution. How well will these disparate players cope with the various pressures of a dynamic and fast-moving industry?
Author: Brandon Mull
Publisher: Simon and Schuster
ISBN: 1481411195
Category : Juvenile Fiction
Languages : en
Pages : 400
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Book Description
When fifth-graders Nate, Summer, Trevor, and Pigeon meet the new candy store owner Mrs. White, she gives them magical candy that endows them with super powers, but soon they find that along with these benefits are dangerous consequences.
Author: Donica Belisle
Publisher: UBC Press
ISBN: 0774819502
Category : History
Languages : en
Pages : 321
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Book Description
The experience of walking down a store aisle -- replete with displays, advertisements, salespeople, consumer goods, and infinite choice -- is so common that we often forget retail stores barely existed a century ago. Retail Nation traces Canada’s transformation into a modern consumer nation back to an era when Eaton’s, Simpson’s, and the Hudson’s Bay Company ruled the shopping scene. Between 1890 and 1940, department stores revolutionized selling and shopping by parlaying cheap raw materials, business-friendly government policies, and growing demand for low-priced goods into retail empires that promised to strengthen the nation. Some citizens found happiness and fulfillment in their aisles; others experienced a cold shoulder and a closed door. Retail Nation showcases department stores as agents of nationalism and modernization but reveals that the nation they helped to define -- white, consumerist, middle-class -- was more limited, and contested, than nostalgic portraits of the early department store suggest.
Author: Mike Mesterton-Gibbons
Publisher: American Mathematical Soc.
ISBN: 1470450291
Category : Game theory
Languages : en
Pages : 395
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Book Description
This book introduces game theory and its applications from an applied mathematician's perspective, systematically developing tools and concepts for game-theoretic modelling in the life and social sciences. Filled with down-to-earth examples of strategic behavior in humans and other animals, the book presents a unified account of the central ideas of both classical and evolutionary game theory. Unlike many books on game theory, which focus on mathematical and recreational aspects of the subject, this book emphasizes using games to answer questions of current scientific interest. In the present third edition, the author has added substantial new material on evolutionarily stable strategies and their use in behavioral ecology. The only prerequisites are calculus and some exposure to matrix algebra, probability, and differential equations.
Author: Mike Mesterton-Gibbons
Publisher: American Mathematical Soc.
ISBN: 0821819291
Category : Mathematics
Languages : en
Pages : 394
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Book Description
This is an introduction to game theory and applications with an emphasis on self-discovery from the perspective of a mathematical modeller. The book deals in a unified manner with the central concepts of both classical and evolutionary game theory. The key ideas are illustrated throughout by a wide variety of well-chosen examples of both human and non-human behavior, including car pooling, price fixing, food sharing, sex allocation and competition for territories or oviposition sites. There are numerous exercises with solutions.
Author: Steve Penfold
Publisher: University of Toronto Press
ISBN: 1442630981
Category : History
Languages : en
Pages : 256
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Book Description
A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton’s sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton. There is also a discussion of small town alternatives, organized by civic groups, service clubs, and chambers of commerce. By focusing on the pioneering effort of the Eaton’s department store Steve Penfold argues that the parade ultimately represented a paradoxical form of cultural power: it allowed Eaton’s to press its image onto public life while also reflecting the decline of the once powerful retailer. Penfold’s analysis reveals the "corporate fantastic" – a visual and narrative mix of meticulous organization and whimsical style– and its influence on parade traditions. Steve Penfold’s considerable analytical skills have produced a work that is simultaneously a cultural history, history of business and commentary on consumerism. Professional historians and the general public alike would be remiss if this wasn’t on their holiday wish list.
Author: Dana Frank
Publisher: Haymarket Books
ISBN: 1608462463
Category : History
Languages : en
Pages : 60
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Book Description
"Frank does an excellent job of creating articulate arguments out of a complex blend of history, economics, and current events."—Library Journal Woolworth's was the Walmart of the 1930s. The women were exploited and sexually harassed. This is the exciting story of how they fought back against corporate exploitation and oppression.
Author: Post-Doctoral Fellow at the Department of History Nancy Janovicek
Publisher: UBC Press
ISBN: 0774826215
Category : Social Science
Languages : en
Pages : 302
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Book Description
In the late 1970s, feminists urged us to "rethink" Canada by placing women's experiences at the centre of historical analysis. Forty years later, women's and gender historians continue to take up the challenge, not only to interrogate the idea of nation but also to place their work in a global perspective. This volume showcases the work of scholars who draw on critical race theory, postcolonial theory, and transnational history to re-examine familiar topics such as biography and oral history, paid and unpaid work, marriage and family, and women's political action. Taken together, these exciting new essays demonstrate the continued relevance of history informed by feminist perspectives.
Author: Kris Vallotton
Publisher: Baker Books
ISBN: 1441270167
Category : Religion
Languages : en
Pages : 208
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Book Description
You know the battle is raging--but are you fighting the right enemy? Just as enemies fought Joshua in the Promised Land, and Nehemiah faced opposition as he rebuilt the walls of Jerusalem, our enemy will fight us as we approach the spiritual terrain God has promised us. Most Christians retreat at the first sign of conflict because they fail to recognize the true nature of the battle. But you can prevail in freedom and joy. Sharing his deeply personal story of demonic bondage, torment and ultimate deliverance, pastor and bestselling author Kris Vallotton turns the idea of spiritual warfare as we know it on its head. He reveals the diabolical lies and strategies of the enemy--attacks and traps so subtle and deceptive that we may find our souls and hearts imprisoned without even knowing it. No more! Now you can win the invisible battle against sin and the enemy. Victory is within your grasp. Will you take hold? "It is with great excitement that I recommend this book to you, knowing that fruit will increase until Jesus gets His full reward."--Bill Johnson, author, When Heaven Invades Earth and The Essential Guide to Healing, senior pastor, Bethel Church, Redding, California
